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Packaging Dielinesdesign Packaging Thedieline
Packaging Dielinesdesign Packaging Thedieline
DIELINES
T H E D E S I G N E R S BOO K O F PAC K AG I N G DI E L IN E S
CONTENTS
SHOPPING BAGS
RIGID BOXES
20
FOLDING BOXES
46
104
LEGEND
Trim Line
Fold Line
Glue Area
L
HELLO
The team at Design Packaging whole-hear tedly believes in the value of collaboration, and
the generosity of idea sharing. The Creative Division @DesignPackaging creates multiple
structural comps weekly as par t of our evolutionar y design process. That process relies on
sketching and proto-typing as a means to innovate by testing new folds, new unveiling processes,
and new material combinations that meet the specific goals set by ever y project.
So many of these explorations in design, geometr y, and unveiling go unused that we would feel
selfish not sharing them with the packaging design community. We have also included dielines
for many packaging standards, for some of the more common applications that can serve as a
star ting point to evolve into more complex structures.
We appreciate the suppor t of Andrew Gibbs and the community created by his team at
TheDieline, to them we extend our thanks. We hope you enjoy this book and are able to
share the inspiration you find within its pages as well.
Thank you,
Evelio Mattos
Creative Director
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SHOPPING BAGS
The embodiment of a brand, its promises, values, mission can be felt in the tactile qualities of a shopping
bag handle, the sound of its paper, and the strength of its structure. Beyond their utilitarian function
or ser vice as walking billboards, shopping bags communicate their message in a flash through well
designed visual cues. Weve provided several shopping bag templates in the pages that follow, each
template can be scaled to meet your brands specific needs. We recommend that you always print out
the dielines to confirm dimensions, propor tions, user experience, and that the structure is what you
envisioned prior to applying ar twork.
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BOTTOM BOARD
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TRIANGLE BAG
The Triangle Shopping Bag is a specialty bag most often found carrying three bottles of a fine wine, with a simple insert
construction protecting the bottles. Due to its angled footprint, this bag is best used as a taller structure with a narrower
footprint to maintain a level of comfort when carried.
DIVIDER INSERT
BOTTOM BOARD
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VALLEY FOLD
BOTTOM BOARD
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PEAK FOLD
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RIBBON OPENING
BOTTOM BOARD
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BOTTOM BOARD
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BOTTOM BOARD
MAGNETIC CLOSURES
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FRONT
BACK
LEFT GUSSET
RIGHT GUSSET
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RIGID BOXES
Rigid boxes are often seen in luxury packaging because of the weight, strength, and firmness conveyed
by their structure. These dielines for rigid boxes, focus on the paper wrap that is applied to the
exterior of the heavy weight chipboard (grey board) that give the boxes their structure. The interior
of rigid boxes are often wrapped by a paper liner that carries a consistent look and feel throughout
the unveiling experience. We recommend that you always print out the dielines to confirm dimensions,
propor tions, user experience, and that the structure is what you envisioned prior to applying ar twork.
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BASE
LID
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RIGHT EXTERIOR
RIGHT INTERIOR
LEFT EXTERIOR
LEFT INTERIOR
COVERBOARD INTERIOR
GLUES TO COVERBOARD
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BODY EXTERIOR
INTERIOR WALL
LID INTERIOR
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TOP HALF
BOTTOM HALF
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HINGE
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DRAWER BOX
The Drawer Box is made up of two components: a sleeve and a drawer. Being held together through friction, the drawer should
pull forward in one smooth motion to reveal the product inside.
OUTER BOX
DRAWER
RIBBON LOOP
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BUCKLE BOX
The Buckle Box is a simple closure system inspired by a belt buckle. The left and right flaps meet together and interlock when
closed, and lifts one by one when opened for a unique unveiling experience. This closure utilizes hidden magnets to lock it in place.
EXTERIOR
LEFT BUCKLE
RIGHT BUCKLE
INTERIOR
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BOX EXTERIOR
BOX INTERIOR
HINGE
BASE
LID
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PEDESTAL BOX
The Pedestal Box is a two-piece construction that allows the product to be displayed and held securely on a platform
for merchandising at retail, and provide a dramatic presentation when opened.
