:

..

..

 :

..

(..
- )

..
( ) ..

(
)

(
)





..
(.. )

 :

..

)
)

)
)

)
)

8)

..

 :

..

 :

..

..

..

..

 :

..

 :

..

............................................
..........................................................
.................................
- SWOT (SWOT Analysis)
- PDCA ..................................
-
.....

-
...............................................
-
.......................................................

......................................................

 :

..

..
( )

/
-

-
.....................................................

 :

..

...

...

...

...

.....................................................

 :

..

(School charter)
...... .....
-





()
..

( ) ..

 :

..

..

SWOT (SWOT analysis)

SWOT Analysis


SWOT Strengths, Weaknesses,
Opportunities, Threats

 :

..

Strengths

Weaknesses

Opportunities

Threats

PDCA

PDCA
(Deming)
Plan (

PDCA
Act(

) Do(
) Check()

......

()

()

(
)

 :

..

.....................................................

(Plan)
/

(DO)

(Check)

(Act)

PDCA

.....

 :

..

P
A

P
A
P
A

.....................................................

.
)

)
///





)

 :

..

)
-

)
-

. //
/
)
)

)



/

 :

..

) /
/

) /

)
/
.


.
)
)

)


.
)
)
/

)



)

)

)

 :

..

.


)
)

)



)
-

) /

-

) /

 :

..

PDCA

SWOT
Analysis

( -)

D
C

(- )

 :

..

(- )

 :

..

/


- ..
( ) ..
-
-
-

-
-
/
-
-
-

-
- .
-

(LAS)
(NT, O-NET)
-

 :

..

-
- .6, SDQ

-
- .

-
-
-

-
-
-

-
-
-

- .

-
-
-
-
-

- /
-
-

 :

..

-

-
-
-
-

SWOT

.
(External environment)
(Opportunity)

(Treat)
(Social
& Cultural) (Technology)
(Economics) (Political & Legal)

.
(Internal environment)
(Strengths)
(Weakness)

(Structure & Policy)
(Service & Products) (Man)
(Money) (Materials)
-(Management)
.

 :

..

SWOT
Analysis

 :

..

.
/
(
)

-
-
-
-

.. .........




.

/
(Key words)
/


......

 :

..

.

.

2.
.

. .

. .

 :

..

/ -

.

1)

2)






3)

 :

..

.

.

.

. (P)

.
.

.

.

. Internet

.
.
/
.

 :

..

.
.

.

.

. /

.

.

.

.

. /
/

/
. .

. .




.

 :

..

.
.
.
/

.
.
.

.
.
.

/

( - )
- ( )






-

( - )

 :

..

(
)

/

.

 :

..

/
.
/

/

)
)
- /

)









.

/

)

- ()

 :

..

)

-

6)

7)

8)



9)


10)






11)



.

 :

..

.
.
.
.
.
.
/


.


. /
/
/

.
. /
(MOU: Memorandum of
Understanding)

........................................................................................
............................................................
........................................................................................
............................................................
/
........................................................................................
............................................................

 :

..

........................................................................................
............................................................

........................................................................................
............................................................
........................................................................................
............................................................
................(

)

()
1.
.
.
.

.
..........................

......
.
..........................
..........

.
.
.
.

.
.
.

.....................................................................................................................
......................................

 :

..

.....................................................................................................................
......................................

.....................................................................................................................
......................................

( ......)

(
()
)
)
.

. /

. ...............

. ...............

. ...............

. ...............

. ...............
. ...............
. ...............
.

 :

..

/
. ...............
. ...............
. ...............

.

. ...............
. ...............

1.
...........................................................................
...............................
2.
....................................................................
.....................................
3.
.......................................................................
............
4.
.............................................................................
............................................................................
.................................................................................
..........................
.
.
.............................................................................
.....................
.
.............................................................................
...................
. /

..................................

 :

..

...............
..................................
.............
..................................
...................
..................................
...............
.

