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  • Session12 - Case - Zara and The Limited Brands

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    15 views2 pages

    Session12 - Case - Zara and The Limited Brands

    Uploaded by

    swapnil

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    Case 11: Zara and The Limited Brands

    Each student shall analyse the case(s) independently and shall upload a pdf file in the designated slot. The pdf
    file should be a scanned copy of the hand written note on case analysis. Assignment should be submitted before
    the due date. Please write your name and roll no. on top of the sheet.

    1. Discuss the role of SCM in retail industry. Give examples.

    2. Is Zaras competitive strategy aligned with supply chain strategy? Explain.

    3. Discuss the role of Zaras SCM system. Suggest how it can be improved.

    4. Discuss briefly the supply chain problems faced by The Limited.

    5. Is integrated brand delivery a correct SCM strategy for The Limited? Explain.

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