West wood Capital

delivering
creative solutions to
clients with complex
financial needs
 Westwood
WestwoodCapital,
Capital,LLC
LLCwas
wasfounded
founded
PROVEN in
in 1995
1995 based
based upon
upon aa relatively
relatively
simple
simplenotion
notion –– investment
investmentbankers
bankers

CREATIVITY
WESTWOOD CAPITAL’S BANKERS ARE
THE CREATORS OF MANY FINANCIAL
TECHNOLOGIES THAT ARE TODAY WIDELY
ACCEPTED IN THE CAPITAL MARKETS
CUSTOM
SOLUTIONS
GIVING CLIENTS ACCESS TO CUSTOM-
STRUCTURED TRANSACTIONS IS A
HALLMARK OF WESTWOOD CAPITAL’S
PRODUCT FOCUS
CLIENT
FOCUS
WESTWOOD CAPITAL GOES SHOULDER-
TO-SHOULDER WITH ITS CLIENTS,
FROM BEGINNING TO END, IN ORDER
TO ACHIEVE SUCCESS
should
should be
be in
providing
in the
the business
business of
of
providing value-added,
value-added, customized
customized
solutions
solutions to
to clients’
clients’ capital
capital markets
markets
needs
needs – not in the business of
– not in the business of
“selling”
“selling” financial
financial products
products on on aa
high
high volume,
volume, one-size-fits-all
one-size-fits-all basis.
basis.
Westwood
Westwoodoffers
offersaaunique
uniquecombina-
combina-
tion of expertise and experience
tion of expertise and experience
in
in the
the development
development and
and applica-
applica-
tion of state-of-the-art financial
tion of state-of-the-art financial
technology in the firm’s four
technology in the firm’s four
practice areas. Industry leaders
practice areas. Industry leaders
and innovators in their fields,
and innovators in their fields,
Westwood’s bankers have been
Westwood’s bankers have been
engaged – for an average of nearly
engaged – for an average of nearly
two decades each – in the creation
two decades each – in the creation
and popularization of many forms of
and popularization of many forms of
financing that are today widely
financing that are today widely
accepted in the financial markets,
accepted in the financial markets,
but were originally custom-designed
but were originally custom-designed
solutions for individual clients. It
solutions for individual clients. It
is Westwood’s continuing and
is Westwood’s continuing and
passionate focus on giving each
passionate focus on giving each
client the benefit of the experience
client the benefit of the experience
and attention of the firm’s most
and attention of the firm’s most
senior professionals that has resulted
senior professionals that has resulted
in an ongoing series of successes
in an ongoing series of successes
for our clients, and industry recogni-
for our clients, and industry recogni-
tion for the firm. Westwood is the
tion for the firm. Westwood is the
source for maximizing value and
source for maximizing
opportunity through new value and
ideas
opportunity
and through new
creative solutions ideas
– so often
and creative solutions
“never-before-done” until– done
so often
by
“never-before-done” until done by
Westwood.
Westwood.
 PRACTICE AREAS

I II
S e c u r i t i z at i o n Mergers,
and Acquisitions and
C o r p or at e Financial
Finance A d v i s or y S e rv i c e s

