Unit 1: Welcome

Introduction to SAP S/4HANA

Bernd Leukert is a member of the Executive Board and the Global

Managing Board of SAP with global responsibility for development
and delivery of all products across SAPs product portfolio including
applications, analytics, cloud, database and technology, and
mobile. Leukert is also responsible for leading the design and end-
user experience for SAP.

Leukert was appointed to the Executive Board of SAP SE in May

2014. Since 2013, he has been a member of the Global Managing
Board of SAP SE. He has been a member of the senior leadership
team since 2008.
Bernd Leukert
Bernd Leukert joined SAP in 1994 and has held various Member of the Global Executive Board
management positions in application development, technology Products & Innovation
development, software engineering, and process governance.

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Point of View

With SAP S/4HANA we are able to

Re-think the boundaries and definition of enterprise

software in a digital world.

Converge ubiquitous connectivity combined with

decreasing bandwidth costs and touch UI on mobile
devices, cloud computing, in-memory technology,
Internet of Things (IoT), and big data.

Create unique opportunities to not only run the day- Bernd Leukert
to-day business in real-time with industry best Member of the Global Executive Board
practices but also to reinvent business models and Products & Innovation
drive new revenues

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Market Background

Markus Schwarz is responsible for the solution management and

go-to market coordination of SAPs next generation business suite
SAP S/4HANA.

Having launched several new solutions in his tenure with SAP, he

brings a broad experience in tailoring the solution, sales, services,
and ecosystem approaches to the needs of SAPs clients with
regards to adoption and value realization.

In his role, he is committed to execute SAPs Run Simple strategy

by helping customers to re-imagine business models and business
processes as well as their business decisions leveraging the Markus Schwarz
breakthrough innovations of SAP S/4HANA. SVP & General Manager SAP S/4HANA
Global Customer Operations

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Point of View

SAP S/4HANA is where SAPs Run Simple strategy

materializes in the core product offering, which is the
business suite:

Dramatic simplification of core applications to enable

business model and process innovation

Simplification of system landscapes and data

footprint for lower TCO

Simplification of user and system interaction and Markus Schwarz

provisioning an integrated user experience, on SVP & General Manager SAP S/4HANA
premise and in the cloud Global Customer Operations

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Innovation & Simplification

Dr. Wieland Schreiner is Executive Vice President at SAP and sets

the direction to steer innovation and delivery of SAP Business Suite
4 SAP HANA.

In October 2014, Dr. Wieland Schreiner was appointed to the

Global Executive Team. Since 2012 he has been the Senior Vice
President and Chief Product Owner for SAP Business Suite
powered by HANA. He has been a member of the senior leadership
team since 2011.

Dr. Wieland Schreiner joined SAP in 1997 after being a Consulting

Director for the process industry at IDS Prof. Scheer. Since then he Wieland Schreiner
has held various responsibilities and management positions in EVP & Chief Product Owner SAP S/4HANA
application development, software engineering, small & medium Products & Innovation
business, and process governance

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Point of View

SAP S/4HANA is the great simplifier to run the perfect

enterprise

It is natively built on SAP HANA, leveraging its

capabilities best: text mining, prediction, simulation
& decision support

It creates unique opportunities to dramatically

simplify the data model: no aggregates, no indices,
no redundancies
Wieland Schreiner
It is designed for the end user, offering FIORI user EVP & Chief Product Owner SAP S/4HANA
interfaces, embedded with exception driven analytics Products & Innovation
and automated decision proposals

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Simple Finance as the Frontrunner of S/4HANA

Jens Krueger heads the LoB Finance overseeing a global

development organization that is dedicated to deliver SAP
Simple Finance in the Cloud powered by SAP HANA. In
addition, he co-heads the SAP Innovation Center Potsdam.

