DO NOT OPEN THIS TEST BOOKLET UNTIL YOU ARE ASKED TO DO SO. 212 T.B.C. : 29/14/ET Booklet Sr. No. TEST BOOKLET TOURISM ADMINISTRATION AND MANAGEMENT PAPER Ill Time Allowed : 2% Hours] (Maximum Marks : 150 All questions carry equal marks. INSTRUCTIONS 1 Write your Roll Number only in the box provided alongside. [i Do not write anything else on the Test Booklet. 2. ‘This Test Booklet contains 75 items (questions). Each item comprises four responses (answers). Choose only one response for each item which you consider the best. 3. ‘After the candidate has read each item in the Test Booklet and decided which of the given responses is correct or the best, he has to mark the circle containing the letter of the selected response by blackening it completely with ball point pen as shown below. #.B Pencil should not be used in blackening the circle to indicate responses on the answer sheet, In the following example, response “C” is so marked : @ ® @ ® 4. Do the encoding carefully as given in the illustrations, While encoding your particulars or marking the answers on answer sheet, you should blacken the eircle corresponding to the choice in full and no part of the circle should be left. unfilled. You may clearly note that since the answer sheets are to be scored/evaluated on machine, any violation of the instructions may result in reduction of your marks for which you would yourself be responsible. 6. You have to mark all your responses ONLY on the ANSWER SHEET separately given. Responses marked on the Test Booklet or in any paper ather than the answer sheet shalt not be examined. Use ball point pen for marking responses. 6. All items carry equal marks. Attempt all items. % Before you proceed to mark responses in the Answer Sheet fill in the particulars in the front portion of the Answer Sheet as per the instructions. After you have completed the test, hand over the OMR answer sheet to the Invigilator. 9. In case of any discrepancy found in English and Hindi Version in this paper, the English ‘Version may be treated as correct. and final. DO NOT OPEN THIS TEST BOOKLET UNTIL YOU ARE ASKED TO DO SO 1 P.T.O.TOURISM ADMINISTRATION AND MANAGEMENT PAPER Ill Time Allowed : 24 Hours] (Maximum Marks : 150 Note :— This paper consists of Seventy five (75) multiple choice questions, Each question carries two (2) marks. Attempt All questions. 1, Himachal Pradesh was named by : (A) Acharya Anchla Datt Sharma (B) Acharya Himma Datt Sharma (C) Acharya Diwakar Datt Sharma (D) Acharya Himachala Datt Sharma 2. ‘Village Paragpur is the First Heritage Village of : (A) Himachal Pradesh (B) Jammu and Kashmir (C) Uttarakhand (D) India 3. Which standard has the Himachal Pradesh Government successfully imposed environmental protection and tourism development meeting ? (A) Indian standards (B) European standards (©) Canadian standards @) Rio-de-Janeiro standards 4. Which of the following would be an example of a “Hybrid” service ? (A) University (B) Professor (C) Restaurant. (D) Airline T.B.C. : 29/14/ET-II] 2waar WIT Wa Weert wer-aa TIT Wa; 24 Wud] tate : 150 ale : sa wea 4 7s (waedO agfreedia wet F | wee wer et (2) sist Fe) ait wai S ar dha 1 fearacr wee TH fares wet ? (A) arr aaa ea wai (B) arard feem ca erat (©) areri fear oa wat () aed fersa ot et 2. TIME tia we Bien ate @ (A) fearre yeu =r (B) wy ok wei er (C) SRE F (D) Ske a 3. fenrael veel aca 4 Wes fara sik vata eat dae A fea are wt oe amy feat 2 (A) area ar (B) atte ara (Cc) Sfeer arr ) fei-8-shd ar 4 frafafad 4 ‘asfas Gen’ ar sere ee ? (A) favafaererr (B) area (C) tee (D) TT T.B.C. : 29/14/ET-IIL 3 P.T.O.5. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : MBO is an effective way of planning and organizing the work. Reason (R) : Employees participate in setting the objectives. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true, and (R) is the correct explanation of (A) (B) Both (A) and (R) are true, and (R) is not a correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (H) is true 6. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the reason (R) : Assertion (A) : According to theory ‘X’, all employees dislike work and must be coerced, controlled or threatened to make them work. Reason (R) : Theory ‘X’ makes an assumption about the basic human nature which is relevant to the employees also. In the context of the above two statements which of the following is correct ? (A) Both (A) and (R) are true, and (R) is the correct explanation of (A) (B) Both (A) and (R) are true and (R) is not a correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true T.B.C. : 2994/ET-IIL 45. WS fea va wea BS wert & fie wwe afieer (a) & sik ca we CR) Er afiveet (A): waa. a & fries ote ies a7 werct ate #1 a% (R): ker stea frat A weer @e #1 Whi aeri + eet A fefofer a a ane wt F ? (A) (B) (C) @) (A) atk (R) Sri wet %, ait CR, (A) Bt eet omeM Fi (A) afk (R) Gri wat @, ste Gy, (A) Ft wet ore ee: (A) Fe & Wy (R) Tet (A) Tet & Tea (R) we FS 6 oa ea a wer At wer E fat um afieees (a) $ oi GET We (R) 7) airmen (A): fagia X @ ayer set ot ard a ade ae chk wa ar aan & faq st ara ect, frm won ait ewer aiec) 7s (R) : fasta X Fey ae eae & aR A owe oiteeen Sas ee eh TT & fog wafrayarta &1 wt sai 3 wai # frefafed F a ste wt e ? (A) (B) () @) (A) Se (R) Sr wet Z ok (R), (A) twa Se Fh (A) 3 (R) ht wet %, sik cB), (A) Ht wa een eT FI (A) ae & Hq R) wae 7 (A) Tem & Wa (R) wet BI T.B.C. : 29914/ET-IIT 5 P.T.O.7. ‘The marketing communications mix consists of six major modes of commu- nication. Which of the following is not one of these modes ? (A) Personal selling (B) Advertising (C) Sales promotions () Packaging 8. Marketing research involves condueting research to support marketing activities and the. interpretation of data into information. (A) Descriptive (B) Deductive (C) Inductive (D) Statistical 9. Match the List I