Presented To: Ms.

Madhavi Singh Sengar BLS Institute Of Management Ghaziabad

Presented By: PRINCE KUMAR PGDM-IInd BLS Institute Of Management Ghaziabad

The company dates to 1867 was found . Basically the company to meet the need of the milk in world war 1st . HENRI NESTLE Developed a milk based baby food.

NESTLE PRODUCT:-1ST Nestle milk maid 2nd Nestle munch. 3rd Ice cream.

KEY PEAPLE:- 1ST (PETER BROBECK-LETMATHE ) Chairman 2nd (PAUL BULCKER) CEO

FOUNDER:-Julius maggi FOUNDED:-1890

HEADQUARTERS:-Switzerland
BRAND:-Nestle INDUSTRY:-Food

Chicken Vegetable Pizza Curry Cheese Dal and aata Cook up soups Instant soups

1ST it was found by maggi family in switzerland in year 19th century. 2nd nestle lounched maggi for the 1st time in india in the year 1982. 3rd The brand name is popular in :.AUSTRIALIA .INDIA .MALAYSIA .SINGAPUR.

 Leading Brand Reasonable pricing

Creative interaction blogs for customers

www.maggi-club.in
Focus mainly on health benefits.

 Maggi noodles is a brand of instant noodles

made by Nestle.

Maggi is the iconic brand of Nestl Nestl unleashed Brand Maggi in India

25years ago in 1983 with the launch of its traditional 2-minutes noodles.

Almost 90% of shares in market.

SEGMENTATION :-1ST Age 2nd Eating habits 3rd Life style of urben families. TARGETING:1St Kids 2nd Youth 3rd Office goers 4th working women

1ST :-Focusing on kids 2nd:-Conducting regular market research

rd 3

:-change regular adds

THANK You

PRINCE KUMAR PGDM 2nd semester

Questions..?? plzzzzzzzzzzz