DANGER PHRASE / POWER PHRASE BLACKLIGHT QUESTIONS

DANGER PHRASE: "I'm sorry if..."

POWER PHRASE: "I'm sorry that..."
We all know what it feels like to be told "I'm
sorry if I hurt your feelings," or, "I'm sorry if I
didn't say it the right way," or, "I'm sorry if you
were inconvenienced." It simply makes matters
worse and causes us to think "What do you
mean IF?"
When human beings are presented with new
ideas, products, or information, we tend to
have a knee-jerk fearful reaction and find
some reason to object to the new ideas,
products, or information. Furthermore, most
professional communicators have no strategy--
or systematic approach--for responding to,
and overcoming objections.

The goal, after all, of any apology,should be to YOUR RESPONSE:

be forgiven. Simply exchanging "if" for
"that"increases the chances of having the How important is _______ to you?
apology recognized as sincere--and accepted.
Over 50% of objections can be revealed as
Watch how the message changes: "I'm sorry false objections using this one simple tactic.
that I hurt your feelings," or, "I'm sorry that I
BLACKLIGHT QUESTION:
didn't say it the right way," or, "I'm sorry that
you were inconvenienced." How important is that to you?
Now that's an apology that gets results.

4 MAGIC PHRASES YOU CAN USE PRINCIPLE:

TO RESPOND TO ANYTHING:
I can choose to be effecive, or I can choose to
1.Thats interesting; tell me more. be right
2.Thats interesting; why would you say that?
3.Thats interesting; why would you do that?
4.Thats interesting; why would you ask that?

COST BENEFIT
3 DANCE STEPS YOU CAN USE being right being effective
TO DANCE TO ANYTHING

1.Drive your car.

2.Adjust your shirt.
3.Shoot those guns (bang-bang).