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Human Resource Strategies for Apollo

Health and Lifestyle Ltd.


AHLL treats patients as its customers. So in order to deliver the
best experience and service to its customer, proper utilization
of human resource, like franchisee, physician and supportive
staff, is very much essential and also keep them motivated to
give best performance consistently. As AHLL follows franchisee
model thus some of key HR strategies followed by AHLL are:
1. Rigorous process of selection of Franchisees.
2. Prior to the commencement of business operations, each
franchisee shall undergo a comprehensive business
education programme that is designed to meet the needs
of the franchisee operating The Apollo Clinic, and is
conducted by the Indian Institute of Management,
Bangalore for a period of 15 days.
3. AHLL provides training to the staff of the franchisee, at the
Clinic premises, which includes establishing and
standardizing procedures essential to the operation.
4. AHLL also organizes service quality training, operations
training, and provides inputs for manpower planning
including job responsibility and reward structure and
guidelines on manpower selection.
5. In addition, AHLL organizes CME programmes to be
conducted at various clinics. These CMEs are organized by
pharmaceutical companies and co- ordinated by AHLL.
CMEs are viewed by medical fraternity as a means of
updating themselves about the latest happenings in the
medical field, and a useful source of learning.
6. It also enables measurement of the efficiency of each of
functional area on a regular basis so that organisation can
provide critical inputs into the Rewards and Recognition
Mechanism
7. The service quality audit is also use people related
auditing tool in which the parameters assessed as people
related are the skills and attitudinal elements of
functioning. It also addresses the area of personal
grooming, uniforms, and general appearance of staff.

AHLLs
Human
Service:

Resource

Advisory

The human resource advisory service focuses on identifying the


manpower needs of the hospital in line with the planned clinical
and administrative services portfolio. It also addresses specific
job profiles, approach to recruitment and training needs.
Apollos Human Resources teams undertake a critical
evaluation of the manpower requirements and availability. A
mix of doctors, technicians and nurses are recommended after
considering the medical services offered by the hospital. The
qualifications and the background required for successful
operations of the hospital are some of the aspects that would
be brought to light during the manpower-planning phase.
In the absence of a readily available team of doctors, nurses
and technicians, we develop a long-term strategy and plan of
action to identify, recruit and train various levels of
professionals for these categories. This is accomplished by
developing local-expertise and capabilities within the hospital,
and therefore a knowledge-transfer plan is initiated to ensure
long-term compliance with the goals.

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