Chi ph tham gia Hi ch thng mi Khi tham gia Hi ch thng mi bn thng bn khon liu c phi l mt phng n ti u?

? Chng ti a ra mt vi thng tin v chi ph cc bn c th tham kho trc khi tham gia vo Hi ch Tham gia Hi ch thng mi lm pht sinh nhiu loi chi ph khc nhau t lc bt u giai on lp k hoch n khi thc hin k hoch, tham gia hi ch v trin khai nhng cng vic sau hi ch. Vic xy dng mt ngn sch ban u s to iu kin thun li cho qu trnh ra quyt nh v vic tham gia hi ch c kh thi hay khng so vi mc u t bt buc. C th s dng bng chi ph lin quan di y khi lp ngn sch c bn: * Lp k hoch v chun b - T chc i kho st s b trc khi nh gi - Hnh thnh khi nim giao tip (c quan t vn bn ngoi) - Khi nim ban u v gian hng * Qung co, giao tip, quan h cng cng, ti liu bn hng: - Nhng qung co lin quan n hi ch thng mi c gii thiu qua cc n phm v / hoc trn cc phng tin thng tin i chng - B giy mi bao gm c v thm quan min ph - Qung co / ng k trn ti liu gii thiu chnh thc v hi ch - Qu tng - Bin dch, ch bn v in n cc ti liu bn hng c lin quan n hi ch bng ting a phng - Thit k, xy dng v thc hin cc chng trnh gii thiu trn nhiu phng tin truyn thng( Video, phim, CD, DVD * Khng gian hi ch, dn dng gian hng - Ph thu khng gian trong hi ch - Ph thu hoc mua cc vt dng ca gian hng - Chi ph in n v sn xut cc vt liu trng by - Ph thu h thng chiu sng - Chi ph dng gian hng - Chi ph lp t ng dy in v thng tin lin lc - Chi ph lp t cc thit b k thut (cc thit b cung cp nc, kh nn) - Ph thu c s h tng v trang thit b (thit b video, in thoi/fax, my ra bt, my pha c ph, my photocopy...) - Ph thu cy cnh * Phc v n ung v gii tr cho khch thm quan - Chi ph cho cc s kin c bit v biu din ngh thut - Chi ph hoc n ung tip i khch thm quan

* Hot ng ca gian hng - Chi ph bo tr(lm v sinh gian hng) - Chi ph x l rc thi - Chi ph in - Ph lu kho cho hng ho trng by hoc container rng trong qu trnh hi ch - An ninh, hng ro * Hu cn - Chi ph vn chuyn hng trng by ti hi ch - Ph lu kho cho container rng trong hi ch - Ph bc xp v thng quan hng trng by - Chi ph bo him cho hng trng by ti hi ch trong qu trnh vn chuyn, bc xp trn khu vc hi ch * Nhn vin ( ch tnh chi ph ph thm c lin quan n hi ch) - Chi ph o to - Chi ph xe v giy php ra vo cho nhn vin - Tin lng cho i ng nhn vin c thu tm thi ( ngi trng gian hng, phin dch, nhnn vin dch v) - Chi ph i li - Chi ph khch sn v n ung - Chi ph qun o (trong trng hp quy nh phi mc ng phc) - Chi ph bo him i li Mt lot cc chi ph khc nhau c lin quan n vic tham d hi ch thng mi cn phi c lp d ton cn thn c th kim sot chi ph. Chi ph c lin quan thng l yu t gii hn v l yu t quyt nh khi a ra quyt nh c bn v vic c nn tham gia hi ch thng mi hay khng? Bng lit k sau y c vai tr nh mt cng c nh gi nhng tiu ch c bn cho qu trnh ra quyt nh. Nu cu tr li l c cho hn mt na s cu hi th c th xem xt vic tham gia mt cch nghim tc. Bng cu hi nh gi quyt nh tham gia hi ch thng mi: - Cng ty c nhng mc tiu v mc ch r rng, thc tin khi tham gia hi ch khng? - Vic tham gia hi ch c h tr cho cc yu t khc ca chin lc marketing hn hp ca cng ty khng? - Vi vic tham gia hi ch, cng ty c vn ti c on th trng mc tiu theo ng k hoch marketing hn hp khng? - Cng ty c ngun ti chnh cn thit m bo thc hin tt cc cng vic ti Hi ch khng? - Nhng n lc tham gia hot ng ti Hi ch c mang li nhng kt qu d kin khng? - Nhng sn phm v dch v trng by ti hi ch c ph hp vi yu cu ca th trng khng? - C cn phi tham d hi ch chng t kh nng cnh tranh vi cc i th hin ti hoc tim nng khng? - Hi ch c tm quan trng c bit no i vi nhng th trng mc tiu ca cng ty

chng t khon u t ln cho vic tham gia l thch ng? - Hi ch c to c hi thit lp cc mi quan h mi theo mt cch thc hiu qu hn l ch da vo nhng bin php khng? - Cng ty c cc ngun lc cn thit m bo thc hin cc cng vic thch hp sau hi ch khng?