M.B.A.

prepration
advertisement compaigns
1. which company;s ad line is 'better than the best'?
(a)aiwa
(b)sansui
(c)ted turner
(d)rupert murdoch
2. whoc created the asian paints logo 'gattu'?
(a)r.k. laxman
(b)r.k. narayan
(c)david olivy
(d)alyque padamsee
3. 'rules your senses rules your world' is the adline of which
compny?
(a)samsung
(b)kenstar
(c)aiwa
(d)sansui
4. name of the brand that advertises itself with the slogan"the
vision of sound".
(a)samsung tv
(b)thomson tv
(c)sansui tv
(d)bpl tv
5. which product's ad line is 'the power to exite'?
(a)omega
(b)rolls royce
(c)mont blane
(d)accent
6. the indica's ad line is
(a)more car per car
(b)our car
(c)when in india do the indian way

(d)the indian car

7. which company has the ad line'you have risen in life'?
(a)bpl
(b)united airways
(c)fiat
(d)none of these
8. 'collect all five' is one of the catchlines of which product?
(a)ruffle lays tazzo
(b)doom the computer game
(c)i mac the computer
(d)maggi the new flavours
9. with which company would you associate the catchphrase '
the father of the modern automobile'?
(a)daimler-benz
(b)ford
(c)daewoo
(d)aston martin
10. 'expanding possibilities' is the adline of which compny?
(a)oracle
(b)hp 1
(c)aiwa
(d)zeroz
11. 'applying thought' is the ad line of which of the following
companies?
(a)oracle
(b)tcs
(c)pentasoft
(d)wipro
12. salman khan and suni shetty have been recruited as part of
which campaign in the year 2000?
(a)coke
(b)pepsi
(c)thums up
(d)kawasaki bajaj

13. which company has been listed as the highest spender on

advertisements?
(a)reliance
(b)hindustan lever
(c)dabur india
(d)nestle india
14. 'mobile business' is the cathcline of:
(a)nokia
(b)motorola
(c)siemens
(d)alcatel
15.'leading the way' is an ad jingle of:
(a)motorola
(b)hero honda
(c)toyota
(d)indica v2
16. which state tourism department motto is 'god's own
country'?
(a)tamil nadu
(b)himachal pradesh
(c)assam
(d)kerala
17. tokyo marine and fire insurance is offering general insurance
in india using the ad tagline 'the life you deserve' in association
with:
(a)idbi
(b)hdfc
(c)sidbi
(d)iffco
18. under what brand name has mtnl started internet telephony
to 168 countries?
(a)bol-anmol
(b)talk time
(c)baaten anmol

(d)talky
19. which state tourism department;s motto is 'aliving heritage
of heroism'?
(a)m.p.
(b)gujarat
(c)rajasthan
(d)h.p.
20. which car launched recently has the baseline 'spoil
yourself'?
(a)palio adventure
(b)opel swing
(c)skoda
(d)indigo
21. which company is associated with the compaign what's your
motto?
(a)microsoft
(b)motorola
(c)leo mattel
(d)nokia
22. the sloan "everyone's invited" is associated with which
korean company?
(a)samsung
(b)lg
(c)hyundai
(d)daewoo
23. which brand used the ad line "we know india better"?
(a)max new york life insurance
(b)lic of india
(c)amul
(d)bajaj
24. which brand is associated with the campaign 'made for each
other'?
(a)charms
(b)wills navy cut

(c)india kings
(d)gold flake
25. which newspaper has the motto --- journalism of courage?
(a)the hindustan times
(b)the washigngton post
(c)the indian express
(d)the guardian

answers:
1
b
2
a
3
a
4
a
5
d
6
a
7
d
8
a
9
a
10 c
11 d
12 c
13 b
14 b
15 c
16 d
17 d
18 a
19 c
20 d
21 b

22
23
24
25

a
b
b
c