with List II and select the correct answer using the codes given below the lists : List I. List IT (uxurious Tourist Trains) (Number of Coaches) (a) Palace on Wheels (i) 23 Coaches (b) Deccan Odyssey (i) 14 Coaches (c) Maharaja Express Git) 11 Coaches (d) Golden Chariot (iv) 21 Coaches Codes : (a) (b) (c) (d) (A @ @ (iit) w) (B) ti) (iv) @ (aii) (C) (iv) ii) ai) wo (D) ii) (a) @ (iv) T.B.C. : 29/14/ET-IIT 67. fare vara fas 4 dren at a: aya faite €1 frofafad fa = fafa wa ét ? (A) safer fara ®) far (©) fast agra ) wim 8. far aqden A qe & vfs aifegi site ere ait fort afafaterlt wa wad eet & faa aqder wor of efi 31 (A) faerconesa ®) FAs (C) Arras @) vifersta 9 WLS ei 1 a ates afer Foie agi A a aa or me aif: gat © gat (feeret wiea ta) Gara et den) @) Ye ah aica @® 23 Fe (6) Sea eat @i) 14 we © TIRE TRS Gi) 1 ae @) Thesa aire @w) 21 re We: (a) 6) fe) (d) (A) @ 3) (iii) (iv) (B) @) (we) @o (i) (C) tiv) ii) it) @ (D) Gi) Gi) @ (w) T.B.C. : 29/14/ET-IIL 7 P.T.O.10. 1 12. The luxurious tourist train Palace on Wheels started as a unique holiday train hauled by a steam engine with its inaugural trip on : (A) 26th January, 1982 (B) 15th August, 1982 (C) 2nd October, 1982 (D) 14th November, 1982 Locale of the Amtrak Railroad Service does not include : (A) Wyoming and South Dakota (B) Ontario (C) British Columbia (D) Quebec In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : Himachal Pradesh has a rich heritage of handicrafts. Reason (R) : Himachal Pradesh handicrafts include woollen and pashmina shawls, carpets, silver and metal ware, embroidered chappals, grass shoes, Kangra and Gompa style paintings, wood-work, horse-hair bangles, wooden and metal utensils and various other household items. These aesthetic and tastoful handicrafts declined under competition from machine made goods and also because of lack of marketing facilities. But now the demand for handicrafts has increased within and outside the country. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true, but (R) is not the correct explanation of (A) (B) Both (A) and (R) are true, and (R) is the a correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true 29/14/ET-T &10. -feenfaa view ternet tae as Sea we ariel det Sa Ht a em A art &, sear zeus fy gen: (A) 26 wratt, 1982 a (B) 15 STH, 1982 #1 (C) 2 SSR, 1982 FT (D) 14 Fae, 1982 HH ll. wie ta aa a9 9 oi wee: (A) Safin ait afern carer (B) arate (©) fafen Srifet ®) ee 12. 48 Ra wa wee FS Hem F far we afer (A) Soe GET WH (R) 7 afer (A): ara ven Foe eae ST aeTa fare 71 aw (R): fewsa su eeaaen 9 ot sik cen ae, area, wet aR oS ada, wag ae word, re Sa, strer ait tion deh ah tera, wre-arl, HS @ amet at afsai, ars ait og Fo aa cen ors ore See a FT A diane wi gefap cermeneit A fer qlee St eet sik agit S at oA @ sfrhfien & erm frose on wit Afar aa ee ce fate 3 eerie at iT ag wT et wot ae & eed 4 frafatad Fo aren ad = 7? (A) (A) it (R) Sri wat %, Sfet (R), (A) BI Be we I Er (B) (A) ait (RY Si wet %, it GR), (A) Ft ae eT F (C) (A) Gat & Sie (R) Te Er @) (A) Tea % Bfer (RY wa Er T.B.C. : 29/14/ET-III 9 P.T.O.13. . The Renukaji Lake is the largest lake of Himachal Pradesh and shaped like a profile of a : (A) Flower (B) Bird (C) Snake (D) Woman 14. In the question given below there are two statements, one labelled as ‘Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : Space tourism is space travel of recreational, leisure or business purposes. A number of startup companies have sprung up in recent years. Reason (R) :No Sub-orbital Space tourism has occurred yet, but since it is projected to be more affordable, many companies view it as a money-making proposition. Most are proposing vehicles that make suborbital flights peaking at an altitude of 100-160 kilometres. Passengers would experience three to six minutes of weightlessness, a view of a twinkle-free starfield, and a pano- rama of the curved Earth below : In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true, but (R) is not the correct explanation of (A) (B) Both (A) and (R) are true, and (R) is the correct explanation of (A) {C) (A) is true but (R) is false (D) (A) is false but (R) is true T.B.C. : 29/14/ET-III 1013. tarsi sie fens ven st wad adi gia % ak fee oedfea S orem at e? (A) ye (B) Fait (C) att “ D) afeer 14. Are a Ta wey A St ee ES fae cH ofiees (A) & SR Gee ae (R) 21 aifirnert (A): aiafter wher wits, seen sit saree steal F fa aafta aa @) fea act Fou aah den a wet soft eee ent #1 we (R): Se Somat arate wien ost ce ara wet are 2, 7 aif wa aft Te Gea gal aa wT ES aa: oe Sahat steel = fe ae wa aren aT aim siftrrae 100-160 facitter at sted we ermaiia seri ara arti a waa = ad 1 apt 3 3 6 fre oe a odie (eedoa), wren! Wad aR Soa Genvies) ar 97a ok ate here yet gern (oat) a aqNE wt ee @ & eet & a<¥ a feietas a aise wee ? (A) (A) SR (R) Set, wet B, Shes (R), (A) BI wet oreT TF) (B) (A) aR CR) Si we % ae (Ry, (A) ST wet oT FZ) (C) (A) wa & afer (R) Tea 1 (D) (A) "eta % Sfea (R) we FI T.B.C. : 29/14/ET-IIL 11 P.T.O.16. Himachal Pradesh needs high-tech risk and disaster management for its tangible tourism Preducts because it falls in Earthquake = (A) Zone 5 of India (B) Zone 4 of India (C) Zone 3 of India (D) Zone 2 of India In the question given below there are two statements, one labelled as ‘Assertion (A) and the other labelled as the Reason (Ry: Assertion (A): The smaller the variance the less spread of the data around the mean. Reason (R) : The variance js a measure of the spread around the mean, In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true and (R) is the correct explanation of (A) (B) Both (A) and (R) are true but (R) is not a correct explanation of (A; (C) (A) is true but (R) is false (D) (A) is false but (R) is true T.B.C. : 29/14 ET-IIL 1215. feqaea yeu aif una @ ya aa sara am @ om: 3a orate Tet sd] & faq seq ariel tifa ait onser vader at oraramal @1 (A) Une ar Sr 5 ; (B) 4nd oI a 4 (C) ae sr SI 3 (D) wa Ww WA 2 16, fe fee 7a wea A di Her S fee cH afteen (A) t Se gad TH (R) zr afizeet (A): a fra de én area] BS areas sites a do ae faenita a Ae (BR): aes Fe ana Fer UH Te eI wi wei de 4 frafetad Fa sere we 7 (A) (A) ait (R) SAT wet Sik GR), @) wh ae aren Zz (B) (A) afk (R) tht wet & afer (RD, (A) Ft Te Set Fe FI (0) (A) wa Bier WR) THA ZI @D) (A) Tem % Aiea (R) AEF T.B.C. : 29/14/ET-ITT 13 P.T.O.17. TB. