FRANCH!S!

NC
FRANCH!S!NC !S A SYSTEN FOR
SELECT!vELY D!STR!BUT!NC
COODS OR SERv!CES THROUCH
OUTLETS OWNED BY RETA!LER
OR DEALER.
FRANCH!SE
!S PATENT OR TRADE NARK
L!CENSE,ENT!TL!NC THE HOLDER
TO NARKET PART!CULAR
PRODUCT OR SERv!CES UNDER A
BRAND NANE OR TRADENARK
ACCORD!NC TO PREDETERN!NED
TERNS AND COND!T!ONS
(CONTRACT).
D!FFERENCE BETWEEN FRANCH!S!NC
/ D!STR!BUTOR/ACENCY.
THE LATER ARE NOT ALLOWED TO EXERT
PRESSURE.
FRANCH!SER EXERC!SE A H!CHER DECREE
OF CONTROL OvER THE FRANCH!SEE.
FRANCH!SER HAS R!CHT TO SAY !N
NATTERS L!KE,BRAND!NC,NETHODOLOCY
OF PRONOT!ON AND NERCERS.
FRANCH!S!NC ARE BROADLY
CLASS!F!ED !NTO 3 TYPES.
PRODUCT FRANCH!S!NC.
NANUFACTUR!NC FRACH!S!NC.
BUS!NESS FORNAT FRANCH!S!NC
PRODUCT FRANCH!S!NC
ONE OF THE EARL!EST.
DEALERS C!vEN R!CHT TO D!STR!BUTE
COODS FOR A NANUFACTURE.
DEALER PAYS A FEE TO SELL THE TRADE
NARKED COODS.
P!ONEERS WERE S!NCER
CORPORAT!ON,FOLLOWED BY PETROLEUN
AND AUTONOB!LES.
NANUFACTUR!NC FRANCH!S!NC
C!vES R!CHT TO PRODUCE AND
D!STR!BUTE THE PRODUCT !N
PART!CULAR AREA.
EXANPLE: SOFT DR!NK !NDUSTRY.
BUS!NESS FORNAT FRANCH!S!NC
FRANCH!SE OFFERS
KNOW HOW OF THE PRODUCT.
TRA!N!NC.
ADvERT!S!NC.
STRATEC!C PLANN!NC.
PRODUCT!ON PATTERNS.
NANUALS.
STANDARDS.
ADvANTACES FOR FRANCH!SEE
READY TO RUN BUS!NESS.
LESS CHANCE OF FA!LURE.
REDUCES THE PER!OD OF ACONY TO
EARN COOD W!LL.
H!CHER PURCHAS!NC POWER AS A PART
OF LARCER ORCAN!SAT!ON.
NO NEEDTO SET UP SEPARATE RSD DEPT.
PROTECTED !N A PART!CULAR AREA.
CONTD..
OBTA!N!NC FUNDS !S EAS!ER.
BACK!NC OF KNOWN TRADE NANE
HELPFUL FOR NECOT!AT!NC
S!TES.
D!SADvANTACES OF FRANCH!S!NC
NO SCOPE FOR CREAT!v!TY.
RENA!N CONF!NED TO A S!NCLE
PRODUCT L!NE OR PART!CULAR
CEOCRAPH!C LOCAT!ON.
NO R!CHT FOR SALE W!THOUT THE
KNOWLEDCE OF FRANCH!SER.
COOD W!LL RENA!N PROPERTY OF
FRANCH!SER.