The opening establishing shot is slightly unusual.

It presents the companys

behind the movie through text, typed out with the non-diegetic sound of a
typewriter accompanied by the diegetic sounds of the wind. This presents a
slightly delicate, careful, and personal tone as opposed to presenting simply a
logo or the usual title card. The colours used a very mellow, and the sky is dull.
Showing this gives the movie more of a real backing to it, as opposed to more
artificial feeling sunny skies.
After this, companys logos are presented as the music begins. The violins are
played pizzicato, meaning plucked. This ties in well with the deliberate but
delicate clicking and tapping of typewriter keys from before. It presents a more
reclusive, and pensive tone.

We are introduced to the main character within the movie as he types out what is
assumed to be the non-diegetic narration we hear. He mentions wishing a film

crew were following him, which is clearly ironic as this is of course a film. This
then adds an underlying comedic tone to the already established pensive one.
The character of Oliver Tate is also shown looking intently at the words he types,
which adds to the reflective attitude of the trailer so far. It feels almost personal,
as though we are reading through a diary.

This shot again helps establish the location the film is based. Together with the
accent of the narration, it would be safe to assume it is set in Wales. The imagery
of this character staring out into the ocean again adds a sense of being deep in
thought. The theme of the typewriter is used continuously within the trailer, and
this helps it flow and work conjunctively. The music has also changed. With a
slightly more upbeat tone, the strange organ sound helps maintain the more
analogue aspect that was presented with the typewriter from before. It is also
unusual, and therefore works well with the alternative tone this trailer has
presented thus far.

This shot is quite unique, as it is two side by side close-ups of the characters
parents. Due to the position, it feels almost as though these are images taken
from character profiles. This interpretation can then be taken further as a
notebook is shown within the next few seconds. In combination with this shot,
and the narration describing monitoring the parents intimacy, the tone of the
trailer has gone beyond pensive and feels almost investigatory. It feels as though
characters are being described directly to us from the main character, and
logically so. This gives the trailer a strange twist and the universe in which the
film resides a feeling as though it is living and breathing.

The next few shots feel very carefully

aligned, and similar to a Wes Anderson

film. This again fits it with the

character profile analytical tone from
before. The audience are being
introduced to characters and the plots
systematically and logically, which
helps this trailer stand out as slightly
unusual and unique. Even the clothes of the characters; long, simple but bold
coats and ties agree with the presentation of everything being aligned and
calculated.
The slightly dulled lighting helps to breathe life into the world and characters
being presented as it feels more real than if the colours were brought out more
so than they would be in real life.

With a sliding transition, the next shot is presented with yet another change in
music. The non-diegetic sounds of harps and strings had a feeling of romance.
This is coupled with the
mise-en-scene of the lights at night to create a strange, but almost cosy and
sweet atmosphere. The music then abruptly to add emphasis on a line of
dialogue. This technique is commonly used in trailers in order to help push the

punchline to jokes. For this reason, it helps strengthen the comedic undertones
that the unusual nature of the trailer has presented so far.

As the trailer reaches an end, the pace has picked up slightly and the music has
changed to the original songs sung and written by Alex Turner. Quotes from
various sources are also presented to help the overall professional image of the
trailer. Most indie films do this due to lack of larger names being behind them.
Various shots of jokes and funny moments are shown to then allow the audience
to fully appreciate the funny side of the film as well as the slightly deeper and
story-driven aspects.
The trailer finishes with the name of the film, followed by various screens of
names behind the production. They are not given their own title card like in some
other trailers simply because many of the names involved arent highly enough
regarded to have enough impact from showing their name more directly to the
audience.