Tambuli

Official Publication of The Philippine-New York Junior Chamber of Commerce (Jaycees), Inc

Volume XXXII Issue No. 2 – SUMMER 2006

Another Outstanding SUMMER

Jaycees – a part of History
June 11, 2006- The
Independence Ball started
with the parade of colors –
one line of America flags
and one line of Philippine
flags.
We as Filipino Americans
have a unique perspective.
We have strong ties to the
United States and yet, we are constantly seeking for ways to learn
more about our Filipino tradition and heritage. Singing the Philippine
national anthem brought together our pride for being Filipinos. But
the highlight of the evening was the historical skit that the Jaycees
presented.
The Sakadas first Filipino-American migrant workers in the US set
foot in Hawaii one hundred years ago. As a special tribute to this
important date in Filipino immigration, the Philippine Independence
Day Committee Inc, (PIDC) invited the Philippine New York Jaycees
to present a re-enactment of the Sakadas life in Hawaii during the
Philippine Independence Ball on June 11 at the Sheraton New York.
The cast of this cultural/drama presentation, honoring the Sakadas
was a combination of past, current, and future members of the Phil-
ippine New York Jaycees. We also collaborated with members of
Filipino American Human Services Inc. (FAHSI,Inc). This presenta-
tion was chaired by Ted Martinez (2005 IDVP) and Jude Tan (new
member).
The skit provided the audience a glimpse of the hardships Filipinos
endured a century ago when they first arrived in the United States.
This presentation gave our members awareness of our heritage,
history, culture, and the contribution of the Filipino people in the
United States.
JCI PRIME ~ AUGUST 11-13, 2006
Are you ready for JCI PRIME, New York? We have an incredible
opportunity this year to host JCI PRIME in New York. From Friday,
August 11, to Sunday, August 13, the New York State Training Insti-
tute and the New York State Jaycees will be presenting JCI PRIME,
a two-and-a-half day seminar, at Camp Sertoma in Kirkwood, New
York. The cost is $125 per person and includes the materials,
lunches, and refreshments. Accommodations are also included in the
registration.
This is open to all past, present, and future Jaycees, along with
our extended Jaycees family in Ohio, Pennsylvania, New Jersey,
Connecticut, Massachusetts, and New Hampshire. I ask that this
get the widest dissemination possible!
International Jaycees trainer Jim Bradfield will be presenting PRIME,
the JCI coaching course and first-level training course for Junior
Chamber International coaches. This course is a practical guide to
implementing sound personal and leadership development programs
in order to create positive change. PRIME builds confidence in pre-
senting complex information in clear and engaging ways and in-
creases the ability to motivate others. Additionally it develops com-
munication skills and teaches people to look at new situations with an
open and positive mindset.
PRIME is designed to present new and interesting challenges to
members who have little or no experience in training but who want to
develop coaching skills for use in their chapters, community, and
workplaces. Any member interested in coaching or individual devel-
opment is welcome to attend this course. Each PRIME course must
be attended by no less than 12 individuals and no more than 25.
If you want more info or have questions about PRIME in New York,
please see the attachments, visit the JCI link in the "Links" section of
the New York State Jaycees Yahoo group, or contact me directly.