..
.
...........................................................................
. /

.........................................
........
.........................................
......

.....................................................
(.....................................................)
...................../........................./...............
.....................................................
(.....................................................)
...................../........................./...............

 :

..

 :

..

1 6

1.1

.50

.
.

51
52

.
51

57.9
3
51.3

8
53.1

3
56.3

8
67.4

65.0

56.7 -1.15 56.7

8
8
49.8 -1.50 49.8
8
8
58.5 +5.4 58.5
6
3
6
50.5 -5.83 50.5
3
3
72.3 +4.8 72.3
4
6
4
68.6 +3.5 68.6

54.2 -2.50
8
50.6 +0.7
0
2
56.7 -1.78
8
50.5 +0.0
9
6
71.7 -0.56
8
69.6 +1.0

1
7
2
5
4
8

 :

..

9
6
7
6
7
1
78.4 79.9 +1.5 79.9 80.2 +0.2
5
7
2
7
5
8
52.3 50.8 -1.50 50.8 49.6 -1.23
9
9
9
6
60. 60.9 +0.6 60.9 60.4
28
5
7
5
5
0.50

6
3

1.2

2552



2
5



2

56.85
50%
14.59
5

53.11
50%
26.49


2

37.91 50%

11.43
5

48.83 50%

14.41

1.3 O-Net
6 2552
55.37

45.88

42.35

50.07

 :

..

44.59
69.23
74.98

74.77

()
40.07
1.4
2

1.


2.

3.
4.

5.

6.

7.

8.
9.

10.
11.

12.


13.

2.39

3.57

3.39

2.90

3.87

3.94

2.78
2.89

3.85
3.02

3
3

3.43
3.01

1.81**

2.08

2.04**

2.78

3.35

3.68

2.75

3.68

3.84

2.14
2.89

3.60
3.17

4
4

3.80
3.59

3.00
2.35

4.00
3.05

4.00
3.00

4.00
3.03

2.28

3.40

4.00

3.70

2.34

2.80

4.00

3.40

 :

..

14.

2

3.00

4.00

4.00

4.00

1.5 .
2 .

1.6

1.7

 :

..

2
( SWOT ANALYSIS)
1.1 1.7

-



-

()

 :

..

-

-

1 2556




2 2556

1.
1.1

 :

..

1.2

1.3


2.
2.1

2.2


2.3
2.4

1.

2.




3.

4.

5.

6.

7.

8.

 :

..

10.

11.

9.

1
2

3
4
( 35 ) 5


3 4 1 3

 :

..

 :

..

()

( )

1.

1.1

1.2

2.

2.

65

65

65

21,000
/
..

3.

3.1

3.1

75

75

80

6,000
/

3.2

3.2

75

3.2

80

3.2

85

15,000
/

/
54
55
56

1.1
1.1
1.1
5,000
.1-2
.1-4
.1-6
/

.
.
.
..
1.2

1.2 1.2
1.2

.1- .2

.1- .4
.1- .2

 :

..

54

55

56

4.

4.1

4..2

4.1
40

4.2

75

4.1
60

4.2

85

4.1
80

4.2

90

5,000
/

..

5.

5.

75

85

90

1,500
/

..

6.

6.1

6.2

6.1

6.1

6.1

45,000
/ .

()

 :

..

()

6.3

6.4

6.5

6.6

54

55

56

6.2

6.3

6.4

6.3

6.4

6.3

6.4

6.5

75

6.5

80

6.5

85

45,000
/

..

 :

..

54

55

56

6.6 /

75

6.6 /

80

6.6 /

85

 :

..

 :

..

1 3 (
)

:
:

: /
: 1,3,4,5
:
5

10 ( 10.3 )
: 1.
2.

:
1.

2550
2552
( -0.50 )
( -2.50 )
( -1.78 )
( - 1.23 )
( -0.56 )
2552

2
5 50
11.43 26.49 ONet 6

 :

..