III IV
pr oject RESTRUCTURING
d e v e l op m e n t ADVISORY
finance and SERVICES
r e a l e s tat e A N D L I T I G AT I O N
a d v i s or y s e r v i c e s S U P P O RT
 I II
S e c u r i t i z at i o n
and
C o r p or at e
Finance
Securitization and Corporate
Finance Giving clients access
to custom-structured securitized
debt issuance is a hallmark
of Westwood Capital’s product
focus. Through privately placed
securitizations of hard and
financial assets, future-flow
securitizations, offerings by first
time issuers as well as securitiza-
tions of new asset types,
Westwood introduces issuers and
assets to the capital markets in
a way that maximizes the interest
of the market and value for the
client. Westwood’s principals have
been an integral factor in the
creation and execution of a
number of signature transactions
including the first commercial
mortgage-backed securities
offerings, the first issuance of
investment-grade rated asset-
backed securities as part of the
reorganization of a bankrupt
estate, the first investment-
grade rated debt issue backed
by gaming device revenues,
the first major music royalty
transaction, and the introduc-
tion of securities backed by
Small Business Admin-istration
loans. As individuals “present
at the creation” of the asset-
backed securitization industry,
Westwood’s senior professionals
bring an unparalleled creativity
and perspective to the debt
capital markets.
Mergers,
Acquisitions and
Financial
A d v i s or y S e rv i c e s
Mergers, Acquisitions and
Financial Advisory Services
Westwood Capital is a leading US
investment bank in the field
of non-bank, financial services
mergers and acquisitions. Since
the founding of the firm in
1995, the M&A and financial
advisory practice, together with
the securitization and restructur-
ing practices, have enabled
Westwood to offer an extensive
and complementary package
of services to non-bank lenders
and their shareholders. Over the
years, Westwood has been a
source of market knowledge
for asset-based lenders, spe-
cialty lenders, leasing companies
and factors, achieving unparal-
leled success in establishing
a market for clients desiring
to recognize value through busi-
ness combinations or sales.
Westwood is the right choice
for clients who want to enter
or exit a financial services busi-
ness line – be they mid to large
sized banks, non-bank institu-
tions or private equity groups.
Westwood has a demonstrated
track record of success where
others have failed in the
disposition of distressed com-
panies and asset pools at
prices that recognize the value
of underlying origination and
servicing platforms.
 III
pr oject
d e v e l op m e n t
finance and
r e a l e s tat e
a d v i s or y s e r v i c e s
Project Development Finance
and Real Estate Advisory Services
Since 1995, Westwood Capital
has been an innovator in the area
of applying structured finance
techniques to assist owners and
developers of real estate assets.
The firm’s real estate activities
concentrate on the hospitality and
gaming industries as well as other
operating property uses such as
self-storage, healthcare and spe-
cialty/franchise retail. Westwood’s
value-added services also include
sourcing and negotiating strategic
equity and joint venture invest-
ments on behalf of its clients. The
firm is perhaps best known for its
commitment to the hotel and
gaming sectors, where Westwood
has been involved in transactions
ranging in size from $50 million to
more than $1 billion, from mega-
million dollar multi-use gaming/
hotel/retail properties on the strip
in Las Vegas; to gaming and non-
gaming resorts throughout the
Caribbean; to gaming properties
throughout Asia. Westwood appre-
ciates that the strategic planning
and execution of complex projects
requires financial input from the
earliest stages, and Westwood
prides itself on being one of very
few investment banking firms in
the real estate arena willing to
dedicate resources to multi-year
assignments – going shoulder-to-
shoulder with its clients, from
beginning to end, in order to
achieve success.
IV
RESTRUCTURING
ADVISORY
SERVICES
A N D L I T I G AT I O N
S U P P O RT
Restructuring Advisory Services
and Litigation Support In an
age of high leverage and acute
business cycles, it is critical for
businesses and creditors to have
access to highly specialized
advisory services during peri-
ods of financial difficulty. With
extensive experience in struc-
tured transactions and the
finance, insurance and real estate
(FIRE) sector of the business
economy, Westwood offers strate-
gic financial advisory assistance
that sets the firm apart from oth-
ers in the restructuring industry.
Westwood has represented
debtors and creditors in restruc-
turings ranging from $100 million
out-of-court work-outs to $5 billion
bankruptcy proceedings. The
firm is recognized for adding
considerable value to situations
involving complicated structures
and companies with heavy
dependence on repeated issuance
of securitized debt. Westwood’s
principals have been admitted
as expert witnesses in U.S.
Bankruptcy Courts and have
advised counsel on litigation
theories in cases involving com-
plex financial issues. Westwood
is one of the few advisory firms
in the structured finance field
that can, without conflict or reser-
vation, participate inadversary
proceedings against most major
lenders, underwriters and service
providers, if necessary.
 daniel alpert

Mr. Alpert is one of the founding members of Westwood Capital. He has more
than 20 years merchant banking and investment banking experience,
including a variety of work-out and bankruptcy related restructuring
experience. Prior to forming Westwood Capital, Mr. Alpert was a Senior Vice
President of Oppenheimer & Co., Inc. He has been the senior banker
responsible for client relationships and execution of debt and equity offerings
on more than $3 billion of public and private offerings. Mr. Alpert has
considerable experience in providing financial advisory services and
structured finance execution on commercial mortgage backed and other
asset backed structured finance transactions. Mr. Alpert has also been active
in mergers and acquisitions and private equity financings.

