เลโนโว SWOT

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423 views2 pages

เลโนโว SWOT

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Jeejie Jureerat

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Attribution Non-Commercial (BY-NC)

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Lenovos SWOT

1. Strengths
-

Operation System
Lenovo
Market Share

Brand Loyalty

Distribution

Mass
Manufacturing

Sponsorship Turin Winter

Games 2006 Beijing Summer Games 2008
Brand Awareness Lenovo

2. Weakness
-

Lenovo Local

Global

Perception
Lenovo Brand

Global

3. Opportunity
-

Lenovo
Global

product series 3000 premium

Lenovo

Wireless PC

4. Threat
-

brand

Local Global

2|Page

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