Diaspora 10:1 2001
ping the World After the
n Area Studies
Peter Rutland
Wesleyan University
Beyond the Area Studies Wars: Toward a New International
Studies. Ed. Neil Waters. Hanover, VT: Middlebury College Press,
2000.
This volume consists of ten papers that analyze the crisis in area
studies and its implications for the various social science discip-
lines. It is a welcome contribution to a debate—on the implications
of the end of the Cold War for American academia—that should be
happening but, curiously, is not. With authors from around the
country, the book is published as part of the Middlebury College
Bicentennial Series in International Studies. Middlebury is recog-
nized for providing area studies at its best. It is arguably the
leading institution in the country for the teaching of foreign
languages, especially with respect to training students in social
science alongside their language immersion.
The Cold War exerted a powerful and lasting influence on the
structure and character of America’s universities. It unleashed a
flood of federal cash, funding a massive expansion of research labs
in the sciences and spreading its largesse across the curriculum
through expanded student loan programs. But perhaps the most
direct impact of the Cold War on the humanities curriculum was in
the funding and encouragement of “area studies.” The notion of area
studies arose during World War II and metastasized in the fol-
lowing years as the United States shouldered the mantle of waging
a war, albeit Cold, against the Communist adversary. As contain-
ment expanded from Europe to Asia and beyond, it suddenly be-
came imperative, on grounds of national security, that the United
States develop expertise in understanding those foreign societies:
not only expert knowledge for policy advice, but also a cadre of
teachers who could train diplomats, spies, and soldiers to operate
in those cultures.
Needless to say, academics happily signed on to this Faustian
pact. The federal cash came with fewer strings attached than
would, for example, sponsorship from business interests. Under the
iDiaspora 10:1 2001
area studies paradigm, the world was divided up into blocs. The im-
plicit assumption was that each area formed some kind of cultural-
historical whole, that could and should be studied as an integral
entity. The foundation of this unity was, primarily, culture, and
usually high culture at that (culture with a capital “K”). In order to
understand Russia or China, it was assumed that one needed to be
steeped in the history and literary traditions of those countries.
Fast forward forty years, and the collapse of the Soviet Union
and its East European empire pulled the rug from under area
studies. Although Communism soldiered on in China and a few
other places, it no longer represented anything like the military
threat posed by the USSR. (Today, Russia still has 7,000 interconti-
nental nuclear missiles; China has about 20.) Curiously, although
radical Islam was widely perceived as a threat, few universities saw
any urgency in studying the Islamic world.
The end of the Cold War left international studies in crisis.
Ironically, just as America was seen as assuming an unchallenged
role as the sole superpower, it showed all the signs of a headlong
retreat from the outside world: but this retreat seemed to be led by
universities, as opposed to business or the military. Diane Schemo
wrote in the New York Times that, “according to government fi-
gures, American colleges and universities graduated only nine
students who majored in Arabic last year. Only about 140 students
graduated with degrees in Chinese. These days, only 8.2 percent of
American college and university students enroll in foreign language
courses—nearly all in Spanish, French and German.” In contrast,
last year the Defense Foreign Language Institute in Monterrey
graduated 409 students in Arabic and 120 in Farsi.
The collection under review is a handy introduction to the chal-
lenges confronting area studies, although it falls short of providing
a systematic account of the state of the disciplinary crisis. It notes
that the problems inherent in the area studies approach were there
from the beginning, the shift of national priorities since 1991
merely serving to bring these contradictions into the open. The first
half of the book is devoted to two disciplinary challenges to area
studies that surfaced before the end of the Cold War—postmodern-
ism on one side and rational choice on the other. The second half
consists of chapters on individual disciplines—anthropology, geog-
raphy, political science, history, economics, and language teaching.
David Gibbs’s essay blasts postmodernism as an insidious,
knowledge-destroying practice that targeted many traditional fields
of study, of which area studies was one. Richard Perry similarly
makes postmodernism the main focus of his essay on anthropology.
But the nihilism and obscurantism of postmodernism are easy and
somewhat redundant targets. One would have liked to see a more
grounded discussion of what has been happening in teaching andAfter the Crisis in Area Studies
research. Have some area studies programs (such as Chinese and
Russian, perhaps) been more impervious to postmodernism than
others (Romance languages)? Can individual scholars or individual
departments usefully combine traditional and postmodern ap-
proaches, or are they mutually exclusive? Critics of postmodernism
often fall into the postmodernist trap—they focus on the style of
discourse of academics and not on the content of their work.