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : ‘Assertion (A) : Those companies who believe in Product philosophy are of the opinion that if the quality of goods or services is of good standard, the customers can be easily attracted. The basis of this thinking is that the customers get attracted towards the products of good quality. On the basis of this philosophy or idea these companies direct their marketing efforts to increasing the quality of their. product. Reason (R) : It is a firm belief of the followers of the product philosophy that the customers get attracted to the produets of good quality. This is not the absolute truth because it is not the only basis of buying goods. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true but (R) is not the correct explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true .C. + 20/1 4/ET-LIT 1417. ara fea 7a wer A St ee E fer cH afteeer (A) & atk gaa wae (R) 1 afitnert (A): 9 eofret oh sere ays 4 favors rat € a ca wa af & for ale age at qe seen dart sea ex at F, svieneil at are @ availa fear . wae goa Ge a ae & fe ahha seat rT F wal a sik areas aa 31 ge ah oem fran S sre wa Sehr oma seme et TTT ST aR & faq at far wari HH few Sat Fi ae (R): sor ae Seated wove ge farce & fie sae ae eT F weal Fo wt srafta ea Fi ae wh ae vel e adie we agai st wiz a Ta ae wet eI Hi chi eer & ded & frees A se wate ? (A) (B) (C) (D) (A) att CR) ari sé %, Sha (Ry, (A) st wet caren adi a (A) aie (R) at wd @ ek (R), (A) St Ta SET 71 (A) wa & afar (R) waa 21 (A) Ted & Sf (R) Fe FI T.B.C. : 29/14/ET-III 15: P.T.O,18. 19. The activities of persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business or other purposes, is the official definition of Tourism published by World Tourism Organization in the year : (A) 1992 «B) 1993 (c) 1994 (D) 1995 ‘The final area of environmental impacts concerns visual and structural changes, and it is here that there is perhaps clearest balance between = (A) Physical and Biological impacts of Tourism (B) Structural and Biological impacts of Tourism (€) Ecological and human impacts of Tourism (D) Negative and positive impacts of Tourism The recent attempts te ground Tourism as constitutive of daily experience rather than a distinct and separate entity that express resistance to the everyday, raises the wider issue of relationship between = (A) Tourism, travel and leisure (B) Tourism, excursion and leisure (C) Tourism, pleasure and leisure (D) Tourism, recreation and leisure TBC. ; 2914E TI 16 |18. 19. T. SRE, SIFT Sere ar Vert oh fare cena TH ad S ST & fore GA ATA aaa & ae Sear Te see aie oT ae ae ci at fatal ah 4 fava vies de go wafers em at atftrmite oferm & ? (A). 1992 (B) 1993 (Cc) 1994 (@) 1995 atts yuri ar sitar as gear ak dere watt Boge %, sit ere tf Sota duad: wert ager @ (A) wer & cif wa Shaw oea (B) Wea é dorre we Saw wr (C) vier & feats oie anata were ) wer 4 zee sik war We when wh ate fis vite are are wen faire oft carte am at ottan the aya 2 fer $f wate saw open vam feed ota See S oH AE FT sam & ? (A) wéea, ao ait serene (B) vias, f-wR a aaa (C) waa, are ait erat (D) Wes, TARGA otk seer B.C. : 29/14/ET-IIT 17 P.T.O.21. 22. 24, ‘The home to Asia’s only natural ice skating rink is in Himachal Pradesh and the name of that city is : (A) Kufri (B) Chamba (C) Shimla @) Kullu Rohtang Pass is a high mountain pass that connects Manali to the Lahaul and Spiti district and also to : (A) Tibet (B) Nepal (C) Ladakh @) Leh UNESCO World Heritage Site in Manali known for its exceptional natural beauty and biclogical diversity is : (A) Pin Valley National Park (B) The Great Himalayan National Park (C) Manali Sanctuary ®) Bhrigu . A reserved natural, semi-natural or developed land that a sovereign state declares or owns. Although individual nations designate them differently but there is a common idea of the conservation of wild nature for posterity and as a symbol of national pride. It is termed as : (A) Wildlife Sanctuary (B) Wildlife refuge (C) National Park (D) Protected area T.B.C. : 29/14/ET-TIT 1821, 22. 23. afer we aa weft ange wien fiw feneet vee At ca WR WT e: (A) ard (B) wat (c) frat () Fry, aaa ai Cae) sea ahs edt Fh wat St arta aft wife fet @ stem @ (a) frre () F9a (C) wea . @) Tart 7 aaah fava Bes ae oh et sey sepfew died wa Seta Safes fore art ont %, seer & 2 (A) fir af ere oer (B) = fe femern Fea (C) FAret er oO) we ainfia wpfirs, ag-onpies sven frie yf fe we day we aif act & aeat Sea Ent ¢1 amie srem-stem Ty saan fe-fr ar wat FR Ue wa S ydee S er Wo sit cnet died S fer aa ose SF Ta a Ta fran set t1 a Se oT e : (A) aera sraarery (B) aria a (C) wea san @) Wha or T.B.C. : 29/14/ET-III 19 P.T.O.25. Which one among the following is not in the list of Six Hill Forts in Rajasthan that received the UNESSO World Heritage site status ? (A) Kumbhalgarh fort , (B) Chittorgarh fort (C) Bhangarh fort @) Gagren fort In the question given below there are two statements, one labelled as ‘Assertion (A) and the other labelled as the Reason (Rp: Assertion (A) : Desert tourism is worthy for research. Reason (R) : Several civilizations have been born on the fringes of the desert, along its ancient watercourses, around the trading posts of the great merchant caravans, The desert is an open-air museum that discloses the riches of these ancient civilizations. Numorous sites are now being explored by tourists seeking to understand these civilizations and see artifacts and archaeological ruins dating back thousands of years. The special character of desert biodiversity also makes these regions natural laboratories for observation and analysis, while their geology makes them the ideal place for studying the formation of the earth and analyzing fossils and meteorites. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true but (R) is not the correct explanation of (A) (B) Both (A) and (R) are true and {R) is the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true TBC. ; 29/14ET-IIL 2025. frafafed 4a siren wea Ho: ueet fect et get A aa t fa Grew aed ees we a eal wet Gene ? (A) spre fear (B) fattens fear (C) arg fren @) ame fret 26. ato RA wa ver Fa wer E ed ww afwes (a) & ak GET TSR) FI afr (A): tire wea, aque & fem agarpf 31 wa (R) : we end arse et oan chfedd F sreue, seh urie serif 3 area, Year & fant (fete) ste aera er ar ger 81 YEA Ue gen dre @ st a oa wae at agfe m Grea 31 weal ge ate, wai St ats st mit @ St aaa a ae aed F sik ward wa Wee ST morph sit eam seed at Seat area 3) Ure Safafaen ar fata eres = at # widen sik fara & fea opie wire aan 8, safe sr sprigs oo fh H wailaen Sr seas He sit sirarey ae sem fisi (esis) a fararn ec at arext omg aaa &1 Hat ert & del Gi frafetar 7 8 aime wee ? (A) (A) RR) SAH wal E, Sferr (R), (A) a eet Sree FEI 21 (B) (A) SR (R) Sri wet %, SR CR), (A) Tt Wet eT F1 (C) (A) aa % Afr (Rove B1 (D) (A) Tet & Afr (R) wet ZI TBC. ; 29/14/8T-11 . 2 P.T.O.27. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) Assertion (A) : Ecotourism is also a bit controversial, particularly as those terms are used and sometimes abused for marketing and economic purposes, Reason (R) : Many consumers and sometimes even the tourism business cannot properly tell the differences between ecotourism, nature based tourism, sustainable tourism and environmentally friendly tourism. These terms are often used as synonyms or without proper clarification. In the context of the above two statements, which of the following ! correct ? (A) Both (A) and (R) are true but (R) is not correct .explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A (©) (A) is true but (R) is false @) (A) is false but (R) is true TB.C, : 29/14/ET-IL 22a7, aa Ra wa we A a wes & fet we afmem (A) ¢ SIR GET TSR) 71 afew (A): URfefrat wica qe farmer fi 2, faron: Sa fe aet-at after steal ate foro S faq Ra west ar sei ae ead feet oT FI we R) : age Oo swt he aan et Ses st offen wer, wei anenfea wea, wert wie atk catenin wa a ara we & sta sin ah atesctee adi aa aed) Tr weet or we: wards we 8 cen fen feet shed erecta Soya fen ora 21 oie ooh oer & del A fer 4 a ener wae? (A) (A) ait (R) AAt wet E BTR), (A) a Bet areT AE (B) (A) Be cE ert we B, ae CR, (A) FTE STEM FI (C) (A) wa & Afar (R) TATE () (A) TAA & Ber CR) we Br T.B.C. : 29/14/ET-IIT 28 P.T.O.28. 29. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : As tourists, we routinely evaluate the physical geography of potential destinations. Reason (R) : The earth’s physical systems affect tourism, either as resource that provides the basis for tourism or as a barrier that prevents tourism. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true but (R) is not correct explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A) (C) (A) is true but (R) is false @) (A) is false but (R) is true Tourist escapes cooler latitudes in favour of warmer places. Urban people may seek the solitude of rural or remote places. Historic sites attract tourists who live in modern environments. Familiarity of the home is replaced by the difference of the foreign. ‘The above statement is an example of : (A) Diversions in Tourism (B) Inversions in Tourism (C) Convergence in Tourism (D) Distractions in Tourism T.B.C. : 29/14/ET-II 2428, ra fea wa oer FS ae & fer ee afiepe (a) & atk GRU aa R) F&I aftr (A): Wea Sea Foe dure tee S slits pha = fer qeaies wat ? We (R): yf st dire woicet wer at manfet at & or dt dare F wr ao wer S fem aan wer we € ser sade S$ eo Foot viet at tw & ? ore ort seri S ded 4 fefafaa A a sive wat & 7 (A) (A) ak R) ari wd € Shia (R), (A) wt ae are IT ®) (a) ote (R) ert wet & am a, (A) at we eT 1 (C) (A) Ra % Afr (R) Wea ZB @) (A) Tea % Bfart (R) Bet BH 29, wee vie sail a Geax Soy satel st ait at wet cm arin waters ae ES cert a aes Fo Yale wear Wa vies a avefila aa & SP ayfe aac 4 wd 21 at utren fate S aiata at waa Oot @ sedaa Sear us scree F : (A) Wier 4 racer (sasia) (B) Wer 4 vite (C) we 4 afar (D) wer 4 fad T.B.C. : 29/14/ET-IIT 25 P.T.O.30. What is the ecomark logo for India ? (A) A little child with an olive branch in his hand (B) An earthen pot (C) Sun and Sand (D) Sun, sand and water 31, The rejection of type-I error occurs only when the null hypothesis is : & (A) true; the probability of alpha (B) false; the probability of beta (C) accepted ; the probability of gamma (D) status-quo; the probability of alpha 32. | When the processes of execution of tourism plan start, the tourist spot is literally owned by the : (A) State and its departments (B) Private players (C) Project managers of different (private and government) construction companies (D) Local people and tribal population so that the execution schedule is not delayed T.B.C. : 29/14/ET-IIL 2630. 31. 32. ura ot tinne cnt an % ? (A) aifea aia at aa Ff faq ge ue da ae (B) eH fag a ada (c) aa ait fagt (>) aa, fret sik ort ze-1 ge at aedigi at eet @ sa ya Hae S : (A) ea; eR aT eT (B) area, ater at dea (C) ties; wn St dare (D) wenfteta; sem wt derevat wa vies deen at araifad Heh at wipe arty al 8, ea tae ar ae: wan fad ofa ten & 7 (A) wer ait sas ft & (B) fret eae (©) fafier (fst sik eee) fain aahal S chen veal @) zara am sic sear water &, ate arakee aa cin 3 2a 3 a as T.B.C. : 20/L4/ET-IIT 27 P.T.O.33. 