In his role, Jens is committed to driving the success of Simple

Finance as the frontrunner of S/4HANA whilst leveraging the
principles of Design Thinking in order to develop innovative
SAP Finance solutions in close collaboration with customers
and partners.
Jens Krger
SVP, Head of LoB Finance and
SAP Innovation Center
Products & Innovation

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Simple Finance as the Frontrunner of S/4HANA

SAP Simple Finance as the frontrunner of SAP S/4HANA

provides instant financial insight with highest flexibility

demonstrates the paradigms underlying S/4HANA, most

importantly, the simplification

offers accelerated and simplified processes, based on a

simple data model following the principle of a single source
of truth, all with a simple and intuitive user experience

provides functionality that is comparable to the well-known

scope of SAP ERP Financials in a non-disruptive manner. Jens Krger
SVP, Head of LoB Finance and
SAP Innovation Center
Products & Innovation

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Roadmapping and the next steps to SAP S/4HANA

Rudolf Hois focuses on building the next generation business suite

SAP S/4HANA. Spanning from portfolio definition to delivery
programs and customer care, focus is laid on SAP S/4HANA as a
new differentiating solution beyond features and functions only.

His long experience of working with customers and partners is the

foundation for his focus on ease of deployment. The easier SAP
S/4HANA will be reachable for installed base customers, the faster
they will migrate to SAP S/4HANA and thus drive scale in adoption.

In his role, Rudolf is committed to supporting the companys SAP

S/4HANA strategy, focusing closely on the customer experience Rudolf Hois
when adopting SAP S/4HANA. VP Innovation Delivery SAP S/4HANA
Products & Innovation

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Point of View

Our focus with SAP S/4HANA is:

deliver public cloud, managed cloud and on-premise

solutions for lines of business in industries

combine our latest innovations: in-memory platform,

user experience, and the global cloud

Achieve a non-disruptive adoption path for installed

base customers
Rudolf Hois
VP Innovation Delivery SAP S/4HANA
Products & Innovation

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Start now, a project cloud approach to get proof fast

Steffen von Berg is leading the newly designed customer

engagement area within Cloud Delivery & Service at SAP SE.

In his role, Steffen drives successfully the customer engagement

throughout the entire post-sale lifecycle of all cloud customers end-
to-end including portfolio and solution management , pricing, and
customer engagement. The target of his team is to ensure
customer delight with SAP cloud solutions.

Focusing on collaboration with customers, Steffen is committed to

ensure operational excellence and to enlarge SAPs success by
driving the strategic direction of the company towards a cloud Steffen von Berg
provider with excellent service. Global Head of Customer Engagement for
Cloud Delivery & Services
Scale Quality & Support

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Point of View

Our focus with SAP S/4HANA is:

To help customers to move to the cloud in a simple

way

To avoid unnecessary pre-investments in hardware

and services

To get a fast proof of the unbelievable advantages of

a simplified and very fast business suite
Steffen von Berg
To give customer the choice to drive their own Global Head of Customer Engagement for
landscape or to use the SAP cloud Cloud Delivery & Services
Scale Quality & Support

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SAP S/4HANA fueling the Digital Transformation

Sven Denecken assesses customer and market requirements and

supports SAPs cloud strategy. Through co-innovation projects he
uncovers key trends and establishes best practices in the
application of new technologies.

His long experience of working with customers, partners, and the

SAP field organization enables him to bring client issues into the
solution development process, thereby ensuring that our software
solutions address customer needs and help them gain competitive
advantage.

In his role, Sven is committed to supporting the companys cloud

strategy, aligning it closely with the SAP ecosystem and building Sven Denecken
sustainable business relationships.
GVP Strategy & Co-Innovation
SAP S/4HANA
Products & Innovation

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Point of View

Our focus with SAP S/4HANA is:

help customers run simple and drive business value

in a digital and networked world

deliver public cloud, managed cloud and on-premise

solutions for lines of business in industries

combine our latest innovations: in-memory platform,

user experience, and the global cloud

Define innovations collaboratively through co- Sven Denecken

innovation
GVP Strategy & Co-Innovation
SAP S/4HANA
Products & Innovation

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Discover

Homepage: sap.com/S4HANA
Next openSAP course: SAP Business Suite 4 SAP HANA Deep Dive
Thank you

Contact information:

open@sap.com
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