Australia & USA BUDGET

AVERAGE COST PER

COST PER INFLUENCER NUMBER OF PRODUCTION
AUSTRALIA ($AUD) WHEN VIEW HIRE CPM UNITS / CLICKS COST TOTAL

Facebook Display Ads, 2 million September 2017 -

impressions May 2018 $5.21 2000 150 $10,570.00

Oct&Nov 2017 Mar-

Influencers (KOL ) June 2018 $1,000.00 3 $3,000.00

Youtube Pre-Rolls Sep2017 $0.50 8,000 100 $4,100.00

Google Display Advertising,

1 million impressions Sep2017 - May2018 $6.32 1,000 150 $6,470.00

Google AdWords SEM,

1 million impressions Mar2018-May2018 $10.00 1000 100 $10,100.00
AUS TOTAL $34,240.00

Cost Per
NUMBER OF PRODUCTION
AMERICA ($US) WHEN DURATION AVG COST Thousand
VIEWS/ CLICKS COSTS
TOTAL
(CPM)
September 2017 -
Facebook Ads 273 Days 0.0072/ Click $7.19 1,000 $7,190.00
May 2018
December 2017 -
Youtube: Pre-roll 92 Days $0.20/ View $200.00 16,000 $3,200
February 2018
September 2017 - May
Instagram Ads 273 Days $13.00 1,000 $13,000
2018
September 2017 -
KOL Endorsements (x2) November 2017, March 92 Days $2000/per KOL $4,000
2017 - May 2017
 October 2017 -
Hootesuite Tracking 2 months $99/month $198.00
November 2017
Research Analytics Specialist May 2017 40 hours $45/hour $1,800

SEO (Social Engine Optimization) September 2017 30 days $99/month $99

US TOTAL $29,487.00