1399
Purpose Oriented Business Valuation for MSMEs
‘Character. Be more concemed with your character than with your reputation, Your character is what you really
are while your reputation is merely what others think you are - John Wooden’
—
A
~
Inthe wake of economic liberalisation, The goal of such an appraisal is
companies ate relying more on essential to estimate a fair market
the capital market, acquisitions value of a company. So, at the outser,
‘and restructuring are becoming we must claily what is meant by "fair
commonplace, strategic alliances are market value" and what is meant
gaining popularity, employee stock by “a company". The most widely
plans are prolferating, and regulatory accepted definition of ‘fair market
bodies are struggling with tatif value was laid down by the Internal
determination. In these exercises a Revenue Service (RS) of the US. It
CA. Hozefa Natalwala crucial issue is: How should the value defined fair market value as “the price
(The authoris a member ofthe institute, of a company or a division thereof be at which the property would change
He can be reached at eboard@icalorg ) hands between a wiling buyer and a
{THE CHARTERED ACCOUNTANT /MARCH 2071/95| PO vaco i |
wiling seller when the former Is not comments of TS. Tony Leung, GPA) Characteristics of SME
under any compulsion to buy and the In pure sense, business valuation Some of the major characteristics
latter is not under any compulsion to refers to estimation of business value. observed are as folows:
sell, both parties having reasonable Although considerable time and A. Ownership
knowledge of relevant facts." When the etfort is involved in preparing formal MSME_ businesses usually are
asset being appraisedis ‘a company", business valuations, unfortunately the owned by individuals, family
the property the buyer and seller are resulls may or may not reflect the “teal members, friends or relalives, and
trading consists of the claims of all the world” value of a speciic company fit are likely to be highiy dependent
investors ofthe company. This includes were formally offered forsale fon the ownerimanager, Small
outstanding equity shares, preference To assume there is only one businesses often have 2 high
shares, debentures and loans, “correct” estimate of values amistake, degree of rellance on one or more
But note that, ‘Fair market value’ and "right" is a matter of opinion, key owmerimanagers. In extreme
(FMV) Is not Gesigned with any cases, the business may rely on a
particular individual in mind, nor the Business Valuation and single person for sales, technical
real’ transaction for that matter. FMV ISIMES expertise, andlor personal contacts,
is a hypothetical value for the ‘mode!’ In general, there cannot be any strict and may not be able to survive
transaction. The governing conattions definition for a business to regard as without that person,
inthis ideal concept are ful knowledge a small or medium or large or giant. B. Financial Records
and freedom to act. But in eaity, these It is matter of debate to fix a basis Small businesses tend to have
ideal conaitions are rarely present. for treatment of business as a small —__lower-quallty financial statements
Emotional and subjective elements or large. The defintion of MSME that are less tkely to have been
cften override rational considerations, varies trom country to county and prepared by a professional
‘and full knowiedge is something rarely from rind to mind. in our case, for accountant or qualified auditor.
attained by the arm’s-ength potential business valuation, the important thing Their statements tend to be tax
‘buyer who previously has not been is to know whether the fundamentals oriented rather than oriented
involved in the business, ff valuation changes when applied to. stockholder disclosure as. in
The family-owned and/or closely for business unit which are relatively larger companies. Whereas large
hold business is the more cificut tiger small in size. Answer is "No". The companies usually keep separate
to tame, Publicly traded companies fundamentals ofvaluation like Promises records for the preparation of tax
seek to show bottorviine profit to of value, Standards of value, valuation _—relums. and generally accepted
satisty “public owners,” while closely approaches techniques remains accounting principles for financial
held enterprises seek only to sat'sfy unchanged iespective of size and statements,
private interests, before prof fals to identity. But yes, the dilicuties to be C, Access to Capital
the bottom tine. Thus the “documents” faced and the considerations requre _-—_‘Smallbusinesses have lass accoss
by which the psychology of ownershios by an appraiser changes due to some to capital than larger companies
fare measured send out diferent inherent characteristics of relatively and atten must rely on capital
messages in each, Since ownership small businesses. tincludes availabilty infusions from the owner family,
and management of closely held and reliability of financial data and frends and/or owner employees.