Over the past 15 years, Mr. Alpert has provided and/or arranged for financ-
ing for, and advised both debtors and creditors of, a number of distressed
companies – both inside and outside of bankruptcy. He has provided expert
testimony in the U.S. Bankruptcy Court in cases involving debtors involved in
structured finance transactions and the resolution of complex cases related
thereto. Mr. Alpert was the investment banker who led the first ever rated
commercial mortgage backed security issue backed by a pool of mortgage
loans acquired from a distressed lender, the first rated commercial mortgage
backed security issue backed by a pool of mortgage loans secured by
properties owned by a single borrower and the only REIT IPO involving the
simultaneous public offering of common stock and the acquisition of a
portfolio of properties out of a Chapter 11 proceeding. He has additional
expertise in evaluating the cross-relationships among multiple financing
vehicles affiliated with a common issuer/sponsor and devising strategies to
maximize recoveries therefrom.

Mr. Alpert received his B.A. in Public Policy from the University of
Pennsylvania.

W E S T W O OD C A PI TA L , L LC
 len blum

Mr. Blum has seventeen years of investment banking and capital markets
experience. Prior to joining Westwood, Mr. Blum was a Managing Director in
the Investment Banking Group of Prudential Securities Inc. During his
twelve-year tenure at Prudential, Mr. Blum served in a variety of capacities
and was involved in many facets of investment banking, restructuring and
capital raising for companies in numerous industries. He was a founding
member of the Asset-Backed Securities Group, and was later elevated to
Group Head of that area. Under Mr. Blum’s guidance, Prudential achieved a
number three market share in ABS, was the number one firm in home
equity securities for six consecutive years, and dominated the issuance of
securities backed by unguaranteed portions of SBA 7(a) loans. Mr. Blum
also has been involved with mergers and acquisition work, initial and
subsequent public offerings of common stock, subordinated debt, preferred
stock, and senior, unsecured debt. Early in his Prudential tenure, Mr. Blum
traded swaps, options, futures, FRAs, currencies and Treasuries (domestic,
C$ and Gilts) for Prudential Global Funding. At Global Funding, Mr. Blum
traded approximately US$5 billion of swaps, including numerous innovative
swap transactions, such as LIBOR arrears swaps, swaps with imbedded
options, and other structures that had not yet become commonplace. Mr.
Blum served on several management committees, including the Investment
Banking Committee and Marketing Committee.

Mr. Blum received bachelors and masters degrees from California State
University, as well as an MBA from UCLA Graduate School of Management
as a Carter Fellow (academic top 2%). A frequent lecturer, Mr. Blum has
spoken at or chaired a great number of industry conferences. His writings on
ABS have been published, including numerous chapters in two books
edited by Frank Fabozzi.

W E S T W O OD C A PI TA L , L LC
 K e i k i - M ic h a e l
Cabanos

Keiki has been active in the finance and legal fields for a number of
years, much of it focused on private equity and fund operations.
Keiki-Michael Cabanos is currently the Senior Vice President and
Corporate Counsel for Westwood Capital, LLC, a New York City based
Investment Bank and fund sponsor, where he oversees the legal aspects
of the firm, including investment transactions and firm operations.

Prior to joining Westwood Capital, Keiki gained experience with closed-

end fund formation and operations as the initial Chief Financial
Officer and General Counsel for FA Technology Ventures, a private
equity fund focused on IT and New Energy Technologies. Keiki fused his
financial and legal experiences to provide diverse support in investments
and oversaw all legal, accounting, financial reporting and administrative
functions of this fund.

Earlier in his career, Keiki was a Senior Vice President of Consulting

for SEFCU and VP of First Albany Corporation, a financial services and
investment banking firm, where he formed and controlled the employee
private equity funds. In addition to those duties, Keiki was responsible
for providing legal counsel in financial, securities, compliance, tax, trust
and estate matters for First Albany. Keiki gained further experience as a
Senior Litigation Consultant at Deloitte & Touche, LLP.

