Market share

Market Relative
Products Market share largest
growth market share
competitor
Product 1 3% 12% 22% 0.55
Product 2 25% 22% 43% 0.51
Product 3 7% 31% 14% 2.21
Product 4 27% 55% 21% 2.62
Product 5 9% 5% 8% 0.63

Product 4 is your star. You will earn money on this product.

Product 3 is a cash cow. This is product which is giving you money now.
Product 2 is a question mark. You should invest money in this product.
Product 1 and Product 5 are dogs. Just dont sell them any more.
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