34. T.B.C. Whick one of the following would foree national-level tourism planners = consider factors related to tourism sustainability ? (A) The number of tourists visiting a tourist spot increases during peak seasons (B) The glaciers are receding in the Himalayas (C) Tourists are helping local people learn new technologies and modes 07 operations in the parlance of tourism administration (D) Both (A) and (B) For the purposes of tourism statistics, the means of transport refers to : (A) Public transport used by a visitor throughout his/her trip (B) Scheduled transport for which payment is made by the visitor (C) Transport used by a visitor to travel from his/her place of usual residence to places visited (D) Local transport used by a visitor at his/her destination + 29/14/ET-TIL 2833. wer qediemn (weafafedt) 8 defea weal we fer =O 2 fay, wet oS wer Fria we fea F 8 aire waren am? (A) areas thon. ama wes eo a ae pest at den ag ort @) (B) feraa 1 raf fr ter FI (C) wes, wier genes at veraet 3 adh aerial otk dare & altel a chat H sara anil at serrn ax wee (D) (Ay aft (B) St 34. Wea sifadi $ stea @ vitae Fo aren HI nae & (A) ae mt ome aon & eh ariahte vitaeq an gett (B) fruifta oftees fret fee art srr ya fear var @1 (Q) aat go aw aes fae wa 4 oat ee ae OS & fee eT fe war aftaet (D) Faer Kueh go gare fea rr ears vee T.B.C. : 29M4/ET-III 29 P.T.O.This consists of two lists of luxury trains and their key stations. The candid: has to match an item in list I with an item in List II : List I (Luxury Trains) (a) Palace on wheels (6) Decean Odyssey (c) Royal Orient (d) Heritage on Wheels Codes : (a) ®) (c) (A) @& (aii) Gi) (B) tiv) id Gi) ©c @ Ww) Gai) Oo © (ii) @w) T.B.C. : 29/14/ET-III List IL (Key Stations) @ Bharatpur (ii) Udaipur (iii) Goa (w) Bikaner (d) (iv) @ (a) (ii) 3035. a afd 8 cant 2 otk See age Ser Fm fen eS) SE Ses TT: (a) 3) (c) (dy (A) (B) @) attr fae a aire Seer sitet (remit 29) Wee sires ees si Siew (a) @ Gv) @ w (b) wa 2) (iv) Gi) T.B.C, : 29/14/ET-IIT (ec) (a) @) Gi) iu} wat ars @7) © Tea (i) ag (a) Thar Gv) ere @ Gv) @ w a) 31 P.T.O.36. T.B.C. : In order to meet human resources for hospitality sector and promote hospitality education in main stream education, Ministry of Tourism, Govt. of India for Broad Basing of Hospitality Education has covered till 2014 : (A) 10 universities (B) 20 universities 5 Colleges 10 Colleges 50 Schools. 70 Schools 4 Polytechnics 8 Polytechnics 1 ITI 6 ITIs (C) 30 universities (D) 15 universities 20 Colleges 7 Colleges 100 Schools 77 Schools 20 Polytechnics 4 Polytechnics 90 ITIs 31 ITIs 29/14/ET-IIL 3236. onfrey Oa SF fore are Sere Gey ae Aes fran wonett § snfees fren al sheet T.B.C. : A tg Wea tore, ore weer Fo onfaes fren St orem & fee ad 2014 we wit fea 3 : (A) 10 fazafeerca 5 Fetes so. ferenera 4 Teter 1 ame. ahaig. (C) 30 favafrerea 20 Wefan 100 freer 20 Urea 90 ag.dtang. 29/14/ET-IIL 33 (B) @) 20 fexafaencra 10 Feira 70 ferrets 5 aea.ong. 15 favafaencra 7 water 77 Frerea 31 agaorg P.T.O.37. 38. 39. TBC. For a shipment of fish packed in watertight containers from OSLO, NOR WAY to MUNICH, GERMANY, what type of label must be affixed to this shipment ? (A) Wet cargo (B) Perishable (C) Strong smelling (D) Live animal A coefficient alpha measures the scale reliability by taking : (A) The standard deviation of all split-half measures (B) The dispersion of all test-retest-measures (C) The average of all possible split-half measures (D) The median of all possible split-half values Management means = (A) Getting things done through others (B) Doing things oneself (C) Both (A) and (B) above (D) None of the above _ 2 29/14/ET-TIL 3437, Stet, wd @ pra, at a few arene Ser Howe we wach wt aa F fey 3a fea yer a daa wm aa aise ? (A) 32 ant : (B) Wa FRR (@) dat aren () aia wot 38. Ge Teudt acon cha fterafafad H fad ava & ? (A) al feee-en—ee a are feaert (B) aMt e-fee Foe a1 fare (C) wt ava fore ee tee er ata ) wh awa fece we tee a ana AT 39. wae aT mete: (A) gat @ ae 8 ard acarr B) ea a a (C) (A) Sit (B) ot (D) st 4 3 ae ag TBC. : 29/14/8T-111 35 P.7.0.40. 41. 42. ‘A.company’s total assets are Rs. 80,000 and its equity is Rs. 60,000. Its current assets are Rs. 10,000. What is its debt : equity ratio ? (A) 0.75: 1 (B) 0.331 (Cc) 0.47: 1 (D) 0.18: 1 BIS provide highly unstructured information to the. management for long term decision-making (A) Operational (B) Lowest (C) Middle () Top In the question given below there are two statements, one labelled Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : Marketing organizations inerease the likelihood that their brand is part of the consumer's evoked set. Reason (R) : The consumers compare the brands and products that are in their evoked set. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true but (R) is not correct explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true TBC. : 29/14/ET-T 3640. 41. 42, feet evi #1 qa oftdcfral so,coo era F ait efadt 60 000 aa 81 are Vieaafeat 10,000 S74 Fi art wr am : saad aqua we ? (A) 0.75 21 (B) 0.3321 () O17: 1 @) 0.13: 1 tanken. thienfee ffs 88 ego wie Fam F! RT St ted aerate get (A) aiterfers (B) fear (C) Fem (0) 7 aa fa 7a we FS Hem @ fr mH afiewes (4) & att Gea aa CR) FI afirnet (A): fw set sa Hae wi ag 2a & fe se ais soe S wieafsa aye a1 a7 31 a# (R) : sede mH wes ae sae St gern wea Ft ath teas ae F ara &1 area ai wert ded Gf frafefaa FS aire whe 7 (A) (A) ak (R) Sri wal % afer (R), (A) St ae ere TE EI B) (A) aik cB) SAH we, Gir M), (A) at a SET 1 (C) (A) Bat & Sf (R) TEM 7 @) (A) Tea & fr (R) we F) T.B.C. : 29/14/ET-IIL 37 P.T.O.44. Which one of the following is not correct in regard of the forts of India ? (A) Defence (B) Palaces (C) Polo-sport @) Prison Ranthambhore fort was one of the strongest forts and it was a stone fort. Now-a-days for tourists it is an attraction for : (A) Palaces + (B) pease (C) Tiger sanctuary @) Rock architecture