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TELCO-OTT INNOVATION Digital Broadcast explores how OTT video providers and telecom operators can better work together for mutual gain. THEEXPERTS 2O%OS ent to ta 0B: HowcantelcosandOTT players cotabo- tatebetterthanthe current scenario? ‘Chistian Barosee ayo consis tneraterwo ded sist model which wl all the operator nesta te capacy and Spc equted delve adservicesn es fopertor tn eable tric anagemint and cent ean. ae han dlering may ocrypted content othe opera net wor Sonathan Haysone OTT provides today are ooking foro partners thea, each, reliably as wells bets neti ensure her productsarewable and enable ‘actly seek ou parte om ie OTT wri that pov opportunis formal smth, Sone of our pares want ob ought lity nner gc ur reach an become partfeur award ‘wining cote tine up while ame partners re hosted aur dtacentres tense werd ‘Gsstnsmingperonmanes thelr end ‘ers. On top afthat we abo have our own OFT sve. lfm nhl extends ef TV experience mits, alas TVs across ‘th UAE Fox parnesom our ¥ plate who ont have OFT each weareablevodever hat forthem via tservtce Maik arene ody: itl darupsion ss areaiy that ansormscustoners nad nd preferences in it speed People are moving ‘xa more nied pradutsand service ‘lferngs coss utile dgtal verals where “quality am sped heomesthe imate for ‘feo iver thisact neler the toe porte OTT plsers-can sy newton he ‘ater. nth coment tean sy hee ae traction ntl OFF collar yet sit om beings romaximisethe ‘ah forall salshoier. ‘cata Ts OFT plnershae comet sand tee ae sired orale panei isthe wayforwd The hatte istomeasire understndthe casters Having ths MCustomersiove theconvenience ofhaving the big premium OTT and ‘TVbrandsin one platform, the on-the- goexperienceanda single bill yy JONATHAN HAYSOM scons improving an existingseece for creatneanow oe Network operat need tole idan oer to conte nthe Aina drvendeision er Telos wile 2 Simplify toi ric nex gt tele networksandopeatonsandconsbiate 9 fn seneaet capaiies Tele an need s0 Sy oestepabead and embrace echoed Innovation andl endo sty shea thiscompetie ane aseoving are eae Shee The rebonshipherwen teas andOTTsisa ery natu ne Tel prove “he hings toni relationship the ase ture for deiner the bigcapabiity. andhey rovideabramtand mace retonshin The nl hingehey ck isaserce with content fnthor wher the OPT operator comes fn, We work with telecom operators inthe MENA region so weareseergerysrenz 0p octane work chen. Ad weseethe feleos denen the ight ching ners fal the tne capil. 1: Canwelook foraardtos unifedpltform ‘ators? Wil OTT pleersbe okay topariner withotherOTT players forts? ‘artoeh We ar soi tin place tosome xen content dlrs ner CDN) providers suchas Akama. Howeve eager ther OF Tess Ammon, Gong Fes apd Netix are amingtowards conta oie ‘tecraficioensueacompettve anaes ‘ater shan ébopertig wih competion Hayeoms customers see ut simplicity thes ‘come huser adore complex. Multiple appsate condoeeto snp. Asan Saari ithoureife TV service wea inane postion to rng ty cone rarinersomandto delner aiid Sime entertainment pen susie. Weare able deliver premium emerainment Secve oma ingle lair leads Sad weal o cornet and ett ‘ureusomers wich ths sppenach nour OT Hammoud Given the exsxing competion and fragmentation othe marketer OTT pyr, sc ery anil opp intesor term, Yet. ele ems wll inewabe shin OY Ppt sere ‘ies plates dueto consistent chanesin technology ce bhekchain and Web 30am calving customer needs and pefrences Ln-

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