Chapter 1

PROJECT SUMMARY OF THE FEASIBILITY STUDY

NAME OF THE PROPONENTS

The names of the proponents are Jeff Kein E. Belgira, Pamela Francisco and

Farah T. Nami, currently enrolled in East Systems Colleges of Rizal for their Bachelor of

Science in Business Administration major in Financial Management. Presently, Mr.

Belgira is residing at Villa Consolacion Subdivision, Brgy. San Jose Antipolo City, Ms.

Francisco at Prinza Teresa, Rizal and Ms. Nami at Quisao, Pililla, Rizal.

NAME OF THE INSTITUTION

A business name is one of the most important aspects to be prepared in starting

up a business. The name of the business to be established in Quisao, Pililla Rizal is

AQUATHIRST WATER REFILLING STATION. AQUA means water and THIRST

means a desire or need to drink.

The name was chosen because the proponents believed that using humorous

name; the business will be easily recognized by costumer which will help a lot in

effective marketing of AQUATHIRST.

Aside from a way to catch people attention, the name was chosen because the

proponents want to create a unique name since many water refilling establishment used

aqua as the name of their business

Figure 1.1 shows the proposed logo and the name of the institution
 Figure 1.1

Logo and Name of the Institution

The proponents came up with this logo because they believed that it can reflect

and represent their main business essence thoroughly.

The blue colors in the logo signify water as the main product the business,

whereas, the gold colors represent prosperity and stability.

LOCATION

AQUATHIRST WATER REFILLING STATION will be established in Brgy.

Quisao, Pililla, Rizal which is considered as the biggest barangay in the municipality of

Pililla.

The proposed location of the business is E Acosta St. Quisao, Pililla, Rizal as

shown in Figure 1.2. AQUATHIRST WATER REFILLING STATION is expected to

occupy the first floor of the building measuring 20sqm. The rent for the building is P2,

500 per month.

 Final results of the latest Census of Population (POPCEN 2010) conducted by

the National Statistics office placed the municipals population at 59,527 persons as of

August 1, 2010. Pililla has 9 barangays.

DESCRIPTIVE DEFINITON OF THE PROJECT

According to international non-profit organization Water.org, for every 21

seconds, 1 child dies globally from water related illnesses due to contaminated water. In

the Philippines around 6,000 Filipinos dies prematurely a year from such diseases

including diarrhea which is the countrys second lead of death as stressed by the

Department of Health. Furthermore, 16% of Filipino households lacked access to clean

and potable water; this is why unsafe water which kills more people than violence and

wars remains a problem. The Worlds Water Problem is shown in Table 1.2.

The United Nation enacted a resolution 2005-2015 as the water for life decade,

to encourage countries to create policies and actions addressing water issues. The UN

also recognizes one's access to water and sanitation as a basic human right:

Sufficient: Individuals need 50-100 liters of water/day for personal and domestic

use. Poor families use only 5 liters or less, equivalent to what rich countries use

to flush toilets

Safe: no harmful microorganisms, chemicals, health threats

Accessible: Water source must be within 1,000 meters of the house; collection

time should not exceed 30 minutes. Meanwhile, some Filipinos still walk long

distances while carrying heavy buckets of water to and from their Affordable:

Water costs should not exceed 3% of the household income.

 Despite the UN Resolution, some Filipinos still remain thirsty, hungry, and dirty

daily.

*No access to basic sanitation 2.5 billion (40% of global population)

*No access to safe drinking water 783 million (11% of global population)

Child deaths (under age 5) per year related

1.5 million
to water-related illness

School days per year lost due to water-

443 million
related illness

*Deaths per year due to inadequate water

3.5 million
supply, sanitation, hygiene

Table 1.2

The Worlds Water Problem

(Source: UN Right to Water 2010, MDG 2012, *UN Water 2013)