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Presentation Feedback / Witness

Statement

Unit title: 18. Audio Visual Advertising Media

Assessment LO4.
criteria Be able to present audio-visual advertisement ideas to a
covered by client for feedback
the activity:

Candidate Thomas Checksfield, Callum Vatcher, Abbie Herrett,


name(s): Lewis Martin
Date 12th January 2017.

Full
description of The group considently pitched their advertisement campaign
the activities to a panel.
being carried
out by the The advert idea is for noise cancelling headphones.
candidate:
They outlined the target audience they were going to
interpolate, and gave a general explanation of their pre-
production to further develop and clarify the idea.

The budget outlined the costing of the advertisement


campaign if it was real and the storyboard and
accompanying shooting script clarified the idea and provided
detail on how the shots would be used.

Questions / How will you film a party scene with limited people and make
Feedback it look full?
What location will you use?
Is there going to be music for each character?
Ensure you film lots of reaction shots and shots of the product.

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