Listings - Frequently Asked Questions

What
is
a
Listing
Enhancement?


All members of the NAR receive basic property promotion on REALTOR.com®. Enhancing a listing on REALTOR.com® enables members to promote themselves and their properties through branding and listing feature upgrades such as multiple photos and contact information.

What
are
the
key
features
of
each
level
of
the
Listing
Enhancement
products? 1. Showcase
Agent


Agent name, photo and contact information with link to personal website Yellow banner on the Search Results Page Ability to add up to 25 jumbo photos, full motion video and virtual tours Open House alerts Custom headline and property description Exposure for up to three additional listings 2. Standard
Office
 Office Name, logo and contact information with link to office website Printable brochure Ability to include Internet Remarks if RETS MLS Exposure for up to three additional office listings 3. Animated
Sign
Rider
for
Offices
 Ability to include an animate graphic and/ or linkable text of your choice on the Search Results Page 4. Company
Showcase
 Company name, logo and contact information with link to website Agent name, photo and contact information with link to personal website (optional) Yellow banner on the Search Results Page Ability to add up to 25 jumbo photos, full motion video and virtual tours Open House alerts Custom headline and property description Exposure for up to three additional listings Animated Sign Rider on Search Results Pages

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11524 Millburn Dr
MLS ID B1102450 Preview on REALTOR.com®

BATON ROUGE, LA 70815

Listings with enhancements get more page views and more leads than listings without. Take full advantage of all that the REALTOR.com® Marketing System offers you, by enhancing* your listings with photos, custom descriptions, open house announcements, Featured Homes captions, and more.
* You need to own the products in the REALTOR.com® Marketing System to make these enhancements

My Listings
Edit a Listing View Listings Traffic Manage Listing Email

Featured Listing Enhancements
Featured Homes put your homes before all others on the #1 real estate search site - and then works to make sure that they are displayed over and over again at the top and bottom of every page. Best of all, only a few spots are available per market making it one of the most sought after marketing tools available anywhere. Find out more at http://marketing.realtor.com/featuredhomes/

Solutions You Own
Showcase

Top Producer Solutions
Market Snapshot Top Producer ®8i Top Producer Lead Activation Featured Website

Purchase Zip Codes

Reports
Showcase Video Report

Showcase Listing Enhancements
Preview your changes when you are done to see what your listing will look like on REALTOR.com®. Please note that it may take up to 10 minutes for your changes to appear on REALTOR.com®.

Solutions
Featured Homes Purchase Featured Homes Virtual Tours Featured Agent Buyer Assist Featured CMA

Video Tours
Upload or remove videos about properties for sale and/or take people on a neighborhood tour.

Manage Photos
Change or add upto 25 photos. Listings with photos get more views than those without.

Text Descriptions
A custom description will help you promote the best features of this property.

Headlines
Add up to Headlines and have them animate back and forth to make your listing stand out.

Special Message Box
Use this feature to deliver your personalized message to people who view your listing.

Open Houses
Get more potential buyers into your open house.

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http://solutioncenter.realtor.com/ControlPanel/EnhanceListings/EditListing.aspx?ListingID=1125480634[3/23/2011 12:31:44 PM]

REALTOR® Control Panel
REALTOR.com® is the official site of the National Association of REALTORS® and is operated by Move, Inc. REALTOR® -- A Registered collective membership mark that identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics. Inquiries regarding the Code of Ethics should be directed to the board in which a REALTOR® holds membership.

http://solutioncenter.realtor.com/ControlPanel/EnhanceListings/EditListing.aspx?ListingID=1125480634[3/23/2011 12:31:44 PM]

What
are
the
key
benefits
of
each
level
of
the
Listing
Enhancement
products?

1. Standard
Office

 Inclusion of office promotion & branding on Listing Detail Page for all listings Lead capture Display of office brand and property listings to the largest audience of potential homebuyers and sellers on the internet 2. Showcase
Agent

 Increased exposure on the Search Results Page & Listing Detail Page Differentiation on the Search Results Page & Listing Detail Page Ability to customize and enhance listings 3. Animated
Sign
Rider
for
Offices

 Increased exposure & differentiation on the Search Results Page Ability to customize and enhance messaging on the Search Results Page Ability to link to the web site of choice from the Search Results Page

How
will
Listing
Enhancements
help
me
to
generate
new
business?

Listing Enhancements will assist in creating consumer awareness of your listings (and of you or your office) because they are designed to:

Differentiate me from non enhanced listings Increase your exposure and branding Capture and send consumer inquiries

What
is
the
price
of
Listing
Enhancements
on
REALTOR.com®?


The price of Listing Enhancements is based on the circulation a REALTOR.com® Marketing System member receives. Circulation varies based on market location and number of listings. Traffic varies from market to market based on the number of potential homebuyers and sellers searching on REALTOR.com®. Additionally, the more listings a member carries, the more circulation they receive on REALTOR.com®. 


Is
monthly
pricing
available?

Yes. There is a 12% surcharge on the total price.

Is
there
a
set
up
fee
for
Listing
Enhancements?
What
about
for
Animated
Sign
Rider
in
 particular?
 No. The Listing Enhancements and Animated Sign Rider do not have any set up fees. 
 How
does
this
pricing
compare
to
other
forms
of
listing
advertising?
Advertising on REALTOR.com® is more effective than any other ad medium available. Not only will you be reaching more homebuyers and sellers than any other form of advertising, you'll be doing it at a fraction of the cost. 


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How
do
I
purchase
Listing
Enhancements?
Can
they
be
purchased
online?

You may contact your Account Executive at 800-878-4166 from the hours of 6:00 AM PST to 6:00 PM PST. At this time, Listing Enhancements may not be purchased online. You must contact your Account Executive directly to order Listing Enhancements.

For
what
contract
term
can
I
buy
Listing
Enhancements?

Agent Showcase Listing Enhancements can be purchased for one year. Company Showcase can be purchased for one or two years.

Can
I
pay
monthly?
Annually?
Quarterly?

Listing products are sold on an annual basis, paid up front or monthly.

Can
I
purchase
a
package
of
Listing
Enhancements
at
a
discount,
but
use
them
at
a
 later
time?


No. The terms of the product guarantee that REALTOR.com® will enhance all member listings for one year. Starting on the day of the order, REALTOR.com® will enhance all of the member's listings for the following 12 months. At the end of the term, the member must renew, otherwise REALTOR.com® will discontinue the Listing Enhancements.

Will
my
Listing
Enhancements
renew
automatically?
No. You will receive courtesy renewal notification via email 60 days prior to your renewal date. Your account executive will call to renew your membership prior to your renewal day.

Can
I
renew
my
Listings
Enhancements
early?

You can renew your Listings Enhancements within 60 days of your renewal date. Call your account executive at 800-878-4166.

Can
I
purchase
a
Listing
Enhancement
one
property
listing
at
a
time?

No. Listing Enhancement products apply to all listings for the term of one year.

What
forms
of
payment
are
accepted?

The preferred form of payment is credit card. We accept Visa, American Express, Discover, and MasterCard.

Do
I
need
to
be
a
REALTOR®
to
purchase
Listings
Enhancements?

Yes. Listing Enhancements can be sold to any client who is a member of the National Association of REALTORS® and who belongs to a supported MLS.

Will
sales
tax
be
charged
for
my
Listings
Enhancements?
In
what
states?

Listing Enhancements are taxable in the following states: Hawaii, New Mexico.

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