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Finding the Cracks through Critical Thinking

Step 1:
Using the URL, upload your favorite television advertisement into VideoAnt.
Step 2:
Using the video icon, create an annotation to identify the following parts of
an argument within the advertisement.
Claim Statement
Problem
Solution
Reasons
Evidence
Call to action
Step 3:
Identify the type of used evidence within the argument.
Step 4:
Summarize the argument. Include with your summary a critique of the
most effective and least effective aspects of the advertisement.

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