1).Age? a)<15 2).Gender?

a)Male b)Female b)15-25 c)25-40 d)40-60 e)60+

3) Which brand of biscuit do you like? a) Parle b) Britannia c) Sunfeast d) oreo e) others

4)What type of biscuits do you generally prefer? a)Glucose b)cream c)cookies d)Marie e)Healthy Biscuits(low Fat)

5) Who generally do shopping (Food Products) in your family? a) Father b) Mother c) Children d) yourself e) Others

6) Who is the main consumer of biscuit in family? a) Children b) Elders c) Guests

8)What time do you generally have biscuits? a)Early Morning with Breakfast 9)Do you think Biscuits are healthy? a)Yes b)No b)tea time c)leisure time d)any time

10)What do you serve when guests arrives at your home? a)Biscuits b)Snacks like chips c)Home made delicacies d)sweets

11)What are the snack options do you prefer most while travelling other than biscuits? a)Snacks like chips 12)why do you eat biscuits? a)Keeps healthy & Fit b)satisfies Hunger c)Makes happy d)Trendy & Funky b)Regional snacks c)sweets

13)What do you consider most significant factor while buying biscuits? a)price b)Brand Name c)Free gifts/offers d)Anything Available

14)Where do you generally buy biscuits and snacks? a)super Market b)Paan shop c)Retailer/Kirana d)canteen/food shops

15)What will you prefer? a)chips b)bhujia c)khakra d)saulty biscuits

16)What will you prefer? a)kitkat/munch b)bourbon/oreo c)chocofills