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Essential Marketing Skills
Essential Marketing Skills
The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it. Sergio Zyman
THE CLASSIC DEFINITION OF MARKETING THE MARKETING ATTITUDE THE ELEMENTS OF MARKETING PRODUCT & SERVICE
Marketing is a key activity to growing and developing your business. This programme takes a highly practical approach to acquiring essential marketing skills. The consultant delivering the programme has considerable success in implementing the key skills involved in the process. She has a track record of helping businesses to adopt the Marketing attitutde in order for them in turn to become more
MARKET SEGMENTATION * PR executives, people new to marketing (inc, secretaries who have support roles). THE MARKETING MIX
/ Business Premises