Philippine NY
Jaycees taking a bow Health Fair – August 27
and singing the na- We're about a month away from our Health Fair (Aug. 27) so it's
tional anthem of the about that time to start kicking things into gear. Therefore, I would
Philippines, 'Bayan like to invite all of you to become committee members for this great
Ko.' From the left are event. For new members, this could be a great way to see how
Ted Martinez, Jun,
events get put together.
Christina Ramos,
Annie, Jericho Luna
(Director), Florina Ruben Rafaelov, 2006 OYNY winner, has accepted the Chairperson
Monroy (IAVP), Vivian position for the Health Fair. For those that don't know, the health
Velasco (2006 field is what Ruben is studying and has a passion for. I am excited
President) for him, and for us. Good luck Ruben!
Community Development Vice President Jaime "JT" Torrejon
201-618-9424
 Vol XXXII No. 2 - Summer 2006
GMM- June 27, 2006
Dick Shea Studios
At the June 2006 GMM, we welcomed 7 new members to our group:
Joseph Tieng Jr. (son of Mr. Joseph Tieng Sr., a founding member of
the PNY Jaycees), Phil Peredo, Bambie Gison, Theresa (aka "Tere")
Tamayo, Grace Paet, Jimmy Laforteza, Ken Viola and Catherine
Demenus. Each member may be been drawn to the organization for
various reason but upon receiving their short membership orientation
and speaking with current members, each one were enthused and
exciting about joining the Jaycees.
After the meeting, Friend of Jaycees, Noel Gamboa, was invited to
share his new album of Filipino dance music – Manila Nights. He
created some lines dances to his songs which he then presented and
taught to the Jaycees.
His special CD & DVD collection is available for purchase and it fea-
tures several Jaycee members in the line dances. He can be
reached at the following email address: gamboanoel@hotmail.com.
Coverage of the Kid’s Day America (May 20)
and the Taking the Lead in Your Life (June
14) will e featured in the next issue.
Mid Year Planning (June 18, 2006)
Residence of COB Christina Corcuera
Chapter officers made their semi-annual trek to the home of Chair-
man of the Board (and Immediate Past President) Christina Corcuera
to prepare for the Mid Year Planning. This day long meeting brought
together all the chapter Vice Presidents and President along with the
Board directors and advisers to come together to review how the
year has been progressing and to review plans for the balance of the
year.
During the break, Senator & Past IDVP Lorii Abela presented a short
except of her presentation – Creative Marketing Ways. We were
asked to select a postcard from among a selection and we used it to
creatively introduce ourselves. That set the stage for brainstorming
and completing the task at hand. IPP Christina Corcuera and PP
Jocelyn Bernal facilitated portions of the meeting.
It was great to have a new member attend the mid-year evaluation
meeting. Reyangelo Honrade took the initiative to observe a plan-
ning session and participate enthusiastically where he could.
2005 IDVP Ted Martinez stopped by at the planning session and
accepted the appointment as assistant Individual Development for
the remainder of the year. This is a boost to the ID area of opportu-
nity as we continue to provide training topics in all our Business
GMMs for the remainder of the year.
Management Development VP-Elaine Dayoan;
Membership Services VP-Gary Abasolo;
Community Devt VP – Jaime Torrejon;
(Intl Affairs VP-Florina Monroy;
Director - Jericho Luna
Treasurer - Almor Dayoan,
PRO - Vicky Chang,
WebMaster - Reggie Rosales,
Newsletter ‘Tambuli’Editor/Pres. Adviser - Jocelyn Bernal
COB - Christina Corcuera
Chapter Members : Ted Martinez
Pres. Adviser- Cristina Ramos
Board Advisers - George Daco, Sergs Estrada, Nick Luna
Guest Speaker - Lorii Abela
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 Vol XXXII No. 2 - Summer 2006