Margaret Mckean’s chapter discusses the impact of rational
choice theory—the use of formal, quasi-mathematical reasoning
based on the calculation of individual self-interest. Rational choice
originated in economics, but it has captured a commanding position
in the leading research departments and publications of political
science. However, its influence has already peaked, and it never
really established the dominance of the discipline that its adherents
claimed and aspired to. The vast majority of political scientists do
not exclusively use the rational choice framework in their research
or their teaching. Mckean believes in the utility of rational choice,
so she avoids the trap of treating it as an insidious force that has
undermined area studies. However, her essay devotes twenty-one
pages to explaining what rational choice is and only eight pages to
discussing its relevance to'area studies. This brief review of work
done under the influence of rational choice is far from comprehensive.
Ravi Palat’s energetic piece, entitled “Fragmented Visions,” is the
most provocative and engaging in the collection. (It is also the only
one that was previously published, appearing in the Braudel
Center's Review in 1996). He explains how area studies was born in
1943, in the form of programs to train military administrators for
Europe and Asia. In place of the colonial-era mental map of the
world, fleshed out with scholarship by bureaucrats and mission-
aries, there appeared a new Cold War globe, based on the United
States’ need to secure raw materials and to contain the USSR. This
led to the segmentation of the globe, the preservation of the dichoto-
my between the West and the Rest, and a radical rejection of uni-
versal discourses and analysis.
Palat, a sociologist at SUNY Binghampton, blasts what he calls
“areaists” for tunnel vision, for “reductionism of cultures and
civilizations to a few simplistic axioms... Thus Confucianism is said
to represent the ‘essence’ of Chinese culture; the caste system, of
Indian culture; tribalism, of African culture, and so on” (78).
Cultural legacies are “reified, essentialized and exoticized” (87).
Other areas were held up against the US/West European model and
found deficient. But Asia was too populous to be exterminated or
transformed, and thus had to be taken on its own terms, in a way
that other regions were not. Given the artificiality of the areas,
Palat argues that the real impact of area studies was, in fact, the
fragmentation of each region into individual countries and cultures.Diaspora 10:1 2001
When combined with the fragmentation of the university into discip-
lines, this led to the production of hyper-narrow studies of little use
to anyone outside academia—but presumably preventing the univer-
sities (and the society they serve) from achieving a true understand-
ing of the pernicious agenda of the national security paymasters,
With the end of the Cold War, the state no longer needs this
apparatus, and Palat suggests that professorships in area studies
will go the way of chairs in imperial history (83). Areaists “eddying
in self-referential ghettoes seek to constitute new programs of study
on Central Asia or Asia-Pacific” (87), but Palat predicts that these
efforts will fail. The collapse of area studies “has been partly
camouflaged by the rhetorical triumph of laissez-faire economics”
(87). In the place of area studies, Palat has only some vague
recommendations for scholars looking for new ways to organize and
structure academic inquiry: he advocates the spread of “antidiscip-
lines” and “world-context data sets.”
Palat’s thesis is thought-provoking and on target, but something
of an overstatement. In most undergraduate schools, 90% of stu-
dents are majoring in specific disciplines and not area studies
programs. This is also true at the MA and PhD levels. Palat con-
demns the area studies partitioning of the world as artificial, but
here, too, he seems to be overstating his case. For this reader, at
least, it makes sense to partition the world into blocs, such as Latin
America or East Asia, for pedagogic purposes. The only area that
seems truly artificial is Southeast Asia, since the cultural differ-
ences within the region are so vast and the cultural ties to other
regions (East and South Asia) so strong. (This point is explored in
arecent book by Benedict Anderson, The Spectre of Comparisons.)
The second half of the book, on the individual disciplines, opens
with Richard Perry's essay bemoaning the state of anthropology,
which, according to his account, has been heavily and possibly
fatally infected with the virus of postmodernism. While earlier gen-
erations of anthropologists went out to do fieldwork with a view to
understanding how other societies work, the present generation,
skeptical of narratives that claim to represent the Other, are con-
tent to deconstruct the texts of earlier scholars from their arm-
chairs. Perry concedes that this development was facilitated by a
failing in the old anthropology, which excelled at portraying the
particulars of life in small, isolated communities but was less suc-
cessful in building general theories about the character of human
society as a whole.