Keiki is a member of several Boards, including the Equinox, Inc.,

the Executive Committee of the Albany Law School National Alumni
Association, and the board of advisors for the Program in Financial
Market Regulation at UAlbany and Albany Law School. Keiki has
lectured on several topics including private equity, fund operations,
corporate strategies, and secured transactions. Keiki received the honor
with being selected the Albany Law Outstanding Young Alumnus of 2007
as well as one of the Business Review’s “40-Under –Forty” of 2005.

Keiki received a B.S. degree from Cornell University, an M.B.A. degree

from the Rensselaer Polytechnic Institute’s Lally School of Manage-
ment & Technology, and a Juris Doctorate from Albany Law School with
honors. He is admitted to practice law in New York and Connecticut and
a member of the NYSBA and ABA.

W E S T W O OD C A PI TA L , L LC
 J o s e ph E r n s t

Mr. Ernst has more than seventeen years banking experience primarily
in structured finance debt markets. Most recently, Mr. Ernst was a Man-
aging Director in the Global Fixed Income Group for Australian based
Computershare Corporation where he headed a newly-formed global
sales group. Prior to this, Mr. Ernst spent twelve years at The Bank of
New York where he served in a variety of roles including Global Sales
Manager. Mr. Ernst also served on the Board of Directors for the BNY
Trust Company of Canada.

Mr. Ernst has extensive experience in structured finance debt offerings

specializing in credit card, automobile receivable, future flow remittance,
collateralized debt obligations and mortgage-backed transactions. Mr.
Ernst has also worked on a number of high-profile project finance, debt
restructurings and structured finance transactions globally.

At Westwood, Mr. Ernst is a member of a dedicated capital markets sales

group exclusively devoted to capital raising in both debt and equity mar-
kets. Mr. Ernst utilizes his structured finance experience and long-stand-
ing relationships in his coverage of banking, private equity and hedge
fund clients.

Mr. Ernst received his B.S. from the Boston College Carroll School of
Management in Finance and Marketing and his M.B.A in Finance from
Fordham University.

W E S T W O OD C A PI TA L , L LC
 RANDAL C. FISHER

Mr. Fisher has over 15 years of experience in investment banking, manage-

ment consulting, and new venture business development including 3 years
devoted to cross-border M&A and business development in India and SE
Asia. Most recently, he served as Vice President, Mergers and Acquisitions
for SPI Technologies, Inc., Asia’s largest independent business process
outsourcing (BPO) company, leading their global M&A and business devel-
opment activities.

In 1998, Mr. Fisher co-founded Net Results LLC, a management consulting

firm that has assisted numerous firms in the retail, consumer and service
business sectors meet their strategic business and capital plan objectives.
He is a service business entrepreneur and an expert in BPO and has struc-
tured and financed numerous acquisitions and joint ventures successfully
placing private financings involving both debt and equity.

Prior to co-founding Net Results, Mr. Fisher was a co-founder and Director
of MedFirst Healthcare, Inc., a Goldman Sachs-backed healthcare services
and practice management company. Mr. Fisher was also an investment and
merchant banker with the Tribeca Group, a New York-based private invest-
ment bank; a Senior Vice President at Healthcare Capital Resources, an
asset-based lender supporting providers of healthcare services; and Vice
President and Senior Analyst at Beekman Research, an equity research firm
focusing on aviation. He began his career at New York Air.

Mr. Fisher holds his MBA from New York University, Graduate Management
Certificates in Biotechnology Value Creation Strategies from Kellogg School of
Management at Northwestern University and Healthcare from UC Irvine, and
a B.A. from Virginia Commonwealth University.

W E S T W O OD C A PI TA L , L LC
 kenneth greenberg

Mr. Greenberg brings to the Westwood Capital, LLC team over thirty years of
experience in the fixed income and equity marketplace. Mr. Greenberg is in
charge of fixed income distribution, secondary private placement trading and
managing institutional investor relations for the firm.

