Store countCirculation/wk Redemption rate

redemption cost according to

Ontario
55
60
35
27
61
54
39
111
442

1234567
1176964
506807
632705
467321
590311
173604
1777629
6559908

3.5
3.2
3.7
2.6
2.7
3.8
4.7
4.1
3.54%

Quebec
43
569
125
737

763587
41520
1269042
2074149

3.4
3.1
4.1
3.82%

Atlantic
62
38
31
42
173

643096
532087
238974
93628
1507785

2.7
2.8
3.2
4.1
2.90%

43209.85
37662.85
18751.86
16450.33
12617.67
22431.82
8159.388
72882.79
232166.5
0
0
25961.96
1287.12
52030.72
79279.8
0
0
17363.59
14898.44
7647.168
3838.748
43747.94

86419.69
75325.696
37503.718
32900.66
25235.334
44863.636
16318.776
145765.578
0
0
51923.916
2574.24
104061.444
0
0
34727.184
29796.872
15294.336
7677.496
710388.576

10141842
18762.4077

710388.6

729150.9837
758317.023048
3033268.092192

decision variable redemption cost

1
1
1
1
1
1
1
1
0
0
0
1
1
1
0
0
0
1
1
1
1

total cost(promosp
monthly cost

promospace cost

86419.69
75325.696
37503.718
32900.66
25235.334
44863.636
16318.776
145765.578
0
0
0
51923.916
2574.24
104061.444
0
0
0
34727.184
29796.872
15294.336
7677.496

2283.94895
2177.3834
937.59295
1170.50425
864.54385
1092.07535
321.1674
3288.61365
0
0
0
1412.63595
76.812
2347.7277
0
0
0
1189.7276
984.36095
442.1019
173.2118

710388.576

18762.4077

57454.600008
229818.400032 redemption cost monthly

coupon redemption

store count
Tier 1

1540
1536
1036
561.6
1317.6
1641.6
1466.4
3640.8
125.1451848995
0
0
1169.6
14111.2
4100
225.3616788379
0
0
1339.2
851.2
793.6
1377.6
redemption cost

1540
1536
1036
561.6
1317.6
1641.6
1466.4
3640.8
0
0
0
1169.6
14111.2
4100
0
0
0
1339.2
851.2
793.6
1377.6

544
326
870
24
28
320
43
225
201
773
438
2052

121
109
88
229
187
76
23
93
64
125
211
111
17
1454

36482.4

145929.6

Total redemption cost

165460 Total cost

291859.2

Redemption rate
decision variable
2
6.3

2.2
4.1
3.3
1.5
1.7
2.3
1.6
3.7

5.2
3.4
3.7
2.8
3.5
2.3
1.2
2.3
5
3.1
2.4
2.9
1.7

217600
130400
348000
0
9600
11200
128000
17200
90000
80400
309200
175200
820800
0
0
48400
43600
35200
91600
74800
30400
9200
37200
25600
50000
84400
44400
6800

8704
16430.4
0
0
422.4
918.4
8448
516
3060
3698.4
9894.4
12964.8
0
0
0
5033.6
2964.8
2604.8
5129.6
5236
1398.4
220.8
1711.2
2560
3100
4051.2
2575.2
231.2
Redemptio coat( marketigsurce)
total cost(marketingsource)

247791.800008

redemption
0
0
1 16430.4
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
1
3100
0
0
0
0
0
0
19530.4
47584.3

store cost( design cost

0
0
15941.4
3000
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
6112.5
3000
0
0
0
0
0
0
22053.9
6000