I.

Gii thiu chung v ASEAN

Hip hi cc Quc gia ng Nam (ting Anh: Association of Southeast Asia Nations, vit tt l ASEAN) l mt lin minh chnh tr, kinh t, vn ha x hi ca cc quc gia trong khu vc ng Nam Lch s ASEAN:
Trc Chin tranh Th gii ln th 2, hu ht tt c cc

nc ng Nam u l thuc a ca phng Ty

Sau chin tranh, phong tro gii phng dn tc ng

Nam pht trin mnh m, buc cc nc quc ln lt phi ra i, tr li c lp cho cc nc ng Nam :

Anh trao tr c lp cho Myanmar, Malaysia, Singapore

M tr li c lp cho Philipines v 3 nc ng Dng H Lan tr li c lp cho Indonesia

Sau khi ginh c lp, cc nc ng Nam bc vo

cng cuc xy dng v pht trin kinh t theo nhiu hng khc nhau, nhng nhn chung u t c nhiu thnh tu to ln, nhiu nc t tc pht trin cao, trong ni bt l Singapore tr thnh con rng Chu .
Trong qu trnh xy dng v pht trin kinh t, cc nc

ng Nam on kt vi nhau trong mt t chc khu vc: ASEAN (08/08/1967). Hin nay ASEAN ngy cng pht trin v c v th cao trn trng quc t. Cc quc gia sng lp (ngy 8 thng 8 nm 1967): Cng ho Indonesia Lin bang Malaysia

 Cng ho Philippines Cng ha Singapore Vng quc Thi Lan Cc quc gia gia nhp sau: Vng quc Brunei (ngy 8 thng 1 nm 1984) Cng ha X hi Ch ngha Vit Nam (ngy 28 thng 7 nm 1995) Cng ha Dn ch Nhn dn Lo (ngy 23 thng 7 nm 1997) Lin bang Myanmar (ngy 23 thng 7 nm 1997) Vng quc Campuchia (ngy 30 thng 4 nm 1999) II. Tm hiu c trng tm l du khch mt s nc ASEAN Tnh n thng 7/2011, lng du khch vo Vit Nam l 3.425.820 lt , trong dn u khi du khch ASEAN vo Vit Nam l 3 nc: Campuchia, Malaysia, Singapore: Khch Campuchia: 248.597 lt Khch Malaysia: 137.327 lt Khch Singapore: 102.035 lt (Theo: Tng cc thng k) 1. Tm hiu c trng du khch Campuchia a. Gii thiu chung t nc Campuchia
Campuchia l mt quc gia nm trn bn o ng

Dng vng ng Nam , gip vi vnh Thi Lan

pha Nam, Thi Lan pha Ty, Lo pha Bc v Vit Nam pha ng. Campuchia l quc gia thun nht v dn c vi 90% dn s l ngi Khmer v ni ting Khmer, l ngn ng chnh thc. Cc dn tc thiu s chim khong 3% dn s. Dn tc Chm, theo o Hi l nhm sc tc thiu s ln nht. Cc nhm sc tc thiu s khc sng ti cc khu vc min ni v cao nguyn. y cn c mt t c dn ngi Vit v ngi Hoa. b. c im tm l ngi Campuchia Ngi dn Campuchia, t c gi cho n nhng em nh, u c mt nim t ho v b bn mi khi nhc n lch s ca dn tc Nhng iu cn ch trong giao tip ng x:
Cch cho truyn thng ca ngi Campuchia l hai tay

chp vo nhau trc ngc v u hi ci nh. Bn nn p li li cho ca ngi khc, nu khng s l khng lch s.
Ngi Campuchia thng bnh tnh xem xt v tip cn cc

kha cnh ca cuc sng. S gin d l nn trnh, h s cm thy xu h khi bn th hin s tc gin.
Nam gii v n gii khng c th hin tnh cm thn

mt ni cng cng k c vic nm tay. Nu bn thch mt ngi no , chuyn ng c bn tay lng bn tay hng xung di, ngi Campuchia khng chp nhn ra tn hiu bng cc ngn tay.
c. c im tm l du khch Campuchia 3