Prior to coming to Westwood Capital, LLC, Mr. Greenberg was a Senior Vice
President and National Sales Manager, Taxable Fixed Income for
Oppenheimer and Company, Inc. As a producing sales manager, Mr.
Greenberg was responsible for supervising forty sales people of public and
private taxable fixed income, including mortgage backed securities, as well
as the day to day coverage of private and public fixed income national
accounts. Mr. Greenberg served as liaison to the Investment Banking
Department, responsible for pricing, structuring and distribution of all private
fixed income, including emerging markets and asset backed product and for
the distribution of whole loan real estate product.

Mr. Greenberg’s comprehensive knowledge of all aspects of the financial

industry and his long standing relationships and contacts with the major
borrowers of direct placements provides Westwood with the ability to
successfully complete complicated and challenging transactions. Mr.
Greenberg has extensive experience in most types of asset securitization,
including transactions backed by ABL and factoring, commercial auto
receivables, real estate, hospitality and gaming financing.

W E S T W O OD C A PI TA L , L LC
 andrea kutscher

Ms. Kutscher has sixteen years of investment and banking experience. Prior
to joining Westwood, Ms. Kutscher was a Senior Vice President in the
Structured Finance Group of Prudential Investments. During her over
thirteen-year tenure at Prudential, Ms. Kutscher invested money for
Prudential and third party clients in the corporate finance, leveraged finance
and structured finance divisions. She has structured and invested in over $2
billion of senior and mezzanine debt, equity, synthetic securities and
off-balance vehicles for a broad spectrum of companies. At Westwood, Ms.
Kutscher specializes in securitization and corporate finance, and brings
an investor’s perspective to her highly customized, specialty finance
transactional work.

One of Ms. Kutscher’s primary areas of focus has been the financing of intel-
lectual property and entertainment royalties. She oversaw the creation of an
entertainment finance company, capitalized by Prudential and outside
investors, served as principal, and made debt and equity investments in
numerous entertainment properties. Ms. Kutscher also has capital markets
restructuring experience. She has managed asset servicing transfers,
negotiated the sale of operating companies and recapitalizated private and
public specialty finance firms.

Prior to Prudential, Ms. Kutscher was a banker at the Irving Trust Company,
serving as country manager for Colombia and Panama. In addition to
merchant and correspondent banking activities, she was part of the steering
committee for the restructure of Colombia’s largest bank and the conduit for
the country’s substantial oil and gas financings.

Ms. Kutscher received a bachelor’s degree in International Relations/Spanish

from Colgate University and an MBA in finance from Columbia Business
School. A frequent lecturer, she speaks at many industry conferences and
her writings and views have been included in numerous periodicals.

W E S T W O OD C A PI TA L , L LC
 Jon messersmith

Mr. Messersmith, a Managing Director of Westwood Capital, has over

fifteen years of corporate finance, restructuring and investment bank-
ing experience. He is involved in all of the firm’s practice areas, with
experience in a wide range of corporate finance activities.
Mr. Messersmith is heavily focused on the firm’s hospitality, real es-
tate and gaming practice, which involves clients in the United States,
Caribbean, and Asia.

Throughout his career, Mr. Messersmith has been involved in merger

and acquisition transactions, debt and equity capital raises, asset
securitizations, real estate project finance, and financial restructuring
advisory services. He has advised clients in heavy industry and the
power generation sector, recently including those involved in renewable
energy. In addition to his real estate and project finance experience,
Mr. Messersmith has been involved in numerous media transactions
including the financing of over $1 billion full-length motion pictures, a
$22 million securitization of music royalties, and the successful sale of
the Silver Screen partnership film libraries for a total of $500 million.

Prior to joining Westwood, Mr. Messersmith was a senior consultant

with Nachman Hays Brownstein, Inc., a consulting firm specializing in
providing financial advisory and operational restructuring services in
connection with distressed situations and turnaround efforts, where he
was staffed on projects in the commercial finance and retail sectors.
Prior to his tenure at Nachman Hays, he was a partner with Jerome
Advisors, LLC, a financial advisory boutique providing investment
banking services to clients involved in bankruptcy and other special
situations.

Mr. Messersmith received his B.S. from Cornell University in economics,

and his M.B.A. in Finance from the Wharton School of the University of
Pennsylvania.

