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العلاقات العامة و الاتصال الانساني
العلاقات العامة و الاتصال الانساني
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العلاقات العامة و الاتصال الانساني
العلاقات العامة و الاتصال الانساني
Uploaded by
WalaaSamraCopyright:
Available Formats
ﺍﻟﻔﻬﺮﺱ
1
ﺇﻓﺘﺘﺎﺣﻴﺔ
2
3
4
5
Inter group
Inter personal communication
communication
6
–
7
8
Interactive model
9
Berlo
linear model
Shanon and weaver
massage
source
Encoding signal
transmitter
Decoding
Noise
Destination
10
Interactive model
Schramm
1954
Schramm
Schramm
lasswell
Harold lasswell
Who?
What says?
In which channel?
To whom?
With what effect?
11
Bradook
Who?
What says?
In which channel?
To whom??
In which context??
In which aim/target?
With what effect?
George Gerbner
Some one
Perceive an evenl
And reacts
In a situation
Through some means
To make available materials
In some from
And content
Conveying Content
With some consequences
12
13
14
15
communications
communes
common
16
17
media
distribution
simultaneity
feed back
18
19
20
21
22
Intrapersonal
Dyadic
interpersonal)
intra group
Intergroup
organization
public
mass
23
24
Ivy lee
25
26
27
labor
turnover
Maslow
28
29
30
31
32
33
34
35
36
37
–
–
38
39
40
media
Planning
41
42
43
44
45
46
Everett Rogers & F. Agarwala-hogers, Communication is organization. (New York: The
free press, 1976)P.7.
–
Faculty. Ksu. edu. Sa/haroom /1002/1
ajyaal. ma3ali.net/articles.php?action=show&id=141
www.arab-ency.com/index.php?module=pnencyclopedia&func=display_term&id=14780
–
S.wilber " the process and effects of mass- communication.1960, p.3
powman P.and nigile. Manual of public relations (London: pergman press 1969. p.3)
Newsom,Daug&Carrel:bob bublic relation writing form & style ( belment, ca weds
worth publishing co . 1986,p.9
www.ngoce.org/content/apr.doc
47
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