Deepak Gupta
and Ashutosh Khanna
INDIA, LIKE MANY ecier emerging
ceonomies Including China, has sea
explosive growth in hele few yeas,
‘Wellesablished companieshave diver
shied and are increasingly venting
furterintountamlrand vacharered
‘water Thisstre noon io Ind
sn family-ron
fempantes but
dlso MNCS that 7
itave made nda 3
2 eestbed for 2
new products
inservice This
itypersciiy is
steating bth op.
Pomunitiesand
Ehallenges “Tor
thenetion'sbus
nes leaders and
Speitlyike Athos Khanna
cbs r ;
torical,
scat
sae dad
tia, “Se
Sout wer
fost desired Yor
fnecutves o be
promoced to oF
Fired as. Cro.
Fora long tine,
it was your fam:
Ipbackproundandeducstiona pedigree
that determined whether or nt You
shot athe tp ob. AS the cou:
population exploded through the
70s and 60's and makeing and dist
fusion dictated 2 company’s fortunes,
Thebeadsfsaes and marketingt yp
Iybecane the de acto chate of lader.
Tn be late and into the 90 the
‘emphasis on marketing soon gave way
tovinance asthe fou shied bac 10
evr waysolgining competitive difer
Enutlon to deve profs, astactors Uke
the cos: of eapial how soon you could
fet it and what the stock market
fhougiv of your management eum be
‘smelnceasingyimportask more sd
more CFOs moved up tobecome COO
and eventallyt0 CEO.
Today, we are seeing a diferent ap-
‘proach to ning the ght perso to
{rive organisatonsinio the fate ith
‘an accent being placed more on hele
teadeship style and competences than
‘on what functional sream they come
ftom. Specialy, there
isadeffite emphasis on
leaders wth tong peo
Ble sey who can
Spire thelr wekdaree to
‘ew levels of perio
ance during periods of
‘apld change and even through ess
"AU the same time, the human re
soutes funtion ithe new diferent
tor asthe hunt or alent has become
volved into the war fr talent not
Just onda, Dt globally. Pera not
stpisigly, more and more HR dee:
Deepak Khanna
Tne Ezonomic Times 21 November, 2008
The Future CEO: -
After marketing and finance, the next generation of CEOs will
come from the HR department
tory an ee alent ofcers are beng
Watched and even groomed forthe CEO
Tole asthe emphasis an good people
[eadersandaligaingtalen management
strategies witha company’s over bs
hes strategies tnreass. In May this
Year Kom erry Intemational together
Wl the BonomistIntligence Unit
‘once pulse survey of 80 Ask Pa
fie CEUs serss indus
tres, Most respondents
Saestomypee ds
opment aki asa key
fompetency that willbe
ome more important for
the Asia Pole CEO inthe
ext thee years, Tie was seen a being
ven more mpertant than the aby to
work ares eltures oe drive change
Rnd, acorn to the survey, CEOs in
the tegln are already are spending
ore ime on stalfmanagement and de
‘yelopment than on engaging with cs
tomers orsvategi pinning, Tes nd
Ings are im ine with research that has
teen dancin the past twelve months by
several eonsling is globally andre
fect the fact that busneseseveryhere
eogalse people 3 thelr number one
Tthiscontex any HR drecorsare
working eel wih the CEO to make
‘ie hiring decsons ranging fom
Safinganewly opened mantlachring
Plant iofinding leader torn recent
Fyacquired company on anther ent
ent They aso partipae on sratec
fomimites wth the finance and TT
teams to develop cost-cutting plas or
peopl Inegtatonsatpls. This expo
Sure to some ofthe biggest sues inthe
‘company andthe CEO's though proces
Inhanding them bosers thei sry
solidundersianing of howto deal with
peopl, and postions them wel tobe
‘ome eletive CEOrin he future
nally he HR hess invlvementin
\tving’ and enhancing the corprate
culture though stan incentive and
“oinmunkarions programs help ake
the CEO's evangelist role easier. Once
‘again, the cove personal and inerper
Sonasels another competencies sch
2 inegiy, lexblty and innovation
‘demanded ofthe CEO today areslready
‘well honedin the Hi funeton
THR dretrs who have been able to
‘embrace ther changing roles and en
hace thee ile and have carey
listened to the CEO while seated ae thee
Fighchand man are win sting
{ace othe lite te, Although we
Iven't requenly seem the HK decor
ascend to the CBO role ye is only 3
attr ote before the global marke
Pace the talent seareyand a wave of
{alent converge to make ths amore
sblereay
Tent Gear eR HOR)
InAs tha ptn Koes
Hew ate