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IV.

(Oral) Language/ Verbal Communication

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Intro
A. Nature of language
Words are only symbols
Meaning are in people, not in words
Language is dynamic
All Languages change
Words are static while meanings are dynamic
Language is a function of time
New words are created
New situations create new meanings
Language is a function of culture
4. Words have many types of Meaning
a. Denotation
b. Connotation
c. Structural meaning
d. Contextual Meaning
e. Sound Meaning
B. The attributes/characteristics of effective oral language
Effective oral language is clear
a.
Correctness
b.
Accuracy
c.
Simplicity
d.
Understandability
2. Effective oral language is direct and conversational
3. Effective oral language is appropriate to the listeners, the occasion, the speech purpose
and
the speakers personality
a. Effective oral language is appropriate to your audience
b. Effective oral language is appropriate to the occasion
c. Effective oral language must be appropriate to the speech purpose
d. Effective oral language is appropriate to thee speaker
4. Effective oral language is vivid
- Types of imagery:
Visual(sight) imagery
Auditory (hearing) imagery
Gustatory( taste) imagery
Olfactory(smell) imagery
Tactual (touch) imagery
Kinesthetic (Muscle strain) imagery
Organic (Internal sensations) imagery
C. Various Concerns related to the use of spoken language in the Philippine Context
D. Use of effective Spoken Language
45 mins + visual aid + handouts + site sources + have specific parts + may facilitate 2 activities

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