Which one of the following combinations is the correct compositions of understanding Trilogy approach : (A) Affective, Behavioural, Psychological (B) Cognitive, Attitudinal, Social (C) Cognitive, Affective, Conative (@) Belief, Perceptions, Knowledge T.B.C. : 29/14/ET-I11 3843. fa 48 are aa & foci S a A wat a se 7 (A) war (B) 7 (C) tit Ga @) +a 44.0 Trani a fen aad ofeach feel FS aH a sk ae wet A aT feT aT) ana esl & faa ae fea sae 8 aed am Fee ? (A) Feet (B) fra (C) aa away (D) fren aegReT 45. frafafad 4 8 aime ue fa feats ania a1 ane an ad are @ ? (A) wet, eae, tHe (B) Fares, Ses, ar (C) Sarva, yah, feengios ) fara, saern, 3 T.B.C, : 20/14/ET-IIL 39 P.T.O.46. In the question given below there are two statements, one labelled as ‘Assertion (A) and the other labelled as the Reason (R) = ‘Assertion (A) : For marketing and promotion, it is very essential to know the profile of tourists, both actual and potential. Reason (R) : Effective marketing can be launched only after ascertaining the physiological, psychological, sociolgoical etc. wants of visitors. In the context of the above two statments, which of the following is correct ? (A) Both (A) and (R) are true but (8) is not correct explanation of (A) (B) Both (A) and (R) are true and (R) js the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true 47. Which of the following pairs is not correctly matched ? (A) Pinjore Garden. = Lucknow (B) Nishat Garden = Kashmir (C) Lodi Garden - Delhi () Aram Bagh - Agra TBC. : 29/14/ET-11 4046. Aa fea 7a ower A Ot ems & for oe after (A) © SIR GET Te (RK) BI afitarert (A) : farm wi tenes & fag wer st arafaer at dure trea @ OTT wer sravan 1 ae (R) : wareert foros cfs aut fea wn ae & wa west at wikia, waste, waemeita anf sragceasit an frei oz fra ares woods Shi aot & ded 9 freee § sir wer wet te ? (A) (BY () (D) (A) 3c (R) SH aet %, cfr (R), (A) at we Se Ae (a) ak ck) SH ae, SFr Cw, (A) wt wh aren EI (A) aa & Aft (R) Tea FZ (A) Ted % Ser (R) wa FI 47. frefafaa 4 @ ara qm Gifea wee ? (A) fisie mea - Fas (B) fr et - TA (©) at mes - fewett ) as ar - arr T.B.C, ; 29/14/ET-IIL 41 P.T.O.48. Pricing to cover variable cost and some fixed costs is typical of which of the following pricing objectives ? (A) Current profit maximization (B) Product quality leadership (C) Market share leadership (D) Survival 49. After Sale, Services are mostly affected by : (A) Consumer's Behaviour (B) Need of Dealer (C) Company-Supplier Relation (D) Customer-Supplier Relation 50. Under the ABC scheme, air fare may include : (A) ticket price and meals (B) only the ticket price (C) ticket price, meals and taxi fare from air-port to the destination of pas- senger (D) Ticket price and arrangements for movement on the land T.B.C. : 29/14/ET-IIL 4249, frafated 48 fea ara fei ste a farsa vftadaeiia are sit qe frvifta arri @ wfter oct & fae qra frufen acm gy ? (A) aa ot a afer ae (B) sa PM AG (C) ae aiteRt Aya @) sasifear fara war tart sqwa: fead et wate tet € ? (A) sehen & ere ga (B) Set #1 seem aT (C) seri-syefteat day grr D) when-sgttect data err wat tir @ arin, vad fecal A gfinfe & gam t : (A) fewe a ART ak ties (B) @aa feme a Ara (C) fewe wr ye, ais ver wate 8 ant Fier oe a tet a fT ) fewe ar qe otk ya om afefafert Bo wae T.B.C. : 29/14/ET-III 43 P.T.O.51. For children, the IATT charges : (A) @) (c) () Half the amount of the IATT charged from adults Equal to the amount of the IATT charged from adults Without any charge One-fourth the amount of the IATT charged from adults 52. In the parlance of tourism administration, a tour operator is considered to bea: (A) (B) (Cc) (@) Retailer - Wholesaler Service provider Purchaser of goods for tourists 53. Which one of the following is not the functions of a travel agency ? (Ay (B) (Cc) @) To get the visa to be issued by the concerned embassy and to travel with the tourist Liaison with providers of services Preparation of tour itineraries Provision of travel information. T.B.C, : 29/14/ET-IIL 4451. ara F fee aeaada. (ATD yes aa 2: (A) IATT aaest @ fiert ger to ¢ saat ore (B) IATT aaeei a fran yee Gao ses ara (C) fen fret gee + @) IATT fart aaesi S yes Go % ser wc) 62. wea year a1 wereaet 9 ar deere (at atgter) a APT am @1 (A). Bear faa (fee) (B) te fara (teen) (C) Fa sores a ser (D) West $ fem aeqd aick aren 53. frafafas # @ a tae wie a ward wate ? (A) was gee a wes & fog dia wt earn sik vas we oA ETM (B) Bar vere we ae ST TAT! (©) War fea aa ST (D) aa ql a waar TBC. : 29/14/ET-II 45 P.T.O.54. 55. Culture would be the major issue while developing a new tourist spot. How can culture be used in a positive sense in this context ? (A) Cultural differences can be used for learning new modes/techniques of living. (B) People are keen to learn more about new cultures, dance forms, music and other special art forms of the people of those tourist spots that they plan to visit. This is a natural phenomenon. It certainly gives a fillup to develop a new tourist spot. (C) We can use culture as the USP for selling a tourist spot to tourists (D) To respect the cultural mores of the local people, the tourists should not be allowed to interact with the local community. Plan allocation for the 12th Five Year Plan, is to the tune of : (A) 35,68,626 crore rupees (B) 84,68,626 crore rupees (C) 35,60,626 crore rupees (D) 31,60,626 crore rupees T.B.C. : 29/14/ET-IIT 46Sa. waa vier eee ar fare ae aaa dept wer sel yee Gem wa de F Sepia a wae arin fa ven fie a ana F 2? (A) (B) (C) @) arep ite satel a wera at tat cach oie yet st sae & fam eta fran mm cam & im fort wes cre at arn aon aed & aef cri st et depfrelt, aa wa, wie ak ara fate wer Si FS ae A arfvenfee aren aed ED ae 1 wipe wen €) ag fred a ee ah wer wa & fare & fee war %1 wa sepia ar ori weal # fan wie wee Hem aa S fae an wa € cht & sissies tft-fersi et war ard 2g vies =) earig aE S we arid eet St seqafa wet eat afees 55. 