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POOP PAPER

Population

386,276

Target Market

289,707

Demand

260,736

Supply

150,000

Unfilled Demand

110,736

Market Share

55,368

Selling Price

182.00

Revenue

10,077,003

Total Investment

335,000

Total Project Cost

325,000

GIVEN
1. Product:
2. Location:
3. Target Market:
4.
5.
6.
7.
8.

Poop Paper
Mandaluyong City; Total Population ( NSO 386,276 )
Male, Female and the Residences of Mandaluyong City
(75%).
Result of Survey: 90% out of 100 respondents said that they will buy the
product once a day.
Competitors: Company A= 25,000
Company B= 50,000
Company C= 75,000
Market Share:
50% of unfilled demand
Cost of Product:
Direct Labor Php 100.00, Cost of Direct Material Php
100.00, Mark-up is 75%, 3 workers has a labor of 100
and
they can produce 75 pieces per day.
Pre operating Expenses Php 25,00; Php 50,000 Equipment;
Monthly Operating Expenses Php 250,000;
Initial Operating Cash Php 10,000.

DEMAND SUPPLY ANALYSIS and


REVENUE PROJECTIONS

YEA
R

DEMAN
D

SUPPLY

UNFILLE
D
DEMAND

MARKET
SHARE
%

MARKE
T
VOLUM
E

SELLIN
G PRICE

REVENUE

260,736

150,000

110,736

5%

5,536

Php 182

1,007,552

265,950

153,000

112,950

5%

5,647

Php 182

1,027,754

271,269

156,060

115,209

5%

5,760

Php 182

1,048,320

In year 1, 2 and 3 of Demand and Supply depends on how populations increases


or decreases.

BUSINESS
PLAN

MEMBERS:

Saradolla, Aileen D.
Donayre, May Ann V.
Lazaro, Ellene B.
Villamor, Edalyn G.
Competente, Sandy Mae N.

CBET-20-604E
SUBMITTED TO:

Prof. Arenilda Magsino

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