Campaign Structure
‘Tomake your workflow more efficient with campaign creation, itis recommended to build your campaigns in
Excel first, then copy and paste your ad assets and campaign targeting into LinkedIn Ads when they're ready
togo. This section will take a deep dive into optimizing campaign structure for the best available data and
results from LinkedIn Ads.
Choose Your Desired Ad Format
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Above is a screenshot taken from a Linkedin account holder's home page. Sponsored Updates appear in the
feed, and Text Ads appear in the right rail of internal pages.
VY AdStage
The Complete Guide to Linkedin Ads