John Agnew relates how political geography is heavily polarized
into rival camps of “realists” and “constructivists.” The former are
still out there gathering facts and running regressions, demon-
strating that despite the complexity and interconnectedness of the
modern world, spatial location still matters. For example, otherAfter the Crisis in Area Studies
things being equal, states that are adjacent to other states prone to
engage in war are more likely themselves to be involved in war
(144). (A finding that strikes this non-geographer as rather ob-
vious.) Constructivists, in contrast, attack the assumptions behind
geopolitical analysis, which serves to legitimate the idea of state
power and the existing system of rule. Maps are not “mirrors of
nature” but tools of oppression.
Leading development economist Paul Streeten contributes an elo-
quent chapter on the poverty of economic theory and the need for
a broader, interdisciplinary training and research agenda. However,
he makes almost no mention of how all this specifically relates to
area studies within the field of economics. During the Cold War,
despite the growing emphasis on mathematical theory, area studies
had maintained a foothold in economics departments, with special-
ists teaching courses on comparative economic systems (mainly the
centrally planned economies) and development economies. Over the
past decade, these posts have been expunged from many university
departments on the grounds that, with the collapse of the Soviet
Union and the spread of globalization, the laws of supply and
demand are the only game’in town.
The reluctance of university departments to hire and tenure eco-
nomists with area expertise has to some extent been balanced by a
surge of interest among non-area-trained economists in studying
the transition economies (i.c., ex-socialist economies). The globaliza-
tion of capital markets, too, together with the worldwide spread of
deregulation and privatization, has stimulated a lot of research
interest in emerging market economies. It remains unclear to what
extent this work is grounded in a real understanding of the coun-
tries involved and whether any of this specific country research
finds its way into the undergraduate economics curriculum, (One
suspects that it does not.) Streeten unfortunately does not discuss
to what extent contemporary university economists actually under-
stand and teach about the economics of specific places outside
America, such as Argentina or Japan.
James Rosenau’s short piece, a mere nine pages, does not try to
provide the reader with even an outline of how area studies is
treated in political science ‘as a whole. Rosenau focuses upon the
sub-field of international relations, but even here he discusses the
rival schools without offering an explanation of their content for the
reader unfamiliar with Realists, Liberals, and Constructivists. But
Rosenau makes some very'pertinent observations about the way
Thomas Kuhn’s analysis of paradigms has sunk deep and pernicious
roots into American intellectual life. Academics don’t feel the need
to engage in dialogue with people they identify as belonging to a
rival and outdated paradigm, he argues; they just label and hence
dismiss them (187).Diaspora 10:1 2001
Ian Barrow notes that area studies is deeply entrenched in the
discipline of history, This traditional framework seems to be under
attack by the rising field of world history, but Barrow argues that
world history and area studies share a tendency to resort to a
Feliance on abstract, reified categories such as “civilization.” Barrow
wants to inject agency into these over-systemic approaches. But
what sort of agency? Barrow most definitely does not want to install
the individual (as in rational choice theory) as the focus of analysis.
Rather, he seeks a “complex agent” that is simultaneously object
and subject, discursively linked to her fellow agents. Barrow’s argu-
ment strikes the present author as just another artificial abstrac-
tion. He tries to illustrate his point with the example of Britain,
arguing that British national identity emerged in the context of
imperial expansion (207). But surely no account of British national
identity, even one written within a structural framework like world
history, would fail to include this point.
In posing world history as a threat to area studies, Barrow is
presenting us with a false polarity. In reality, world history and
area studies feed off each other, with the great world historians
drawing upon the research of their area-trained colleagues. By its
very nature, world history is reductionist. In order to offer a general
theory, it has to leave out a great deal. One can have world histo-
ries based on economic surplus (Marx) or military power (McNeill)
or latitude and longitude (Diamond). Thus the Icarus-like project of
world history will never be a substitute for the study of specific
regions or countries.
The concluding essay by Jon Strolle surveys the past century of
language teaching. He notes that the study of modern languages
picked up, in the nineteenth century, where the study of classical
languages left off—with the crucial assumption that language was
important only because it enabled one to study literary culture.