Branding & Marketing Strategy Seminar His good-works include

Networking Social (May 17, 2006) the information design
and website for the
Coalition for the
What does it take to be a brand and marketing leader in your
International Criminal
business or non-profit, from the "one man show" to Global Court. Secretary General
Corporation? Fred Sullivan, principal of AVdrive Inc. Kofi Annan mentioned it
http://www.AVdrive.com , talked about this topic as it applies to as one of the tools
individuals and organizations that are facing the challenges in the instrumental in forming a
current economy of technology innovation, global competition and permanent International
market fragmentation. Criminal Court to try
crimes against humanity.
Highlights of his presentation were:
Currently, Fred Sullivan is President of AVdrive, Inc.,
Our personal mission or goals provide anchor and starting
http://www.AVdrive.com, which specializes in Venture Acceleration tm.
point whenever we plan to set up a business or lead an AVdrive implements integrated Web, Media, and Interactive campaigns for
organization. companies focused on aggressive growth through innovation.
Having the right brand image is crucial in developing
customer loyalty.
In essence, our mission should be embodied in our brand
promise. Are you delivering what people expect?
The cycle to achieve brand presence starts with 1)
Informing people what your mission or promise is all about.
2) Draw people in to know more about your product,
mission or promise. 3) Address any issue or concerns
they may have and finally 4) provide support or customer
service throughout the entire customer experience
In building a brand, you must respect people and their
values. The emotional aspect of branding is fast becoming
a crucial component in developing a relationship with a
customer. If the customer is able to see what they can
gain from a personalized experience, there is a greater
likelihood that they will develop greater brand awareness.
Emotional branding must appeal to the five senses of sight,
smell, taste, touch and feel. It must also appeal to the Visit of World President Lars Hajslund and US Jaycees Presi-
kinetic energy within us and must project a certain vibe that dent Lisa Parrish (April 24, 2006)
the customer finds appealing.
Be authentic, know your product or your organization well. Philippine New York has always been fortunate to be visited by nu-
Have a good product merous National and World President. We last hosted 2004 JCI WP
Improve your customer service Fernando Sanchez Arias. This year, we were visited by 2006 World
This will lead to a buzz marketing that will take a life of its President Lars Hajslund. He was accompanied by National Presi-
own and can lead to creating interest and then brand dent Lisa Parrish.
loyalty.

Many of the concepts that Fred Sullivan spoke about in the realm of
starting a business is very much applicable to our Jaycee
organization. There is no doubt that we will begin to review our
organization’s brand as we continue all the projects that we have
conducted through the year.

About Fred Sullivan

Silicon Alley pioneer, Fred Sullivan has had a strong record as an
entrepreneur. He founded LiQ, a shopping search engine, in 1998. The
company was later sold for $48 million. His interactive agency NetReaction,
founded in 1997, created Pihana Pacific's online marketing and branding
strategy. In December 2002, Pihana successfully merged with Equinox, a
publicly traded company, for an estimated minimum value of $1.28 billion. He
has consulted on many other technology start-ups,as well as for Fortune 500
and Global 1000 companies such as Trammell Crow and Sumitomo
Corporation.

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 Vol XXXII No. 2 - Summer 2006

During the dinner reception, WP Lars delivered a key message to all

members – We should all understand the business that we are in
(We are in the business of developing leaders) and that we should
aim to promote our business/product well.

He left each of us with a wallet sized laminated business card with

the some key points about Junior Chamber

Who are we? JCI is a worldwide federation of young lead-

ers and entrepreneurs with nearly 200,000 active members
and millions of alumni.
What do we do? We create better leaders to create better
societies.
How do we do it? By providing the environment for young
people to meet, learn, and grow. WE offer meetings,
events, dynamic training sessions, speakers, projects and
programs.
What does JCI give you? The confidence to reach inside
yourself to achieve more than you would have thought 2005 Region South Director Wlli Gamboa was honored with a New York
possible as a business, social and political leader. State Jaycee Governorship for his leadership and accomplishments during
the year. Through his efforts, he finished the year ranking Top 10 Region
US President Lisa Parrish delivered her message about growth of Directors in the country. Congratulations! This lifetime honor is well de-
served.
Jaycees in community – ethnic communities around the country.
Picking up from our successes and other ethnic chapters in California
and Hawaii, this may be an area of opportunity for the National or-
ganization to branch out.

We were also joined by key members of the state team, namely

NYSJC President Pat Wallen, NYSJC MSVP Shonda Ranson,
NYSJC CDVP Jonathan Kim, Past State Pres Eric Kirch and Exec
Director Kim Stanton. All the other regional members were also rep-
resented during this dinner meeting.
About the World President:
WP Lars Hajslund was elected JCI President at the 60th JCI World Congress
held in Vienna, Austria, in October 2005. Born in Dronninglund, Denmark,
Hajslund holds a degree in Hotel Management and is the owner of a consult-
ing and training company, keys2passion, which serves international compa-
nies in Europe in the field of leadership training and strategic development.
He resides in the beautiful city of Silkeborg with his wife Solfrid and their
three children.

