BUSINESS PLAN OUTLINE

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Title Page
Table of Contents
List of Tables
List of Figures
List of Appendices
Introduction
a. Proposed name of the business
b. Address of the business
c. Name of the owner or the owners
d. Description of the business
e. Location of the business
f. Funding requirement and sources
G. Executive Summary
a. Vision, mission, goals and objectives of the business
b. Business model
c. Business and product positions
d. Wealth improvement approaches
e. Parties supporting the business
H. Environmental Analysis
a. Global Analysis
b. Social analysis
c. Political forces
d. Economic forces
e. Socioeconomic forces
f. Technological forces
g. Ecological forces
h. Legal forces
i. Industry analysis
j. Customers
k. Competitors
l. Creditors
m. Suppliers
n. Government
o. Shareholders
p. Employees
q. Market forecast
r. Market share
s. Market position
t. Marketing strategy
I. Business Description
a. Nature of the organization
b. Product or service that it plans to produce or serve
c. Various plant and office equipment
d. Size of the proposed business
e. Future parties with whom contracts may be necessary
f. Personnel requirements

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g. Administrative operations
Organizational Plan
a. Form of business organization
b. Liability of the owner/s
c. Organizational structure
d. Roles and responsibilities
e. Salary requirements
Production plan
a. Production schedule
b. Production process
c. Processing plant and equipment
d. Sources of materials
e. Production cost
Operation plan
a. Evaluation of supplier
b. Materials requisition and receiving procedures
c. Storage and inventory control system
d. Shipment system and control
e. Functions of support services
Marketing plan
a. Product
b. Place
c. Price
d. Promotion
e. People
f. Packaging
g. Positioning
Financial Plan
a. Major assumptions
b. Projected income statement
c. Projected cash flows
d. Projected statement of financial position
e. Financial statement analysis
Appendix
a. Formula sheets
b. Student profiles
c. Exam permits