This literary culture was assumed to be a unified whole, the re-
pository of important truths of history and philosophy. Hence the
disdain for the quest for “proficiency” in language use among many
professors of literature.
‘This lofty vision—an extremely partial, if not downright false,
image of how cultures and society actually function—continues to
bedevil the study of language to this day. Area studies programs
were built around the assumption that the core of a culture is its
high literary texts; that in order to understand Germany you must
begin with Goethe; Spain, Cervantes; and so on. (This is what jaded
Russianists call reading “Tolstoevski.”) During World War II and
the subsequent Cold War, the area studies lobby even managed to
hitch its wagon to the national security interests of the United
States, gladly accepting government money to boost enrollment in
languages of strategic interest, most notably Russian.After the Crisis in Area Studies
Strole provides a useful summary of government programs to
promote language study over recent decades, and some snippets of
data—for example, that the 8,000 students of Mandarin in college
courses are dwarfed by 80,000 students in part-time schools run by
the Chinese immigrant community. A more systematic analysis of
precisely how many students are studying which languages, to what
level, would have been useful. Also, some further reflection on
American exceptionalism is in order. Why are Americans—even
educated Americans—so reluctant to learn foreign languages? In
much of the rest of the world, from Scandinavia to India to South
Africa, bi- or trilingualism is the norm. There must be powerful
objective reasons for this situation—which leads one to question
just how realistic it is to expect a few government grant programs
to reverse the tide of monolingualism in the United States.
An interesting innovation addressing this problem within a
university context was adopted at the University of York in the
United Kingdom, which was newly founded in 1963 (and from
which the present author graduated with a PhD in Sociology).
Rather than have separate language and literature departments, all
language teaching was concentrated in a Language Proficiency
Center. However, all students in the departments of History and
“English and Related Literature” were required to gain fluency in
a foreign language and to take a course using sources in that
language. The experiment worked well, and those departments
receive high national rankings for both teaching and research. The
point is, of course, that such a radical step could be taken only in
a university that was being started from scratch and had no vested
interests to block such a move.
It is supremely ironic that as America ascends to global hegemo-
ny, it jettisons even the illusion of trying to understand the complex
cultures with which we co-inhabit the planet. One’s initial reaction
is that it is time to give aréa studies a decent burial. On the other
hand, what will come in its place? Area studies programs do at
least provide a framework within which students can systematically
learn about a chunk of the outside world. Too often, on American
campuses, “multiculturalism” translates into students studying
themselves.
Perhaps more troubling than the Balkanization of area studies
programs is the disciplinary Tower of Babel that has been erected
on American campuses. The expansion and maturation of American
universities during the fat years of the Cold War led to an increas-
ing fragmentation of the academic disciplines. How often do schol-
ars of the various disciplines actually talk to each other? With
dozens and dozens of journals in each field, the odds that, say, a
political scientist will happen across a particular article by a
psychologist that casts light on his own research have become
aDiaspora 10:1 2001
increasingly remote—not because such articles are not out there,
but simply because the political scientist will never be aware of
them. The relentless encroachment of jargon and specialized tech-
niques makes it increasingly difficult to communicate across
disciplinary boundaries. Undergraduate students are the only
people who actually know what the different disciplines are saying
about the world—a scary thought.
Universities are innately conservative institutions. Their organi-
zational structure has been remarkably static since their founding—
for the most part, in the nineteenth century—as training grounds
for the elite of the rising industrial societies. Faculty are typically
hired for a lifetime of employment at a single institution. Mean-
while, the rest of the world is changing at an ever-accelerating pace.
Universities have tried to adapt by raising more money and invest-
ing it in buildings and technology. (But one suspects that those who
believe that the “wired” classroom will restore knowledge to its
commanding role have never had to grade papers based on Web “re-
search.”)
The threat to traditional area studies programs is clear. Some
small language and literature departments have been closed or
merged, and professors are being forced to retool and offer more
courses in translation. A rethinking of the way area studies courses
are organized is long overdue. But the current crisis is so severe,
and so many core interests of tenured professors are threatened,
that probably no such review will take place.
Works Cited
Anderson, Benedict. The Spectre of Comparisons: Nationalism, Southeast Asia, and the World.
London: Verso, 1998,
Schemo, Diane. “Use of English as World Tongue Is Booming.” New York Times 16 Apr, 2001:
AL,