12at taadta ctor & fee aise aneier fier gon 2 ? (A) (B) © @) 35,68,626 is +99 34,68,626 ils eq? 35,60,626 Sig a 31,60,626 aS ea T.B.C. : 29/14/ET-IIL 47 P.T.O.56. 57. 58. Which of the following best represents the chief advantage of pursuing a multi-segment strategy ? (A) It makes the company almost bullet proof to competitors’ actions (B) It diversifies the firm's risk (C) It creates synergy between markets (@) It is a low cost strategy With respect to understanding consumer behaviour, there are four key psychological processes. All of the following would be among those processes, EXCEPT : (A) Motivation (B) Perception (C) Learning (D) Self-reliance Total customer satisfaction is measured based on the relationship of : (A) Anticipated and real performance (B) Perceived performance and expectation (C) Advertised outcomes and real outcomes (D) Past experience and present experience T.B.C. : 29/14/ET-IIL 4856. 58. frafataa 4 a ahem, agacia wre B aqua S ges oe a walle wT afiora aun & ? (A) 76 St A ofeie arf & afesina: ql qe yer aa & (a) ae Fat F shen wh fates wh A aca aot (C) ae ara H weiwasitc tet HET et (D) 7 ue a oem ae wea Bs sade caeeR F) GH Bq Wer: an dais wierd f1 frefated 4 a ama = ? (A) afeirem (B) giearr (Cc) afr (D) arate a wes dafie aoa fer dedi & suse wt ST one: (A) Fernie aan arafees Freire (8) sttfaa arden car wae (C) fafa afore aen areas vitor (D) fen says am ade aq T.B.C. : 29/14/ET-IIT 49 P.T.O.59, 60. 61. Market growth plotted on the vertical axis of the BCG growth share matrix, provides a measure of : (A) Market attractiveness (B) Relative market share (C) Company's market strength () Product profitability Because of foreign tourist arrivals (FTAs) between the period from 2012-2013 to 2013-2014, foreign exchange earnings increased or decreased to : Earnings in Earnings in (Rs. Crore) (Rs. Crore) (2012-2013) (2013-2014) (a) 14% 11.5% (6) 13% 1.3% (©) 17.4% 12.8% @) 102% 18.3% Which one of the following is not a technique of Demand Forecasting ? (A) Delphi Technique (B) Correlation Analysis (C) Direct Derivation (D) Chi-square Analysis T.B.C. : 29/14/ET-III 5059. 60. 61. aM St ae seni ot didi.st. tha vee Bese at sen yd om vet ont %, saa ara tart ura din B ? (A) aRant arardor (B) aha ast geez (©) an 4 sh at aot “ @) var at creda 2012-2013 FH 2013-2014 a aafa & ce fateh wieal Se ares & fate APT at amet feet aa at a? wat aig F amet waa ate F amet (2012-2013) (2013-2014) (a) 14% 11.5% (b) 18% 7.8% (e) 17.4% * 12.8% (d) 10.2% 18.3% freafafisa 28 set ut qatar st carte wet e 7 (A) Ses 2fera (B) Feds faraa (C) wea oats (D) Bar farsa T.B.C. : 29/14/ET-III 51 P.T.O.62. In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : Assertion (A) : Besides Coastal tourism, a large number of lake and wetland destinations can be found worldwide. Most of those lake and wetland des- tinations are very different in terms of morphology, climate, culture, traditions and so on. Nonetheless, they show also various similarities concerning their characteristics, development potential and the threats they are exposed to, including those caused by tourism. Reason (R) : Water is an attractive element and plays an important role in recreation and holidays. In the context of the above two statements, which of the following is correct ? (A) Both (A) and (R) are true but (R) is not correct explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A) (C) (A) is true but (R) is false (@) (A) is false but (R) is true TBC. : 29/14/ET-II1 5262. ate Ra 7a wer A wee S fered cw sifiewer (a) & ait GR aa (R) FI afiraan (A) : ada ver & are-ara aah den Faia alk ontafh (Aecis) er fava Hum ot aed €1 aad A afer gia sik ongyfe (Secs) cies apt faery, saad, sepia, eesua anf st fe a am fs El fo a ared faferemsi, fem aaaei ae ated, fee a ars a vie, Ses oe ae 4 sarert cat Fi ae (R) : 3a Ue arr ae & otk aii an ee 4 seep yf Hr fra wa FI sage thi wei S ded A fff 4 a sen wet 7 (A) (A) ott (R) SHH wet F, Sra (R), (A) Bt We TET TG FI ®) (A) at CQ} St we F ae B), (A) FA WE BEM EI (©) (A) wa & Sf (R) Te Er (D) (A) Tet 3 AA CR) we BT T.B.C, : 29/14/ET-IIL 53. P.T.O.63. 64, In the question given below there are two statements, one labelled as Assertion (A) and the other labelled as the Reason (R) : ‘Assertion (A) : The ‘Grand Tour’ was a traveler’ circuit of key destinations and places to visit in Europe, mainly by the wealthy, aristocratic and privileged classes in pursuit of culture, education and pleasure. Reason (R) : The origin of such tours can be recognized in those elements of Roman society that, travelled to Greece in pursuit of culture and education. In the context of the above two statments, which of the following is correct ? (A) Both (A) and (R) dre true but (R) is not the correct explanation of (A) (B) Both (A) and (R) are true and (R) is the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true Typical tactics designed to extend the maturity phase of Product Life Cycle include : (A) Increasing the amount of the product used by existing customers (B) Adding or updating product features and price promotions to attract customers who use a rival brand (C) Advertising to encourage trial of the product people who do not use this category of product at all (D) All of the above T.B.C, : 29/14/ET-IIT . 5463. 64. 4 Ra wa wea 3S aon EF feed ce afm (A) tae GT oe @® eI afirmes (A): vig = Wye wet at deste, fen ait oe at dis 8 Gea wT @ anit, wea ait fetofeer ore at ga gia Fa ae fee earl a art afee a1 aren (R) Fa VaR at oral S aqua at cee Ge ee ah ate Fi anni anv § at ta deh oh fren & fee safer art sat faded A Frofertas 8 aia wt? (a) (a) ae ert wet E ate, WH Ft wd ren aa F1 (B) (& ft @) Set we Eon GD, (A) Ft RE STEN 7 (C) (A) 34% B® WEF (b) (A) net & Aft (R) we wae He ae Sofa sen A ae S fry aah oe fats wort A me @: w tiger saben grr sed faq ve song et amy A gis Fer () seahi ais an vere a ad sestenel st anette SF fore ys aeTET at soe afreeni et anyfiama eer seer sig (c) tan eo et S sae wr faeqa sen ae ee Sra fore see eT Year @ faa (D) sea att T.B.C. : 29/14/ET-ILL 55 P.T.O.66. 