Kt ni thng hiu ngay hm nay

Dch v Email Marketing ca

Emailmarketing.saigonnet.vn
Ti liu hng dn
Bin san: inh Vn Dng

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT

Emailmarketing. Vic s dng phi tun th y cc iu kin v iu khon dch v
ca Giaiphap.vn

Ni dung ti liu
1. Nhng yu cu chung.................................................................................................................... 3
2. Bt u............................................................................................................................................ 3
3. ng nhp h thng ...................................................................................................................... 4
4. To danh sch v thm lin h ...................................................................................................... 5
4.1. To danh sch email............................................................................................................................. 5
4.2. Thm lin h ......................................................................................................................................... 6

5. To, gi v xem sao lu chin dch .............................................................................................. 8

5.1. To chin dch....................................................................................................................................... 8
5.1.1. Bc 1 trong 2.................................................................................................................................................8
5.1.2. Bc 2 trong 3.................................................................................................................................................9
5.1.3. Bc 3 trong 3...............................................................................................................................................11

5.2. Gi chin dch..................................................................................................................................... 12

5.3. Xem sao lu chin dch ...................................................................................................................... 13

6. Xem bo co ................................................................................................................................. 13

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT

Emailmarketing. Vic s dng phi tun th y cc iu kin v iu khon dch v
ca Giaiphap.vn

1. Nhng yu cu chung
Trc khi bt u, vui lng kim tra chc chn bn c ti thiu nhng trnh duyt ng
dng sau:
-

Adobe Flash (Version 9+)

Firefox (Version 3.5+), Internet Explorer (version 8+) hoc Google Chrome (version
4+).

* Giao din ng dng Dch v Email Marketing ca Giaiphap.vn hot ng tt nht trn
FireFox v IE 8+. Trong qu trnh s dng, vui lng hn ch dng Skype v i khi c th
gy ra nhng li khng ng c.

2. Bt u
Bn c y cc trnh duyt cn thit, chng ti s hng dn bn tng bc c
th bt u mt chin dch qung b bng email ngay by gi.
Trong ni dung tip theo, bn s c hng dn ln lt cc bc sau:

ng nhp
h thng

To danh sch
v thm lin h

To v gi mt
chin dch

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT

Emailmarketing. Vic s dng phi tun th y cc iu kin v iu khon dch v
ca Giaiphap.vn

Xem
bo co

4. To danh sch v thm lin h

4.1. T o danh sch email
+ Chn biu tng "To mt danh sch email

To mi danh sch
Email y hoc t
thanh Menu

+ Chn thm "Mi"

+ Nhp tn danh sch, tn ngi s hu danh sch, a ch email lin h, cc thng tin b sung v lu li.

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT

Emailmarketing. Vic s dng phi tun th y cc iu kin v iu khon dch v
ca Giaiphap.vn

4.2. Thm lin h

Ghi nh rng thng tin lin h cng y th sau ny bn cng c nhiu la chn c nhn ha chin
dch. Chng ti khuyn ngh nn c cng nhiu thng tin c nhn cng tt - mt chin dch s thnh cng
hn rt nhiu nu chng ta c th c nhn ha n thay v gi i mt thng ip chung chung.
Trn mn hnh ng dng, click chn tab "Ti" ngay trong phn
"Tnh nng thng dng nht" bt u.

+ Bn c th thm mi tng a ch lin h, bao gm y cc thng tin h tn, a ch email, a ch nh,

vn phng, s in thoi, tn cng ty...
+ S dng Copy/Paste, g a ch
- Copy a ch email t Notepad, Microsoft W ord/Excel hoc n gin g a ch vo
-

La chn thm vo mt danh sch c sn hoc to danh sch mi

Chn "Nhp d liu" v ch nh "a ch email" cho trng d liu

Sau khi hon thnh, chn "Nhp lin h"

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

+ Ti mt danh sch t file .csv

- Chn tab "Upload from File" ti file danh sch c nh dng .csv. nh dng file ny c th cho
php thm cc trng d liu b sung nh Tn, H, Email v nhiu thng tin khc.
- Chn file mong mun
- Chn thm vo mt danh sch c sn hoc to danh sch mi
-

Chn "Upload Data" v Giaiphap.vn s phn tch d liu v ti ln tt c cc trng c trong file
.csv . Chn cc trng d liu bn mun lu li nh Tn, Cng ty... cng vi a ch email
(trng bt buc)
Sau khi ch nh cc trng d liu, chn "Nhp lin h" v ton b d liu trong file s c lu
vo h thng.

Sau khi xong chng ta chn nhp lin h t tp tin nh hnh v

Sau khi chng ta chn xong menu mn hnh s bo nh hnh v v chn tip danh sach khach hng
chng ta to trc import file CSV vo h thng

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

Sau khi chon ti chng ta chn mt s tnh nng nh hnh v

Chn "Ti ln h thng" lu cc a ch email vo danh sch. Ty theo kch thc file ang ti ln m
qu trnh ti ln c th nhanh hay chm. Trong khi ang ti ln, vui lng khng click vo cc mc khc.
Ghi nh: emailmarketing.saigonnet s t ng lm sch cc d liu trng lp v lc ra cc domain b li v d
nh
@saigonnet.vn thay v @saigonnet.v1n

5. To, gi v xem sao lu chin dch

5.1. To chin dcg
Chn tab "Chin dch" trn thanh Menu v chn "cc chin dch email" t danh sch x xung hoc n
gin chn biu tng "To mi mt chin dch" trn mn hnh tnh nng thng dng nht.

