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Strategic Global Business 650: Individual Case Study Report

Marking Guide
Attach this sheet to your report

CASE 1
SUMMARY OF CASE (20%)
Demonstrating in-depth understanding of the case
Identifying the key issues and problems highlighted in the case
Articulating the essence of the case within the prescribed word limit
ANALYSIS OF CASE QUESTIONS (60%)
Information gathering and evidence to support arguments/ideas . . . . . . . . . .
Identifying and understanding the problems/issues......
Use of appropriate analytical techniques such as theories where appropriate
Integration of theory and application of theory and skills to topic .
Critical analysis of key problems/issues..
Evaluation of alternative solutions .
Justification for selection of solutions
REFERENCES (10%)
Demonstrated wide reading and research ...
Use of good quality references to support arguments and ideas
Please Note: Failure to meet minimum reference requirements (number,
scope and use of Chicago style) will result in a 0 mark for this section.
ACADEMIC WRITING (10%)
Including basic grammar, spelling, clear concise writing etc..
Overall academic style

Overall Comments: __________________________________________________________________________________________


__________________________________________________________________________________________
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TOTAL MARK ____________(out of 17.5)

CASE 2
SUMMARY OF CASE (20%)
Demonstrating in-depth understanding of the case
Identifying the key issues and problems highlighted in the case
Articulating the essence of the case within the prescribed word limit
ANALYSIS OF CASE QUESTIONS (60%)
Information gathering and evidence to support arguments/ideas . . . . . . . . . .
Identifying and understanding the problems/issues......
Use of appropriate analytical techniques such as theories where appropriate
Integration of theory and application of theory and skills to topic .
Critical analysis of key problems/issues..
Evaluation of alternative solutions .
Justification for selection of solutions
REFERENCES (10%)
Demonstrated wide reading and research ...
Use of good quality references to support arguments and ideas
Please Note: Failure to meet minimum reference requirements (number,
scope and use of Chicago style) will result in a 0 mark for this section.
ACADEMIC WRITING (10%)
Including basic grammar, spelling, clear concise writing etc..
Overall academic style

Overall Comments: __________________________________________________________________________________________


__________________________________________________________________________________________
__________________________________________________________________________________________
__________________________________________________________________________________________
__________________________________________________________________________________________
__________________________________________________________________________________________
__________________________________________________________________________________________
TOTAL MARK ____________(out of 17.5)

TOTAL MARK: CASE 1 + CASE 2 __________________(out of 35)

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