Drive Retail

Omni-Channel
Performance
With Visual
Analytics

What is Omni-Channel?
1 customer

1 inventory

across stores,
e-commerce,
mobile and all
other channels

1 experience

See the Whole Story in Your Data

Unite customer, marketing, sales, inventory and supply chain data into a seamless view.

Customer Journey

of retailers have
a single view
of stock but not
customer

have a single
view of both
stock and
customer2

Single view of
CUSTOMER
across shopping
channnels

Supply Chain

Omni-Channel
Analytics

The
Purchase

Single view of
SUPPLY CHAIN
across vendors
and locations

Compare
purchase
and shipping
costs

Measure
marketing
ROI
of consumers
expect to
view in-store
inventory
online

of retailers
let them1

Understand
customer
preferences

Effective
marketing

The
Insight

Monitor stock
movement, sales,
orders, and returns

More
customers

Optimal
product
availability

The
Results

Personalized
offers

Increased
basket size

33%

Best purchase
and shipping
prices

Savings from
optimized inventory
levels
Click and collect
shopping for
in-store up-sales

of omni-channel protable
CEOs plan to own the strategy3

Mobile Matters

Clicks + Bricks = Higher Sales

Smart phone owners are active consumers:

The Omni-Channel Conversion Opportunity:

45%

Average
e-commerce
conversion
rate =

Average
in-store
conversion
rate =

Retailers that combine channels

through click and collect can
increase their transaction
values by

2%

30%

300%4

make a mobile
purchase every
month 5

87%

browse before
a store visit

79%

browse during

35%

browse after
a visit 6

Try our demo and start your journey to omni-channel analytics today.
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https://www.accenture.com/us-en/~/media/Accenture/Conversion-Assets/DotCom/Documents/Global/PDF/Industries_14/Accenture-Hybris-Alliance-Final.pdf
http://guides.retail-week.com/116.guide
3
http://now.jda.com/rs/jdasoftware/images/PWCExecutiveSummary_D.PDF
4
http://www.latimes.com/fashion/alltherage/la-ig-0526-fashion-diary-20130526-story.html

https://www2.deloitte.com/content/dam/Deloitte/se/Documents/technology/Omni-channel-2015.pdf
https://think.storage.googleapis.com/docs/digital-impact-on-in-store-shopping_research-studies.pdf
7
http://o9solutions.com/blog/omni-channel-series-2
8
http://www.ey.com/GL/en/Industries/Consumer-Products/ey-omni-channel