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

Qu trnh to mt chin dch gm 3 bc

5.1.1. Bc 1 trong 2
Bn s c yu cu in y thng tin thuc tnh ca chin dch.
Ch : Ch th (hay tiu th) l th u tin ngi nhn s c nn hy to mt tiu th hp
dn, c lin quan trc tip ti ni dung bn trong v ngi nhn th.
T Email: Ngi nhn s thy a ch email no gi ti hm th ca h.
T Tn: Ngi nhn s thy tn ai ang gi th ti hm th ca h
Tr li th: y l a ch email dng cho trng hp ngi nhn mun tr li li.
Nu bn c mt mu th lu sn, bn c th la chn mu th t ca s pha bn tri ng thi xem
trc th ny pha bn phi.

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

By gi bn c th chuyn sang bc 2 bng cch click chn "Tip tc", hoc lu li chin dch bng cch
chn "Lu tr", hoc n gin l "ng".
Ghi nh: Nu bn chn "Lu ", bn c th xem li chin dch ny trong mc "Chin dch c lu".

5.1.2. Bc 2 trong 3
bc 2 trong 3, bn s son tho ni dung chin dch, y l bc chnh cho php chnh sa ni dung,
hnh nh trc khi sn sng gi i.
ng dng ca chng ti cho php bn son tho ni dung theo nhiu cch khc nhau ht sc thun tin.
-

Son trc tip, Online

Bn c th nhp HTML Code t cc ngun bn ngoi
Giaiphap.vn cung cp trnh son tho WYSIWYG (What you see is what you get - son g thy ).
Bn c th chnh sa ni dung, chn hnh nh, to link v tt c cc cng c cn thit hon
thnh thit k mt chin dch n gin, nhanh chng v hiu qu nht.
Trong bc ny, bn cng c th gi km file, thm bn text v sau l t gi th chin dch ti
hm th ca mnh xem/kim tra trc.

+ Nu trong Bc 1 trong 3, bn khng chn cc mu email c sn, lc ny, mn hnh s hin th nh sau:

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

Lc ny bn s c 2 la chn:
La chn 1: Son tho ch Normal
- To trc tip theo dng WYSIW YG - ngha l bn s son tho ging nh ang lm vic vi trang
son tho Microsoft W ord.
- Bn c th chn hnh nh, ng link vi cc cng c c sn trn thanh cng c.
La chn 2: Son tho ch HTML
Nu bn c sn mu thit k HTML u , bn c th copy code vo y

Trong c 2 trng hp bn u c th chn xem trc "Preview" bt k lc no xem sn phm ca

mnh.

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

10

+ Ly d liu chin dch t URL

Nu bn c mt chin dch trn web ca bn, hoc mt trang URL khc, giaiphap.vn cng cung cp
cng c bn c th ly d liu t URL mt cch thun tin. Vic ca bn l chnh sa li cho ph hp v
gi i.
Ghi nh: Tt c hnh nh cn phi c ti ln trn server, chnh sa ng link th mi hin th ng.
Chng ti khuyn ngh bn lun chn chc nng "T ng trch xut ni dung text t bn HTML"

5.1.3. Bc 3 trong 3
Khi bn hi lng vi ni dung chin dch, chng ti s dn bn sang bc 3.
Chn danh sch lin h bn mun gi ti v chn nt "Tip tc" chuyn sang trang xc nhn gi mt
chin dch.

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

11

5.2. G#i chi n d!ch

Trong trang xc nhn gi chin dch ny, bn c th xem chin dch v la chn cch thc gi, v d nh
gi ngay, hoc t lch gi. Nu mi vic sn sng, click chn nt "Gi".

Sau khi chn nt gi, bn c th xem trng thi chin dch c gi i nh th no:
-

Nu bn chn gi ngay, bn c th xem trng thi trang "Chin dch ang ch gi". Chng ti ln
lch bt u gi chin dch 5 pht mt ln. Trng thi gi s chuyn dn t trng thi ch sang
trng thi "ang gi".
Nu bn chn t lch gi sau, th n ng thi gian bn chn, h thng s t ng gi i m
khng cn bn can thip thm.
Sau khi qu trnh gi hon tt, chin dch s c lu li trong mc "Sao lu".

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

12

5.3. Xem mt chin dch

6. Xem bo co
Xem v phn tch bo co thng k chin dch sau khi gi xong. Chn "Bo co" t mn hnh chnh v
chn tip "Chin dch". Chn chin dch bn mun xem v chn tip nt "Xem bo co" bt u xem
v phn tch bo co.
Bo co ny s cho php bn xem chin dch c gi ti bao nhiu ngi, bao nhiu ngi c, bao
nhiu ngi click vo cc ng link, bao nhiu ngi forward chin dch ti bn b... Thng tin v
chin dch c cp nht 5 pht mt ln.
Chn chin dch xem bo co, ri chn nt "Bo Co"
- Bn c th xem y thng k v tng s lng email gi i, s lng gi thnh cng, s
lng ngi m mail, s lng ngi ang Online, s lng clicks...Ngoi ra bn cng c th xem c
nhng ngi m mail thuc quc gia no cn c trn m IP quc gia ca h. y l im khc bit gia
email marketing v cc hnh thc qung co truyn thng khc.

Chc thnh cng.

Giaiphap.vn
Kt ni thng hiu ngay hm nay

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

13

Ti liu ny c thit k s dng ni b v cho cc khch hng ca SPT. Vic s

dng phi tun th y cc iu kin v iu khon dch v ca SPT

14