BASE EXTERIOR
BASE INTERIOR
LID EXTERIOR
LID INTERIOR
CUFF PLATFORM
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DRAWBRIDGE BOX
Inspired by drawbridge towers, this box can be designed with either a separate lid (pictured) or a hinged top that when opened,
allows the front panel to be lowered by the user revealing the product.
LID EXTERIOR
LID INTERIOR
BASE EXTERIOR
BASE INTERIOR
FOLD OUT
PANEL
FOLD OUT
PANEL
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LEFT INTERIOR
BOX BOARD WRAP
INTERIOR
RIGHT INTERIOR
BOX BOARD WRAP
RIGHT
LEFT
RIGHT
LEFT
ADHESIVE TAPE
GLUES TO BOARD
GLUES TO BOARD
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CUFF BOX
The Cuff Box is a two-piece construction with a cuff glued to the interior walls of the base that can either be exposed (pictured),
or hidden within the lid to reveal the detail when opened.
LID
BASE
LID CUFF
BASE CUFF
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2-TIER BOX
What at first seems like a simple box, delivers its layered impact upon unveiling. The top tray pulls away to reveal the contents of
the bottom tray. The hinged construction delivers a dramatic display once opened.
LID EXTERIOR
SHELF EXTERIOR X 2
HINGE EXTERIOR
LID INTERIOR
SHELF INTERIOR X 2
HINGE INTERIOR
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FOLDING BOXES
Folding boxes are typically used for secondar y product packaging when competing on shelf for
consumer attention. Folding boxes are a more cost effective option to rigid boxes because they use
a card stock that can be directly printed and diecut. Card stocks come in various weights, and we
recommend testing what works for your application before deciding on a final material. Stocks range
from 10pt to 18pt and above in either coated or uncoated surfaces. We recommend that you always
print out the dielines to confirm dimensions, propor tions, user experience, and that the structure is
what you envisioned prior to applying ar twork.
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CHAMFERED CUBE
The chamfered cube presents the product through its window and creates a dramatic silhouette. The chamfered bottom allows
the box to be displayed in a 45 with an angled front panel, rather than the standard 90 with vertical panel.
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BASE
LID
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DOUBLE-FOLDING BOX
The Double-Folding box creates two separate compartments under one lid and base that can be scaled individually.
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HOUSE BOX
The house box remains closed by interlocking the flaps on its roof that can be easily opened to reveal the product inside.
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PILLOW BOX
The pillow box is a standard container that remains flat until the side flaps are closed, which
creates the convex pillowy structure this construction is known for.
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POLYGONAL BOX
This study in geometric shapes is able to be stored flat, and pop open quickly for ease of use. The multi-faceted panels create a
beautiful interplay with light and shadows making this little concept a keepsake.
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PYRAMID BOX
The Pyramid Box sits solidly in place, held together by an elastic band. The box then blossoms open to reveal
the product once the elastic is removed.
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LONG BOX
The Long Box has two drawbridge-like doors that swing open to reveal the contents inside the box. Perfect for pastries
or apparel (though not together), this box is glue-less, and versatile enough to accommodate a variety of products.
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TRIANGULAR BOX
The Triangular Box features an inverted diamond-like construction that secures in place with a locking tab. The glued fold-over
flaps add rigidity and a finished edge.
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BOTTLE CARRIER
This bottle carrier concept is a simple structure that works best utilizing a micro-flute corrugate for strength as a stand-alone
element, or in conjunction with a telescoping lid . The chevron diecuts allow a peek inside while the top can be used as a handle.
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DISPLAY BOX
This display box is based on one of our childhood favorite packaging structures: crayons. The level of interactivity and displaying
action makes this a winner for cosmetics, or anything requiring a little extra user interaction.
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COVER
CARD FRAME
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WAVE STRIP
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DOWNLOAD INSTRUCTIONS
1. Click on Share.
2. Click on Download.
3. Open the PDF in Illustrator to desired page.
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CREDITS
EVELIO MATTOS, Creative Director at Design Packaging | GEORGE BERNAL, Production Ar tist
ROB REPTA, Senior Packaging Designer | JOHNATHAN TURNER, Structural Packaging Designer
THANK YOU
Established in 2007, the Dieline remains the industr ys source for package
design, ushering a new wave of designers and enthusiasts.
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LETS CONNECT.