Quadcopter:

1. Small banner: with a quadcopter, a small-sized banner is attached to the drone and
hovers for 30 minutes. Then, it returns to the charging station and another drones takes
over. Charge for 4-week advertisement: S$1,500/drone. Production charge for banner:
S$50/each. Choose between pre-planned flight path of manually controlled.
2. Medium/large sized banner: similar to the small banner scheme, but it uses a octocopter
for higher performance instead of a quadcopter. Charge for 4-week advertisement:
S$2,000/drone. Production charge for banner: S$100/each. Choose between pre-
planned flight path of manually controlled.
3. Sample-dropping: an octocopter drops a box full of sample products in the middle of a
crowd. Clients can opt for a video recording to upload to social media as part of their
marketing campaign. Charge for one-drop shipment: S$2,500/drone. The drone has to
be manually controlled to avoid injuring passerbies.

The charge for 4-week advertisement is similar to the charges for other outdoor advertising
media such as taxis and buses.

Suppose that in the first year, similar to DroneCast, there are 10 customers per month. Assume
5 of the customers opt for a small banner and each customer uses 5 drones, 4 of them opt for
the medium/large sized banner and each customer uses 3 drones, and one opt for the sample-
dropping drone and choose to drop 10 shipments. The revenue in one months will be:
5 x 5 x (S$1,500 + S$50) = S$38,750
4 x 3 x (S$2,000 + S$100) = S$25,200
10 x S$2,500 = S$25,000
Total revenue in one month = S$88,950
Even though there are peak advertising periods, such as during Chinese New Year, Christmas
and New Year periods, lets assume that the figures are constant throughout the year. So, in a
year, the revenue will be S$1,067,400 or USD 760,000.