W E S T W O OD C A PI TA L , L LC
 JAY MOORHEAD

nardMoorhead
Mr. Blum hashas fifteen
spentyears of investment
20 years on Wall banking lorem ipsum
Street working door and
with entrepre-
those great
neurs and ideas come from
emerging growth best-in-class
companies. interactive
Prior to marketing
joining agency
Westwood that
develops LLC
Capital, egiesMr.forMoorhead
some of the world’s most-respected
co-founded MillRock Partners,marketers. enjoy
a boutique
greater revenue
investment bankandserving
profitability from the
private Internet
middle applications
market and web
and public sites
growth
we build, while delivering greater value to their customers.
companies. From 2001-2003, Mr. Moorhead was a corporate finance Opport our clients’
brands and deliver measurable results. And, our data-driven approach and
partner at CE Unterberg Towbin and was involved in numerous corporate
analytics allow us to set goals to measure and continuously improve our
finance transactions
clients’ results. in the business
of Companies distributedinformation services,
its significant consumer
share position in
services/retail and semi-conductor
through a secondary offering. sectors. For ten years before joining
CE Unterberg Towbin (1991-2001), Mr. Moorhead was a founding partner
Indeed,
of the New with
Yorkmarquee
investment clients, superior
banking firmtalent and financial
VM Equity strength,
Partners, advisingwe
small publicand
are nimble companies and private
well-positioned to meetfirms too small
the growing to find of
demands ‘bulge brack-
a rebound-
et’ sponsorship. Prior to co-founding VM Equity Partners, Mr. Moorhead
ing. With corporations feeling the effects of a soft economy and cutting
was an investment banker at Lehman Brothers, focusing on corporate
their marketing
finance businessbudgets, posed uncertainty
development followingabout that our industry
firm’s mergerandwith
our E.F.
Hutton
company.& Co. In his pre-merger career at Hutton, Mr. Moorhead
worked on Hutton’s business development in corporate and public
delivered
finance; relatively
served flat revenue
as Assistant to through
the firm’sthe year with a modest
Chairman and CEO; uptickand
attended
in the fourththe Program
quarter. for Management
We anticipated revenue forDevelopment atbeHarvard
the first half ofo flat
Business School (1987).
with the fourth quarter, which we took as a positive sign that the market
andMoorhead’s
Mr. our businessearly
had stabilized.
career wasAsspent
progressed, we and
in politics became increasingly
government. From
1977-80, Mr. Moorhead was a campaign manager, first for the Republican
confident of the upturn in our industry as our clients maintained, and in
Party and later for George H.W. Bush’s Presidential campaign. From
some cases
1981-83, he increased,
served in their
the commitment
Reagan White to interactive
House as channels. Moreover,to
Special Assistant
the
otherPresident in the Office
major companies of Private
tentatively Sector
revived Initiatives.
their interest After themar-
in interactive White
House, Mr. Moorhead worked for the Los Angeles Olympic Organizing
keting.
Committee as White House and Government Liaison. Mr. Moorhead
Our confidence
graduated from thegrew in lightof
University of Vermont
data showing increased usage among
in 1975.
consumers and customers. We also heard from marketing leaders, such as
who urged organizations to change their traditional marketing approaches,
and to pay more attention to the interactive channel.

W E S T W O OD C A PI TA L , L LC
 m atthe w pechinski

As a Managing Director at Westwood Capital, Mr. Pechinski is involved in all

of its practice areas, including Mergers and Acquisitions, Project Finance,
Structured Finance and Restructurings. He also serves as the firm’s general
counsel and is integral to deal development and execution by providing legal
expertise at all stages of a given transaction. Mr. Pechinski’s legal and
transactional experience allows the firm to proactively lead negotiations on
behalf of clients on all fronts in financial advisory engagements.

Mr. Pechinski currently serves as the head of Westwood’s Mergers and

Acquisitions Department, which is traditionally ranked among the top five or
ten investment banks for number of transactions executed involving the sale
or purchase of non-bank financial services companies. He has spoken at
numerous industry conferences on various topics concerning mergers and
acquisitions and corporate finance.