67. The Brand name is different from Brand mark because + (& A Brand namie has legal protection but a Brand mark does not @®) A Brand name can be uttered but # Brand mark cannot be (©) A Brand name is visible but a Brand mark is not (D) A Brand name is recognized by the targeted customer but Brand mark is not Indian Govt. through its “Incredible India’ has launched a rural promotional campaign. Under this prgmotional campaign, Fort Jadhavgarh situated near Pune has been renovated and taken over by + (A) Tata Group of Hotels (B) Kamat Group of Hotels (C) Oberoi Group of Hotels (D) Ashoka Group of Hotels Marketing effectiveness includes : (AY Customer, competitor and risk analysis (B) Marketing mix modeling (C) Advertising and research (D) All of the above TBC. : 29/14/BT-1IT 5667. gis wa wie oe 8 fi @ wife : (A) gig aH wm au eam Aa f aafe ais aH aT TG Oat (B) we ae pl tert Tig we ae ae A oT E (C) aig am eand tu tw vis we fa we So wp) aie am efg sete FO TERRI GT Sat f vig as TH eT era Her 3 ant ager ra’ afta aren @ ce anim dak ae Ye fee t1 pe dan ata & ants GAS Free fea sTeag fae at fs Gea aye we se vain a form ra & ait shoige fren ert? (A) cet Bee WAR (B) SFA Bea Tye (C) atava tea THE ©) aahe eee TE fern waanfen A mnfe & (A) sae, viii ott Sifter fereerort (B) atten fred atefer (©) fame ak vie @) Fa at T.B.C. : 29/14/ET-TT 87 PTO.68. Match List I with List II and select the correct answer using the codes given below the lists : List I (a) Tourist demand (6) Tourist wants (c) Tourist’s value (d) Tourist satisfaction Codes : @ ® © @ @ i) = Git) (B) Gi) @ @ © ww O) Gi) @. oO @ Wi Git) (iv) (d) wv) (iii) @ (a) List II Tourist perception of quality in relation to Price ) Belief that product delivered promised value Levels of requirements of product with attached conditionlities Requirements of specific forms of products 69. Different people play different roles in Buying decisions. Accordingly match List I with List IT and select the correct answer using the codes given below the lists : List I (a) Initiator (b) Influencer (c) Decider (d) Buyer Codes : (a) (6) (c) (A) @ @ (iii) ®B) @ @ a (C) (ii) @ Gi) (D) Gp) @ w@ T.B.C. : 29/14/ET-ITI @ (a) (we) (d) (@) (iv) (ai) 58 List IL Person who first suggests the idea of buying One who's view or advice influences the decision Person who decides on any component of buying decision The person who makes the actual purchase69. aah at ge 1 & we Gir Sire oie aa FA Ae a ee 7 A we HE cif: ad I et I (q) Waew FIT @ qed wis pam wees a yaa WA @) Wes aa (i) faxara St for seme are Fare Th AT agen & () Wize aT Tea . Gi) For Sofedue FM TI BT sara FER (d) Wen wi taht (jo) end & fake ect st starsat me: @ ®» © @ A) @ a) i) ) ®) @® ww © Ga () @ td @W © ow @ oO @w) prey aoc 4 fafa ain fara fresh a Prete wea 1 oh soe PHT aah 1S wre gies ie oer ei wt oe A we ae GR wet 1 yet 1 (@) areerct () aah ot wae WA HA HI fraR ‘gern & @) wae Gi) ae cafes faa Frere see TTR fig a worfad sea & (© Frotaeret Gi) ae ah Pola AH feet ven wa d) #1 (py Safa ch areafae wT RT eI ae: (a) (6) @) (d) (A) @ (ai) (iii) (wv) (B) i @ (iii) (iv) (C) (iii) oO (i) @) (D) (iv) @ @) (aii) T.B.C. : 29/14/ET-ITT 59 P.T.O.‘70. TL. 72. One way to measure the spread is to caleulate the difference between tne third and first quartile. This measure is called : (A) The Inter-quartile Range (B) The mid-quartile (C) The Differential Quartile (D) None of these Which of the following should you think about when preparing your research ? (A) Your sample frame and sampling strategy (B) The ethical issues that might arise (C) Negotiating access to the setting (D) All of the above Which of the following should be included in a research proposal ? (A) Your academic status and experience (B) The difficulties you encountered with your previous reading on the topic (€) Your choice of research methods and reasons for choosing them (D) All of the above TB.C. : 29/14/ET-IIT 6070. 71. 72. ae aden oh pha wa vom agetn ser ise Sora a we fi ee a a wel = ? (a) seagate (B) We-aguiet (C) serra =a - @) Fi a at oat agin st fart we waa omnet fe a fer AS fea wm fat Fe vafeg ? (A) a dat atk eT rhe (B) ee (C) frera ae Wga SAAT wD) weft ah femfatan # fiewet argu wera Wi afenfers forer arat safee ? (A) aman wei an ae aga B) fra A A EL as oA art afore (Cc) gta wort a amet aqua alk See GAS WT D) sat wt TBC, : 291 4ET-IL 61 P.T.O.73. 74, 15. Research problem can never be classified as : (A) Tame and Wicked (B) Simple and complex (C) Well defined and ill-defined (@) Soft system and creative It is helpful to use a multi-stage cluster sample when : (A) The population is widely dispersed geographically (B) You have limited time and money available for travelling (C) You want to use a probability sample in order to generalise the results (D) All of the above A measure of the strength and direction of the linear relationship between two variables that is defined as the covariance of the variables divided by the product of their standard deviations is called : (A) Pearson product-moment correlation coefficient (B) Coefficient of determination (C) Linear regression (D) Regression analysis TBC, : 29/14/ET-IIL 6273. ‘74. 15. agian ween wh fow Be a wd of wigs a fe Tem (a) frtia ste re (B) Re st safest cc) -Aafonfia att. qaftenfira (D) Bay Tes aie YATE gece weg Wiread wr Fa wae Eat GH (A) saten difes eo a are tet gt (B) coon fer ore re eiftra aaa ote TORT (c) em ey acon a ey ee res a sect sre TRE, O) aH wh shail te Neer Mee Fee ah TR aH, Sow aE eT FE a foment Swe FFT A aie BHT F 7.) fonda sene-am Tea (B) Feeney (© ta we (Dy weed fazer TBC, : 2914/ET-I 63 PTO.