fontarprises are often one and the ther information, quantifying the size Access to debt capital is also
same, financial records are massaged r'sk and business specific risk, size of _ more imted because of the higher
for tax avoidance. In addition, private discount for lack of marketabllty and risk of smaller businesses, The
‘ownerships can, and sometimes do, lack of control, any, intluence of cient, cost of borrowing is higher, and
play the game of chance by stretching ele. The businesses here considered _the owner usually must personally
the “gray” areas in law beyond the are (1) which are relatively small and guarantee debt. Many smal
limits. Al of this leads to difficult medium in size, in general and (2) businesses oporate with tle or no
interpretations of what really goes functioning of which are controlled by debt, reflecting their limted access
fon in these companies. Thus, the the owners, themselves (Referred as to debt capital and a frequent
necessary conclusion is that few buy’ "MSME" businesses). Of course, the reluctance of owners to take on the
soll transactions involving closely held need of valuation ditfers in case of _riskof substantial debt. Many small
‘small businesses are done at so-called MSMEs when compared to large of business owners minimise cebt
fair market values, (Summarised from public Companies. to reduce risk during economic
96 /THECHARTERED ACCOUNTANT / MACH 201111 1401
downturns and to increase the
probability of keeping the business
in the family
. Other Operational Characteristics
Small businesses can lack
diversity in products, markets, and
‘geographic location. They are very
dependent on afew key customers
and also on a key supplier. Small
businesses. may have difficulty
‘competing for employees. In
small companies, the portfalio of
‘operations or products frequently
reflects the interests and contacts
of a particular owner. Sometimes
these operations or products have
few synergies, and the portfolio.
may have litle appeal to potential
buyers
The characteristics of small
businesses tend normally to result in
overall higher isk thanis found in|arger
businesses. These characteristics tend
to be extreme in the smallest of small
businesses. So in general, it can be
sald that "Risk tends to increase as
size decreases’
‘An Overview of the Task of
Estimating Values in Small
Companies
Business value depends on the
effective employment cf capital,
manpower, machine, and material fo
produce profs; therefore, “business”
value depends on the skils that vary
widely among indviduals. In cases of
closely held businesses, the concept
for values must be cartied out to
include tangible assets, intangible
assets, and perception. So, the
conclusion is that perceptions of value
in MSME are individually swayed and
factualy weighted by productivity of
assets employed. In other words, each
componento‘businessvalue, including
any reference to facts, might change
through the personal perceptions of
individual caling for valuation, Tris
requies to examine the following: (a)
general market conditions; (0) specific
business conditions; and (c) individual
perceptions,
Professional service organisations,
such as physicians, lawyers, accoun-
tants, consuttants, and soon, are
among the more diffu types of
businesses to establish an intangible
value. Pracitioner characterstics, per-
sonaities, and reputation play heavily
into the generation of cash streams,
‘Take the specific practioner out of the
business, andthe cash streamwil quite
often suffer considerably. Therefore, a
fundamental question is: How much
business value is directly attributable
toa "prson,” and how much of that
value will emain if he or she leaves?
To the unwary, this can present the
classic diemma of "getting lost in the
numbers.” Subsequently, the purchase
of a "sole practioner” business can
'be much more risky than the purchase
of @ business with mutiple practi
tioners who remain after he purchase,
These “people” or ownerrestrictive
clements can be present in all tyoes
cof small businesses and, with safety
in ming, cannot be overlooked. A
‘business continuation” risk tonds to
decrease with increasing size of staff
and, when the present owner is more
separated from practice work, by the
demands of administrative duty
Unlike a publicly traded company
that has a published market-driven
share price, the value of privately
‘owned company must be calculated
Using both qualitative and quanttative
analysis. The biggest aiference
between valuing business of the public
Companies and nonpublic business
is lack of information. The application
of recognised valuation methodology
and rigorous analysis of the closely
hold entity provides the foundation
for valuation of business. It may be
necessary ta make certain adjustments
toimprove comparability of the subject
‘company to industry norms, publicly
traded companies, or companies
involved in market transactions
Ea
considered in the valuation process
‘The aporaisal process is subjective,
time consuming and requires highly
specialised professional skis,
Testing the Financials
‘A company’s historical financial
statements generally provide the most
rellableinformation for estimating future
performance and isk assessment,
Audited financial statements are
preferred. However, since the financial
Slatements of many MSME businesses
are neither audited nor reviewed, the
analyst may have to rely on compiled
financial statements, which provide
no level of assurance and may not
contain footnote disclosure. In other
‘cases, the analyst may have to rely
fon income tax retuns or internally
generated financial statements, the
Quality of which may be suspect for
purposes of proper financial statement
analysis. Ifthe historical information is
unreliable, the special care should be
taken to disclose the facts and degree
of responsibilty assumed based on
financial statements,
‘Some common practices which
condense the straight reliabilty of
financials of MSMES and require
restructuring o financials are,
+ charging the salaries and
‘commission in name of owner or
family membor
+ charging interest on loans trom
family, relatives and friends at the
rate signifeantly different from
prevailing market rat,
+ missing to account the interest,
commissions, remunerations etc
foregone by owner or directors
+ withdrawing unreasonable rent
for own premises for business
utilisation,
+ treatment of personal expenses as
business exenses,
+ unrecorded removal of goods for
tax saving purposes,
+ withdrawal of goods for own usage
without proper accounting,
WE CHARTERED ACCOUNTANT MARCH 2011/97