Prior to joining Westwood Capital, Mr. Pechinski was an attorney at Skadden,

Arps, Slate, Meagher and Flom, LLP. He specialized in real estate law and
was involved in a wide variety of practice areas, including mergers and
acquisitions, public offerings, workouts, leasing transactions, and joint
ventures. As an attorney, Mr. Pechinski has served clients in a variety of
industries, including financial services, gaming and real estate development.

Prior to joining Skadden, Mr. Pechinski was Associate Vice President of

Leaders Magazine, Inc., an international publishing company.

Mr. Pechinski received a bachelor’s degree from Wesleyan University (with

honors) and a J.D. from Fordham University School of Law (where he was an
editor of the Law Review). Mr. Pechinski is a member of both the New York
and Massachusetts Bar.

W E S T W O OD C A PI TA L , L LC
 RICK PETREE

Leonard
In Blum
the past 27has fifteen
years, Mr.years
Petreeof investment banking
has initiated, lorem ipsum
structured door
and secured
financing for international and domestic merger & acquisition
and those great ideas come from best-in-class interactive marketing agency and
capital markets transactions worth billions of dollars. Before joining
that develops
Westwood, Mr.egies for some
Petree was aofco-founder
the world’sofmost-respected marketers.
MillRock Partners, a boutique
investment
enjoy greater bank
revenue serving private middle
and profitability from themarket
Internetand public growth
applications and
companies. In a joint venture with a leading international business con-
web sites we build, while delivering greater value to their customers. Opport
sulting firm, MillRock offered a unique, seamless combination of world-
our clients’
class brandsrestructuring
operational and deliver measurable
consultancy results. And,execution.
and m&a our data-driven
MillRock
was
approach and analytics allow us to set goals to measure and continuouslyfor
also active in raising late venture stage and development capital
U.S. companies, in both private and public capital markets. MillRock’s
improve our in
capabilities clients’
eachresults. of Companies
of these areas weredistributed
enhanceditsbysignificant share
its combination
with Westwood
position in June
in through 2005. offering.
a secondary
Indeed, with marquee clients, superior talent and financial strength, we
Mr. Petree was a Managing Director of S.G. Warburg & Co. until 1994.
are nimble and well-positioned to meet the growing demands of a rebound-
Based in London in the late 1980’s, he advised on large multinational
ing. With
m&a corporationsincluding
transactions, feeling thethe
effects of a soft
merger of economy and cutting with
Reed International
Elsevier
their marketing budgets, posed uncertainty about our industryDHL
and the acquisition of controlling interests in and by
our JAL,
Lufthansa and Nissho Iwai. Returning to New York, he led Warburg’s
company.activities in the U.S. pharmaceutical and oil and gas sectors
banking
(advising on the
delivered formation
relatively of Merck’s
flat revenue throughconsumer
the year pharma joint venture
with a modest uptick
with Johnson & Johnson and financing some of the earliest Western
in the fourth quarter. We anticipated revenue for the first half ofo be flat
developments of Siberian oil fields).
with the fourth quarter, which we took as a positive sign that the market
Mr.
andPetree left Warburg
our business to pursue
had stabilized. Asentrepreneurial
progressed, we and sovereign
became advisory
increasingly
activities in Central and Eastern Europe. With partners, he founded a fast
confident
food chainof in
thePoland;
upturn in our industry
conceived, as our clients
structured maintained,
and raised a $200 andmillion
in
private equity
some cases fund for
increased, Southeast
their Europe;
commitment negotiated
to interactive multi-billion
channels. dollar
Moreover,
“Paris Club” sovereign debt reductions for three countries; and advised
other major companies tentatively revived their interest in interactive mar-
Prime Ministers and Cabinet members in four countries on privatization
keting.
transactions and economic development strategies.
Our confidence grew in light of data showing increased usage among
Prior to his banking career, Mr. Petree practiced law at Simpson Thacher
consumers
& and customers.
Bartlett (New York) andWe alsoand
Hale heard
Dorrfrom marketing
(Boston). He leaders, such
graduated as
from
Harvard Law School (1978), where he was an Editor of the Harvard
who urged organizations to change their traditional marketing approaches,Law
Review, and Oxford University (B.A. First Class, 1973). He is a member of
and to pay more attention to the interactive channel.
the Council on Foreign Relations in New York.

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