 Thng i du lch vi tnh cht tham quan, tm hiu, mua sm, c bit l cha bnh Phng tin i li ch yu l t, du khch sang Vit Nam c min visa Chi ph cho chuyn i hn ch, thng la chn cc loi hnh dch v vi gi r 2. Tm hiu c trng du khch Malaysia a. Gii thiu chung t nc Malaysia Malaysia l mt lin bang gm mi ba bang ti ng Nam . Nc ny gm hai vng a l b chia tch bi Bin ng: - Bn o Malaysia (hay Ty Malaysia) trn Bn o Malay c bin gii trn b pha bc vi Thi Lan v thng qua ng ni Johor-Singapore v ng ni Malaysia-Singapore th hai pha nam ni vi Singapore
-

ng Malaysia (hay Borneo thuc Malaysia) chim phn pha bc o Borneo, gip bin gii vi Indonesia v bao quanh Vng quc Hi gio Brunei.

Ngi Malay v ngi bn a chim 58%, ngi Trung

Quc chim 24%, n chim 8%, v cc dn tc khc chim 10% (2000) b. c im tm l ngi Malaysia Ngi Malaysia ni bt vi tnh cch nng nhit v thn thin, l mt im ni bt tng trng cho mt t nc giu truyn thng ca h Nhng iu cn ch trong giao tip ng x:
4

 Ngoi bt tay, khng nn c s tip xc no ni cng cng gia nhng ngi khc gii. Ngc li, iu ny c chp nhn nhng ngi cng gii. Bn c th bt gp hai ngi n ng nm tay nhau hay thm ch tay trong tay i do trc mi ngi. Hnh ng ny c xem nh l c ch ca tnh bn.
Khi gp mt ngi Malaysia, bn nn ch ng bt tay.i

khi, h c th cho bn bng ci cho ca ngi Malaysia, c gi l namaste. Namaste l hnh thc hai lng bn tay chm vo nhau v c t ngang trc ngc, km theo l mt ci gt u nh. i khi, namaste cng din ra ngay sau ci bt tay u tin. Bn c th p li bng cch t bn tay phi trc ngc sau khi bt tay. Khi bn c gii thiu vi mt ph n Malaysia, bn ch nn bt tay khi h a tay ra bt trc. Nu h khng ch ng a tay ra bt trc th bn ch nn ci v ci cho Khi gii thiu th n gii c gii thiu trc Khi gp ngi ln tui hn th bn nn ci cho khi gp. Khi ch mt vt hoc mt ai , tt nht l s dng tay phi (bn tay c t nga). Ngoi ra, bn cng c th ch bng ngn tay ci hay ngoc c 4 ngn tay. Nhng chc rng cc ngn tay c vy xung. Nhng ngi Malaysia ln tui i khi hiu ngn tay ci v ngn t l mt s xc phm. Khi vy tay ra hiu mt ai th lng bn tay p xung. Tuy nhin, khi vy tay ra hiu mt ai m lng bn tay

nga ra v vy bng mt ngn th c xem l mt s xc phm Ch mt ai bng ngn tr b xem l mt hnh ng th l. Ngoi ra, ngi Malaysia ch dng ngn tr khi ch vo cc ng vt Khi trao mt vt, ly mt ci g hay chm ai (nh bt tay) th nn dng tay phi. Tay tri c xem l khng sch s, v khng nn s dng n hay trao mt vt g. Qui lut ny cng c p dng i vi nhng ngi thun tay tri. Bn chn c xem l khng sch s. Do , khng nn ly cc vt g bng chn Khng nn ch chn vo ngi khc. Bn s phi xin li bt c khi no giy hay mi giy ca bn chm vo ngi khc
Bn c th bt cho chn ngang u gi, nhng khng