Outstanding Young New Yorker Convention, Saratoga Our proudest moment was seeing our candidate for the Outstanding Young
Springs, NY (April 21-23, 2006) New Yorker, Ruben Rafaelov, win this prestigious state honor.

M Night – Cinema Café, New York

New Members inducted by National VP Jane Amend
(April 19, 2006)

Phil NY garnered plenty of awards for the First Quarter for projects, chairper-
son, for the Chapter and our President. This is a testament of the great work
that we are doing in the chapter.

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 Vol XXXII No. 2 - Summer 2006
Outstanding Young New Yorker Local Competition
(March 18, 2006)
Bowling Fundraiser for the Victims of the Leyte Mudslide
(March 11, 2006)
Looking back at our Induction
On February 28, 2006, Fil-Am community leaders, Jaycee members,
Jaycee alumni, Jaycee senators/governors/ambassadors, other Jay-
cee chapter officers and supporters graced the Philippine New York
Junior Chamber (Jaycees) 43rd Installation of Officers. The installa-
tion was highly attended by community leaders headed by Consul
General Cecille Rebong and joined by Deputy Consul General Millie
Sta. Maria-Thomeczek, who is also a past president of Manileña
Jaycees.
Vivian Velasco, the 43rd president, was inducted by Mr. Jonathan
Kim, Community Development Vice President of the New York State
Jaycees, in the presence of past Jaycee presidents, in a symbolic
candlelit ceremony where Ms. Velasco wore the presidential chain,
engraved with the names of the chapter’s past presidents.
Following the installation of Vivian Velasco, the 2006 officers were
then inducted to office by Ms. Velasco and Consul General Rebong.
The newly elected officers of the chapter are: Vivian Velasco –
President, Elaine Magalona-Dayoan – Management Devt VP, Gary
Abasolo, Esq. – Membership Services VP, Patrick Villavert – Individ-
ual Devt VP, Jaime Torrejon – Community Devt VP, Florina Monroy –
Int’l Affairs VP, Richard Aguinaldo – Director (MD), Joe Valdez –
Director (MS), Hector Concepcion - Director (ID & CD), Jericho Luna
– Director (IA), Jocelyn Bernal - Tambuli Editor, Almor Dayoan –
Treasurer, Arnold De Jesus – Auditor, Vicky Chang - P.R.O. and
Aprille Piamonte – Secretary.
The installation dinner was attended by 80 guests, including 40
community leaders. With this, a promising relationship between the
young leaders and the seasoned leaders of our community was
strengthened more than ever.
Congratulations to our Outstanding Project
Chairpersons
Reggie Rosales - EZ NET Tools Training
Aprille Piamonte - Branding and Marketing Strategy
Jude Tan - Kids Day America
Jun Chua - Philippine Independence Day Parade
Luis Pedron - Special Coaching Event at the Philippine Consulate
JAYCEE CREED
WE BELIEVE…
That faith in God gives meaning and purpose to human life;
That the brotherhood of man transcends
The sovereignty of nations
That economic justice can best be won by
free men through free enterprise;
That government should be of laws rather than of men;
That earth’s great treasure lies in human personality
And that service to humanity is the best work of life
Articles and pictures for the Tambuli can be submitted every
10th of the month to Editor Jocelyn Bernal
Please email them to mjbernal@yahoo.com
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 Vol XXXII No. 2 - Summer 2006

