How to Win Friends and Influence People, published in 1937 in an edition
of five thousand copies. Neither Dale Carnegie, nor
publishers, Simon and Schuster, anticipated more than this modest sale. The book became, in a sensation, edtion after edition rolled of the presses to keep up with the increasing public demand. It took its place as one of the all-time best-seller . It touched a nerve, filled a human need tha t was more than a fadish phenomenon of post-depression days, evidenced by their continuous and uninterrupted success. Dale Carnegie said it was easier to make a million dollars to put a phrase in th e English language. His book became a bestseller, quoted, paraphrased and parodi ed, used in many contexts, translated into almost all languages known. Every gen eration has rediscovered and found it relevant. Why review a book that continues to demonstrate its strong and universal appeal? Why manipulate a success? Dale Carnegie himself was a tireless reviser of his own work. Until his death in 1955, it has constantly improved and revised the course itsel f to be applicable to the changing needs of a growing audience. Until today, the re was no one more sensitive to the changing currents of life. Written to be used as a textbook for courses in which raw material remains. Certain examples and phrases seem so quaint in today's social climate as a Victo rian novel. He important message and overall impact of the book is weakened to that extent. In this review, we clarify and strengthen the book for a modern reader without a ltering the content. So his voice still speaks as strongly as ever, in the book and in his job. Thousands of people around the world are being trained in Carnegie courses in increasing numbers each year. And thousands more are reading and studying how to win friends and influence people, being inspired, using its principles for a better life. To all of them, we offer this revision in the spirit of finely gro und and polished tool made.