c t mt mt c chn ln u gi. Khng nn chn ln bt k vt g nh bn Theo quan nim ca ngi n , u l ni ng tr ca linh hn. Do vy, khng nn chm vo u ca bt k ai, thm ch khng nn chm vo tc ca mt a tr. ng tay chng nnh c xem l mt thi gin d Mt trn ci ph ra khng by t nim thch th trong vn ho ca ngi Malaysia. Hn na, ci cng by t s cng thng, xu h hay khng tn thnh. c. c im tm l du khch Malaysia
Thng i du lch vi tnh cht tham quan, tm hiu, mua

sm. Ngy cng nhiu du khch Malaysia n Vit Nam

mua sm, ch yu mua vi v khn tri bn, mn, b bao chn nm gi Phng tin giao thng: my bay, t
Khi tr chuyn vi ngi Malaysia, bn c th hi v cn

nng, thu nhp, tnh trng hn nhn v cc ch lin quan. Tuy nhin, bn cng c th c hi li nhng cu hi nh th ny. Nu bn khng mun tr li nhng cu hi ring t ny th bn cng phi lch s, khng nn t v bc mnh hay c nhng thi tng t. Nhng ch nn tho lun nh kinh doanh, th thao c bit l bng , ngh thut, du lch, nhng k hoch ca tng lai, khen ngi cc mn n ca a phng
Nhng ch nn trnh:

+ Ch trch bt k kha cnh no ca vn ho Malaysia + Chnh tr + Nn quan liu 3. Tm hiu c trng du khch Singapore a. Gii thiu chung t nc Singapore
Cng ha Singapore l quc gia nh nht ca ng Nam ,

nm pha nam ca bn o Malaysia, pha nam bang Johor ca Malaysia v pha bc o Riau ca Indonesia. Singapore nm cch xch o ch 137 km v hng bc. Trn mnh t Singapore nh b c nhiu chng tc sinh sng, khng c ngi bn a, cc chng tc khc nhau li sng co cm ring l: ngi M Lai ring mt ni, ngi Hoa sng tp trung ti mt a im, ngi n sng ring mt khu.
7

b. c im tm l ngi Singapore
i vi ngi Singapore, dng ngn tay tr ch ngi khc,

nm cht nm tay hoc ngn tay gia u b coi l nhng ng tc cc k v l. Hai tay khng c ty tin chp vo sn bi v l biu hin ca s bc tc.
Khi n cm khng c t a ln trn bt hoc t ln

a thc n. Khi khng n na cng khng c t lung tung m phi t trn gi, a tng t hoc t trn a ng xng.
c. c im tm l du khch Singapore Thng i du lch vi tnh cht tham quan, tm hiu, mua

sm, ngh dng Thch du lch bin, ngh ngi, tm hiu du lch vn ha Yu cu cht lng dch v tng i cao Phng tin giao thng: my bay, tu bin Khi ni chuyn v trong giao tip, ngi ta tuyt i cm k bn lun s c mt v chnh tr hoc s tranh ginh x xt chng tc, th phi tn gio. nhng c th bn nhng kinh nghim du lch, cng c th v nhng ni ni ting, cc ni m bn thn i qua. Ch c ngi dn Singapore bn ti nhiu nht l v nhng mn n sn ho hi v v khch sn, nh hng. Ngi Singapore rt k ni chc pht ti bi v h lun hiu t ti l ti bt ngha hoc phc bt nhn. Khi ni chc pht ti s b coi l ch giu mng chi v s v ngi khc.
Ngi gc Hoa thch s chn, chng hn ngi ta biu

nhau 2 qu cam trong dp Tt ly lc

8

 Cc con s 2, 6, 8 l con s may mn, trong khi s 4 li l con s cht chc, nn ngi ta ht sc trnh Nhng vt c coi l k khng nn tng nhau: ng h l im tang tc, khn tay l im chia ly, chic d l im ri ro. Mu l mu ca may mn, ti lc, cn mu en l mu k, nht l trong nhng dp l hi.
Ngi Hi gio khng n tht ln. Ngi Hindu khng n

tht b.