‘erttokrow the capital of Turkmenistar?
Cr howto make chicken fricassee? Or what
goes in a Cuban cigar? The fis pace you
Probably tum ois Wikipedia Join te gana,
It a gang that now has access to over
18 milion erties in 279 languages. And the
striking thing about Wikipedia is that isnt
hightying professors who are proving
the answers. I'S amateurs. Wikipedia is
4 perlect example of ‘crowd sourcing
‘Anyone can add an entry. Anyone can exit
it No qualifications are necessary. short,
the site uses the masses to pod) thor
Information, and the resul is tho world’s
biggest encyclopedia.
But is the most reliable? Ask one of is
‘ounders, Lay Sanger ~ who went on to
lecture at Ohio Stato Univrsity - and the
answer Is an unaqulvocal ‘no’. Sanger
doosr't lt is students use Wikpadia or
‘hair research; he knows they can simply
Invent information, put anonymously on
‘Wikipeda, and claim its accurate. Other
academics also have their coubis. One
‘amously compared the ste to a publi.
‘ollet seat: you never know who's used it
belore you. But they are now prababiy in
‘the minorty
ITS so easy to et, how come, n several
recent research studies, Whipadia nas
been found to be as accurate as other
encyclopedias inclucing the Encylopedia
Bntanica, whien has existed for 250
years? How come, with all the potential
‘vandals’ kean to reunite history accorting
4o their ow ideologies, Wikipedia, it tums
ou, is generally tustworthy? The answer
's that the editors of Wikipedia care more
‘han the vandals. The Massachusetts
Insitute of Technology @VIT) did a study
and found that obscene comments added
on Wikeda were, on averace, removed
vin a hundred seconds, For the vandal,
its about as worthwhile as a orf artist
using ivisibie ink,
Those who run Wikipedia are aso sawy
enough ioknow when about of vandalism is
sping to occur During the 2004 Bush-Kerry
US election, realising thatthe supporters of
each candidate would altempl to smear
‘he opponent on Wikipedia, the company
locked the nities on George Bush and
ohn Key,
So, inthis ulopia of crowd sourcing, who
‘exaciyis making the decisions? The boss is
founder Jimmy Wales. In 2000, Wales was
«a regular guy looking to combine his two
hobbies: nosing through the Encycopedin
Brttanica and surfing the Intanal Online
he found himself discussing all sorts of
‘topics and meeting all sorts of people
‘on obscure maling fists. He decided he
‘wanted ta sot up something longor lasting
and fun Fun! is a big word for Jimmy
‘Waios. Ono ofthe world's great optimists,
Waias has breezed through life enjoying
Pretty much everything he's tumed his
hand to, Ineuding trading options and
‘tures and founding nupedia, Wikipedia's
‘orerunne.
Nupedis didnt have a massive impact
Hused the old mode’ of experts wetting
entries, but ten Wales and his co‘ounder,
Lary Sanger, decided ta experiment with
a relatively new technology: 2 wiki. The
‘wiki got its name because the inventor
had his honeymoon in Hawa, where you
‘catch the ‘wiki wiki (quick) bus fom the
airport. The idea of a wiki is that anyone
‘can contribute to a website; is 2 pooling
‘of knowledge. With this technology in
piace, Wikipedia exploded in popularity
Within its frst year contributors. wrote
20,000 enves in 18 languages.
‘And the fture? For most ofits shor history,
Wikipedia as been staffed by a group of
volunteers, with only a handful actualy
‘geting paid. By 2011 te company’s pa
‘employees had grown io over 60. fl surely
need more in the flue, asthe company
‘vies to expand its poouiaty in Asia, Sou
‘America and the Middle East. Ws aso
‘uying to improve the qualty of enies by
‘teaming uo with universes to get some
‘expert input and working with maseums to
‘supply batter images. AS the world shrinks
‘and poopie’ this for information grows,
its tkaly that Wikpatia wil kaop growing,
to. As forthe capital of Turkmenistan, t's
‘Aefigaat. And f you need pct, you know
‘where to ook.