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ANTIBIOTICS

PRESENTED BY: VAIBHAV

PRODUCTS

AMX

LMX

LUPIMOX

WYMOX

WARCILLIN

PARAMETERS
BRAND/GEN ERIC NAME AMX LMX Wymox Lupimox Warcillin COMPANY NAME Ranbaxy Wyeth Lupin Pfizer MANUFACTURED AT Ranbaxy Wyeth Lupin Pfizer M.R.P(Rs)/10 UNITS 28.29 63.34 17.60 66.80 PACKAGING 1*10 1*10 1*15 1*10 1*15

Cadilla Pharma Cadilla Pharma 35.08

Unique Marketing Strategies


    

LUPIN Good Supply Chain Overall increment Medical Representatives Doctors.

High Price, High Sales???


Brand Name Performance Customer Satisfaction Continuous Innovation.

Cost Reduction: Packaging


Sustainability Quality Low Cost Provider Reliable , no frill SC

Market Strategy Opted by Me


Brand Name

As it is a patented product by a Multi-National Company it will have better results as compared to this Generic One.

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