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surgeon), building up complex banks of knowledge and
experience. In these early years it is natural to focus on
ourselves. But to be an eective clinician you have to
make the shift from you to them, to let the facts and
skills recede into the background and to attend to what
is happening in the space between you and your patient.
You have to learn to focus on the other person, to be still
and to listen. their work as the application of scientic knowledge, not
There is another point of contact between clinicians as performance. For many, the notion of consultation
and magicians. Close-up live performance with a as performance can seem uncomfortable, trivialising
very small audience does not rely on sight and sound something serious. Yet there is nothing trivial about
alone. It also depends on touch. Unusually among performance or the skills on which it depends.
performers, close-up magicians interact physically with By framing the clinical consultation as a close-up
their audience. They invite them to take part in tricks, live performance with a very small audience, the focus
to choose cards, and hold props. Some magicians pick shifts from the acquisition and application of scientic
their audiences pockets or even remove their watch knowledge (an internal focus of attention) to an
unnoticed. Clinicians too must master a lexicon of encounter where a narrative is jointly constructed and
Further reading
touch, with its complex registers and inections, and where the patients perspective is prime (an external Kneebone RL. Bespoke practice.
the clinical setting gives licence to bypass normal focus of attention). This performance cannot be achieved Lancet 2017; 389: 2829
barriers of personal space. Yet physical examination by applying stock phrases and formulaic techniques. Kneebone RL. Performing
does more than gather information. A single touch can Instead it requires an eortful process of creating a surgery: commonalities with
performers outside medicine.
convey condence, reassurance, and competence shared space, jointly owned by clinician and patient. Front Psychol 2016; 7: 1233
or tentativeness, hesitancy, and fear. Although the Making this shift from an internal to an external focus Lamont P. Extraordinary beliefs:
expressive power of touch is known to everyone, its can be dicult within the frame of medicine, where a historical approach to a
vocabulary is unarticulated and seldom taught. domain-specic knowledge carries such weight. Stepping psychological problem.
Cambridge: Cambridge
The performance space of bespoke is a complex arena outside the medical frame to join the company of University Press, 2013
where far more is conveyed than is spoken. Sight, performers brings other ways of seeing. Launer J. The three second
sound, and touch come together in a complex web consultation. Postgrad Med J
where multiple interactions are taking place at once. Roger L Kneebone 2009; 85: 560
Communication is realised through skilful management Centre for Engagement and Simulation Science, Chelsea and Macknik S, Martinez-Conde S.
Sleights of mind what the
based on detailed observation of human behaviour and Westminster Hospital, Division of Surgery, Department of Surgery neuroscience of magic reveals
response. Underlying these examples of bespoke is an and Cancer, Faculty of Medicine, Imperial College London, about our everyday deceptions.
implicit contract of care, an assumption of integrity and London SW10 9NH, UK New York: Henry Holt and
Company, 2010
trustthat a magician will return your watch after he has r.kneebone@imperial.ac.uk
Pye D. The nature and art of
taken it, that a tailor is giving you genuine advice, that a For my four essays on bespoke medicine I gratefully acknowledge the workmanship. Cambridge:
doctor is placing your interests rst. support of the following: Joshua Byrne, Richard McDougall, Fleur Oakes, Cambridge University Press, 1968
Colin Bicknell, and Dimitri Bellos and the staff of The Fat Duck Restaurant;
If magic shares similarities with the clinical Tamariz J, Lehn DB. The five
the Wellcome Trust (with which I hold an Engagement Fellowship);
consultation, there are important dierences too. Paul Craddock and Bea Moyes of SmartDocs; Prue Cooper and the Art points in magic. Seattle, WA:
Magicians are accustomed to framing what they do as Workers Guild; and the many colleagues at Imperial College London and Hermetic Press Inc, 2007
performance and they have clear criteria for success. beyond who have contributed to the ideas in these essays, including Wilson RP. The art of the con:
Fernando Bello, Sharon-Marie Weldon, Ana Rita Claro Rodrigues, how to think like a real hustler
If nobody likes their show, they dont get another Laura Coates, Miranda Kronfli, Alejandro Granados Martinez, and avoid being scammed.
booking. Clinicians, by contrast, are schooled to see Aaron Williamon, Will Houstoun, and Gunther Kress. Guildord, CT: Lyons Press, 2014