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C.

Profissional
Tcnico de______________________________________________________Ano lectivo de 2011/2012
Name_______________________________________________ Date_____________________________________
Evaluation:___________________________________________
Module 7 Young people and consumerism

Reading Comprehension test


Part A
A.1. Below are a series of ways/strategies of attracting the consumers attention used in
ads/commercials. Match each of the ways/strategies with the corresponding advertisements.
1. Facts / statistics

a)

2. Humour
3. Imperative
4. Celebrities
5. Social conscience

b)

d)

c)

e)

1__________________
2__________________
3__________________
4__________________
5__________________

A.2. Slogans are important in advertising. Match each of the slogans with the corresponding
product. Two of the products do not apply.
Slogans

Products advertised

1. Radiance starts in the shower

a. Trainers

2. It all starts with one button

b. Fast-food

3. Easy, effective night-time

c. Bath Care

whitening. It has everyone smiling

d. Wine

4. Do what tastes right

e. Tooth paste

5. Run like an animal

f. Jeans
g. Camera

Part B

1______
2______
3______
4______
5______

A. Are these statements true or false? Correct the false ones.


1. Nowadays shopping is a hobby for lots of people. _________
________________________________________________________________________
2. Shopaholics only buy things they need.
_____________
________________________________________________________________________
3. They dont go shopping if they dont have enough money
_______________
________________________________________________________________________
4. Some people go shopping to forget their problems.
______________
________________________________________________________________________
5. Shopaholics feel bad after buying something. _______________
________________________________________________________________________
6. Men dont like shopping. _________________
________________________________________________________________________
B.

Find the words in the text that mean the following. Paragraph numbers are given in
brackets.

1. large shop that sell many different types of goods


2. an activity that we do for pleasure
3. people who arent able to stop spending money
4. anxious
5. unhappy because they have no friends to talk to
6. problems connected with money

C. Give complete answers to these questions.


1.

2.

3.

4.

5.

According to the text, what is a shopaholic?


_______________________________________________________________________________
_______________________________________________________________________________
When do some people go shopping?
_______________________________________________________________________________
_______________________________________________________________________________
What sort of items do men and women normally buy?
_______________________________________________________________________________
_______________________________________________________________________________
What sort of problems can shopaholism cause?
_______________________________________________________________________________
_______________________________________________________________________________
What does Lourdes advise shopaholics to do?
_______________________________________________________________________________
_______________________________________________________________________________

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