55.37

50 5
(
)
. 2
.

2.

3.
3.1




58

3.2





52

3.3






60

3.4




58

3.5





78

3.6





82

3.7




80

3.8

52

 :

..

4. /

1.
/

2.

3.
/

4.

5.

6.

7.
/

28-30
. 54

1-5 .. 54
6 -8 .54

7,000. .. /
-

3,000.
-

17 -18
.54

/ .

/ .

/ .

8.

/ .

9. /

/ .

10. /

/ .

11. /

/ .

12.
/

15 ..-15 . 5,000.
.54
-

 :

..

5,000.
-

1-5 .55

13. /
/
/

20 -30 .54

14.

1,000. .. /
-

15. /

12 -30 ..
55

1,000.
-

5-10 ..55

5,000
.-
5,000.
-

5.
28 2554 30 2555
6.

2554 21,000.-
2555 11,000.
7. /

7.1 ( /
) 2
7.2
8.

8.1

/
-
.

 :

..

8.2

8.3

8.4

8.5
/

8.6

8.7

8.8

- /

-
-
-

9.

9.1

9.2
9.3

9.4
9.5

.....................................................

( )

 :

..

....................................................
( )

5 3 (
)

:
:
: /
: 1,3,4,5
:
.10 .13
: 1.
2. 3.

:

1.
..2542
( 2) ..2545 4 27 - 30

..2553 14(2)(4)(8)

 :

..

2550-2552




( -2.50 ,-1.78 -1.23 )
2
.

2.
2.1
2.2

2.3

2.4

3.
3.1
3.3.1
3.3.2


/ 100
3.3.3 /

(
)
3.3.4

 :

..

3.3.5 /
/ 20
/
3.3.6
20
3.2
3.2.1
3.2.2

()
3.3.3

()
3.3.4

3.3.5

75
4.

1.
2.
3.
4.
5.
6.
7.
8.

9.

4 .. 53

500.-

2,000.
3,000.
1,500.
500.-

5-10
..53
1-12
..53
17-20
..53
22-30
..53
1-10
..53
13-25
..53
27-28
..53

10-31 .

4,500.-

500.-

..

500.-
500.-

..

 :

..

10
.
11
.

12 /
.

13 /
.

.54

7-25
..54
16 ..30 ..54

5,000.
2,500.

16 ..30 . 54

2,000.

20-30
..54

2,000.
20,500.

//

5. : 4 2553 30
2554
6.
: 2554 20,500.
7. /

7.1 ( /
) 2
7.2
7.3 /
/ 20
8.

8.1

(
)

- -

 :

..

8.2

(
)

8.3

8.4

8.5

-
-

/

-
/

-

/

-
-

- / - /

9.

9.1

9.2

9.3
9.4

9.5
9.5

...
.

..................................................
( )
...................................................
( )

4 2554

 :

..

.
Strategic Planning
and Formulating. :
. .
.
Strategy
Implementation. : .
.
.

Control, Measurement, Evaluation and
Knowledge Management.
: .
. PDCA ?.
...
mid=
.

(..
-).

.
... ()
.
//

(..-).

. ...(
)
.
(World Class Standard School).
. (
)

 :

..

. AIC
.
...
http://www.prachasan.com/mindmapknowledge/aic.ht
ml
.

.

.
...()
.

(Government Strategic Management system)

. ..
. http://
.../newsletter/enews /dec /gsms.htm
( ). SWOT.
.. .
http://www.rmuti.ac.th/support/plan/plan/pdf/swot.
pdf
( ). Key Performance Index (KPI)
? ..
. http://webhost.cpd.go.th/ewt/cepocpd
( ). KPI . ..
.
http://www.classifiedthai.com/content.php?
article=
Education Improvement Commission. School
Improvement Planning A Handbook
forprincipals, Teachers, and School Councils.
Toronto: Education
Improvement Commission. .