MEMBERS CORNER CALENDAR OF EVENTS and DEADLINES FOR THE

NEXT QUARTER
Members Anniversary Months for 2006
July 19 Wed – Business GMM/M-Night at People’s Lounge.
JAN Hector Concepcion, April Dequito Guest speaker is Senator & Past President Max Madridejos.
Ted Martinez Dr. Arnil Neri Topic: Time Management
FEB Mabel Arenas Christina Corcuera July 21-23 (Fri to Sun)– Summer Leadership Conference in
Oliver Guarino Vivian Velasco
Syracuse, NY
MAR Arnold de Jesus Darwin Ignacio July 28 Fri– Networking night/ Birthday bash of Treasurer Almor
Dayoan
APRIL Jocelyn Bernal Vicky Chang Aug 1 Tues - Board meeting
Almor Dayoan John Paul Demafeliz Aug 5 Sat – Future Officers Training
Krizteen Dulay Elaine Magalona-Dayoan Aug 11-13 (Fri—Sun) Prime Training, Upstate New York
Tom Panzone Joe Valdez Aug 13 Sun – Beach Party in Long Beach
Aug 25-27 (Fri-Sun) Manilena Jaycees visitation to NYC with Deputy
MAY Jaime Torrejon Consul General Millie Sta. Maria Thomeczek
JUNE Patrick Villavert
Aug 25 Fri– Sa Pula, Sa Puti Bingo Fundraising Project
Aug 27 Sun – Health fair, Queens, NY. Chairman: Ruben Rafaelov
AUG Ares Ebreo Florina Monroy Aug 29 Tues– Business GMM/ Topic: Financial Management.
Josef Montanez Catherine Romualdez Speaker: Jaime Torrejon
Sept 3,10,17,24 (Sundays) – French Classes
SEPT Gary Abasolo Willi Gamboa Sept 12 Tues – Board Meeting
Sept 16 Sat – 7th Annual Walk for Poverty & Chapter Picnic,
OCT Richard Aguinaldo Tina Cao Flushing Meadows Park, New York
Sept 20 Wed – GMM/M Nite
NOV Marho Migrino
Sept 29 Fri – Seminar: How to Start a Business
Sept 28-Oct 1 (Thurs-Sun) Chapter trip to Canada
Welcome to New members in 2006

January members - Reggie Rosales, Marjerie Rosales and Aprille DEADLINES FOR THE QUARTER
Piamonte
July 20 Thurs– Membership closeout to New York State
February members - Reyangelo Honrade July 31 Mon – Mid Year Blue Chip Evaluation due to NYSJC

March members - Luis Pedron, , Jun Chua, Jude Tan , Mike Templo
May members - Phil Peredo,
June members - Joseph Tieng Jr. (son of Mr. Joseph Tieng Sr., a
founding member of the PNY Jaycees), Bambie Gison, Theresa (aka
"Tere") Tamayo, Grace Paet, Jimmy Laforteza, Ken Viola, and Cath-
erine Demenus
Happy Birthday to our celebrants!!
MAY PP Ner Martinez, COB Christina Corcuera, Joe Valdez,
JUNE - Tere Tamayo, Hector Concepcion, Phil Peredo, Jun Chua
August 1 Tues - Membership projection to NYSJC
August 5 Sat – Parade of State (July) due to NYSJC
August 20 Sun – Membership closeout to NYSJC
Sept 1 Fri - Membership projection to NYSJC
Sept 5 Tues - Parade of State (Aug) due to NYSJC
Sept 20 Wed - Membership closeout to NYSJC
Sept 25 Mon – NYSJC 3rd Qtr Awards & CPG Submission deadline
Sept 28-Oct 1 (Thurs-Sun) US Jaycees Annual Meeting and Ten
Outstanding Young Americans Convention – Indianapolis, IN
In Loving Memory

For more information about the Jaycees, please Please remember the following Jaycees as they go through the
check out our website: www.philnyjaycees.org pain of losing a loved one. May they find comfort and support from
us, their Jaycee family.

Ambassador & Past President– George Daco

for the loss of his mother, Mrs. Nora B. Daco

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