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Case Study: Strategic Plan, Biz and IT Strategy Matching and IT Project

Schedule: Company of your choice


a. Choose a company that interest your group and document their
strategic plan, including:
i. Vision, mission, objectives, goals, strategies, and
measures.
ii. An industry SWOT analysis
iii. A Company SWOT Analysis
b. Identify the IT-related projects that would be consistent with this
plan. Recommend one of the three projects for implementation.
(Hint: Choose a publicly traded company to ensure that you can
find sufficient information to develop the strategic plan)
c. Details of the format as follows:
No of
Item Page Remarks
s
Company Profile 1
Vision,
mission,
objectives,
3 Briefly discuss
goals,
strategies,
and measures
An industry SWOT Discussion on the relationship of the industry
analysis 1 situation to the company business
An Company SWOT 1
analysis
IT-Related Projects: Brief Discussion of each project according to
1 the relevance to the company and
2 contribution to the profitability of the
1
3 company. If date is insufficient you may
consider assumptions and make sure you can
justify this in the class.
IT Project Give discussion as to the tangible and
Recommendation intangible benefits of the project that also
1/2 includes assumption of the cost of the
project.
Definition of the IT
strategy of the project
1/2
in support to the
business strategy
IT Project Management
2 Chart and discussion
Plan (Gantt Chart)
References 1
d Prepare 10 powerpoint presentations
d. Submit in a spring-bound hardcopy put in a sealed brown envelope and
softcopy with filename format as MBA 116CPLC grp ? STRATEGY
summer2017

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