Master Mind Safety Systems:

Building A Culture of Safety

Presented To The 7th Mine

Safety International Seminar
Lima, Peru

By: Linda Sennett, J.D.

The Polaris Team
Maryville, TN
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Other Safety Attempts Fell Short

Regulations
Discipline/Termination
Engineering out hazards
Behavioral Training
Incentives/Gifts

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And Workers Continue to Do Unsafe Things

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On the ground

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In the water

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In The Air

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And even higher in the air.

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What Whole Brain Science Is:
Physiologicalnot psychological
Verified by EEG and PET scans
Science that has been strongly
validated by 65 doctoral
dissertations, 50 books, many
psychometric validation studies
and magazine articles

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What Whole Brain Is:
Applied by 17 of the Fortune 50
companies, including IBM, Shell,
DuPont, Goodyear, Coca-Cola,
AT&T, Boeing and Caterpillar
Used in 7 languages
Used to build mental diversity and
produce results in manufacturing,
safety, marketing, advertising,
sales and problem solving

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Master Mind Safety Systems

Holistic process of managing workers by

understanding the importance of nature
(30%) and nurture (70%) in a work culture
Nature is how each person is hard-wired to
think and react; Nurture is the particular
environment that management provides to
foster safe behavior
When we can predict how we react, we
can communicate and manage behavior

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If Someone Were Mostly Blue, He/She Would

Be a master of logic and reason.

Gravitate toward the information side of the
jobwhat is produced, created, or analyzed
as opposed to the people side.
Be an ideal technical problem solver.
Offer output that consists of mathematical
formulas, principles, and decisions about
where to go next.
Honor argument above personal experience.
Honor facts above intuition.

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The Downside? Blues May Be Perceived As
Cold, aloof, arrogant.
Unemotional (Mr. Spock on Star Trek).
Linear thinkers with little ability to
visualize.
Preferring to work with computers
instead of people.
Workaholics.
Ones who discount the need for beauty
and replenishment.

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HBDI In the Animal Kingdom
Blue Quadrant: Owl
Has keen powers of
observation
Usually works alone
Considered by others to be
intelligent
Asks questions (Who?)

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If Someone Were Mostly Green, He/She Would

Want to know what has worked in the past.

Be action-oriented with little patience for
intellectual complexities.
Be rigorous, demanding toward self/others.
Often rely on sheer dogged persistence
to succeed.
Want to keep things safe and predictable.
Bring order out of chaos.

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The Downside? Greens May Be Perceived As

Boring, demanding, and inflexible.

Domineering and dominant.
Unable to handle change, or ones who
ignore or deny parts that are changing.
Leaders whose authority over others can
turn ugly, especially during times of stress.

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Green Quadrant: Beaver

Proceeds step-by-
step
Considered hard-
working by others
Does not stop
working until task is
completed

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If Someone Were Mostly Red, He/She Would
Be a moment-by-moment barometer of
whats going on with people around him/her.
Be aware of the reality of emotional currents.
Know that experience is reality.
Believe that we exist to help each other
grow and change.
Have faith in groups.
Be supportive of the contribution of each
person to a process or goal.

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The Downside: Reds May Be Perceived As

Overemotional.
Flaky.
Undisciplined and erratic.
Sentimental.
Impractical due to a refusal to
deal with facts, goals, money.

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Red Quadrant: Golden Retriever

Looks you in the eyes

Has faith in others and enjoys
being around them
Makes a good helper, companion
Is aware of the moods and
energy levels of others

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If Someone Were Mostly Yellow, He/She Would

Speak primarily in metaphors.

Thrive on the excitement of new
ideas, possibilities, and variety.
Embrace non sequiturs and
incongruities.
See the big picture.
Be imaginative, colorful, artistic.

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The Downside: Yellows May Be Perceived As

Confusing and hard to follow.

Those who ignore deadlines and time
constraints.
Not verbal enough to express ideas clearly
unless someone else translates.
Impersonal, not wanting to slow down
to explain concepts to slower peers.
Those who fear structure.

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Yellow Quadrant: Dolphin
Has a special language
and way of communicating
Likes to explore new places
and is fun-loving
Never bored in their
natural state
Instinctively recognizes
currents
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 QUADRANT PROFESSIONS

Lawyer Product Development

Engineer (chemical) Entrepreneur
Banker Strategic Planner
Doctor (pathologist) Graphic Designer
Pilot Marketing Consultant
Actuary Trainer
Mathematician Artist

Financial Planner Human Resources Executive

Real Estate Broker Ambassador
Purchasing Manager Health Care Specialist
Scheduler Minister
Quality Control Mgr. Counselor
Tax Agent Salesperson
Administrator Teacher

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 Learning The Whole Brain Way
Blues Learn By:
Acquiring and Quantifying Facts
Applying Analysis and Logic
Thinking Through Ideas
Building Cases
Forming Theories
Greens Learn By:
Organizing/Structuring Content
Sequencing Content
Evaluating and Testing Theories
Acquiring Skills Through Practice
Implementing Course Content
Yellows Learn By:
Taking Initiative
Exploring Hidden Possibilities
Relying on Intuition
Self Discovery
Synthesizing Content
Reds Learn By:
Listening and Sharing Ideas
Integrating Experiences with Self
Moving and Feeling
Harmonizing with the Content
Emotional Involvement
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DuPont
Model

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Master Mind Success in Gold Mines

Master Mind Program applied to improve

the success of gold mining in South Africa
Leadership needed among trainee-miners:
I needed to change to We
People skills complemented technical skills
Skills-based national standard outcomes
for leadership used before and after
master mind program

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Master Mind Success in Gold Mines

Whole brain training allowed the

company to master mind the teams for
top performance and results
Leaders fully understood the edge they
got from mental diversity in their teams
Workers were seen as individuals who
bring actual skills to the job, not just as
cogs in the wheels of industry.
Team leaders were able to get the job
done significantly better with their teams
intact.
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 BUILDING SYNERGY
FOR SAFETY
When walls are up, A D
communication and Once the
safety awareness is walls are
limited to quadrants down,
A D

B C

We build synergy between and

among quadrantsbeing more
B C innovative to create and maintain
a better, safer workplace.

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Achieving A Safety Culture

Each of us wants to be
seen as a unique
individual.
Each of us wants to be
part of something greater
than ourselves.

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 Master Minding a Safety Culture

Auditing: use a Master Mind team

of managers, supervisors, and
hourly workers to observe work
behaviors, especially auto-pilot
behaviors
Communication Feedback: target
all actions that:
keep workers safe, and
put workers at risk.

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Master Minding a Safety Culture

Value Diversity of Thought

Train leaders to effectively
seek out and leverage differing
points of view.
Train leaders that different
perspectives produce synergy:
The whole is greater than the
sum of its parts.

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 Im sure glad
the hole isnt in
our end..

We are all in this together.

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Final Thoughts:

Where all think alike, no one

thinks very much.
Walter Lippmann

You cant solve a problem on the

same level that it was created. You
have to rise above it to the next
level.
Albert Einstein

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For More Information
About Master Mind
Safety Systems:
Visit Website: www.mmsafety.com
Contact: Linda Sennett, JD
The Polaris Team, Maryville, TN
WOW@polaristeam.com
Contact: Henry Smahlik, CIH, CSP
Hagemeyer Vallen, Houston, TX
hsmahlik@hagemeyerna.com

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