Overall growth of Brackenridge Builders Ltd in the last fiscal year has been at the rate of 5.

6% in terms of
annual revenue. The gross margin had an increase of 12.23 % and is now currently at 35.2%. Some of the
major factors of underperformance or/ performance which was not up to the desired potential was due to:

Unforeseen situations
Globalisation a
Advancement in technology
Emerging industry trends
Slow economy
Increased debt ratio
New regulations and reform in land laws

Brackenridge Builders Ltd operates in the construction domain. Brackenridge along with the industry faces
certain constraints in many areas such as

Technical Constraints: Technical constraints generally come in the form of improving/using the specific type of
technology involved in completing construction activities, and are often based on the how practical is the
building methods and standards. There technical constrains which Brackenridge Builders in specific faces
relate to tolerances generated in construction , how much space that will be needed for builders and other
support staff of company will work, how big are the handling areas and where are they, accessibility to the
location of sites, co-ordination of services etc

Economic constraints: Monetary constraints identify with the organizations expense plan and how the various
resources will be distributed. There could be another possibility of chance that the financial support is lacking,
or is allotted improperly, at that point it can negatively affect the achievement of the Brackenridge Builders Ltd
regarding quality, security, usefulness and execution.

Management constraints: Constraints in management basically includes patterns in specific shift trends
, monetary and others requirements for Brackenridge Builders Ltd, allocation of scarce resources,
prescribed safety procedures and guidelines, what are the standard working practices

Legal constraints

Constraints in the legal domain which is related to refer to Brackenridge Builders Ltd is about a multitude of
many regulations and one needs to make sure that that the activities and practices are suitable to wellbeing of
Brackenridge Builders Ltd . In the legal domain the most common legal requirements as per reports given by
the Brackenridge Builders Ltd and they relate to employment and safety law, fulfilling of safety requirements,
making sure that requirements of planning and building regulations has been taken care of, environmental
requirements etc.

Time constraints: Constraints for the Brackenridge Builders Ltd to operate regarding time would be to meet
deadlines or manage key dates of the project scheduling or to achieve milestones in project. Sticking to these
constraints in deadlines is often very important in terms of the overall project planning, speed of work, cost
factors and timely delivery to the customers.

Environmental constraints: : Environmental constraints Ecological imperatives incorporate constraining

components concerning land area, topographical elements, risky materials, air contamination, uncovering,
commotion, vibration, activity, tree and untamed life protection etc.
Social constraints: Social constraints include factors that may arise as a result of wider interest in or opposition
to a project. Public concern and media pressure can often impose greater scrutiny and tighter constraints on a
project, and can sometimes result in major alterations to the original plans Availability of a specific type of
resources and their efficient utilization plays a vital role in smooth functioning of an organization. The
important resources which are important to Brackenridge Builders Ltd are capital, human, political etc. These
resources have to exploit in a planned way to progress the work.

2.

It might become very important to quicken the advance and progress of works, either to accomplish to
completion before the stipulated date, or to meet another requisite demanded by the customer, (for example,
obliging extra works, or presenting the finish date).

Fast track development:

Fast track development is a planning system that can be utilized to decrease the general expected duration of
ongoing projects by covering assignments that on a customary contract would not be initiated until the point
that the past undertaking was finished. While a similar number jobs should be performed, they are combined
and completed into a shorter period, as are probably going to require more resources and will need less time

Leveling of resource:
Resource leveling (or asset leveling) is a project management technique in which the demand for requisite
resources is obliged by changing the project management program. In development, resource leveling can be
utilized to break down the varieties in resource utilization that can happen after some time, and which can be
wasteful and unrealistic.

Human resource management:

Human resource management (HRM) is the way toward overseeing individuals inside an organization and to
make sure that human resource is timely acquired, trained and skilled in an organization. In development,
Human resource management (HRM) is essentially worried about guaranteeing that a project adequate
Human resource (HR), with the right ability sets and experience, for the project to be effectively finished.

3.

Advancement in technology: With everyday improvement in technology comes another problem of redefining
strategy and streamlining operations day to day. Since due to changes in technology, the products and services
offered in the market change so construction companies also need to align their operations with change in the
technology.

Increase in competition due to globalization and technology innovation: Due to increased globalization, bigger
players have entered the market and they provide standardized construction services at a lesser rate because
od their economies of scale & economies of scope. With the rapid advancement and adoption in technology,
there has been a very defining change in buying behavior of the customers. Many new startups are coming up,
different apps are being launched which are offering a multitude of professional do it yourself offers.

4.
Information flows on market conditions and goods to existing and potential entities: Nowadays information
comes out to be an important tool for running any organisation. Having a robust network of management
information system helps you to gauge the gaps in demand and supply at various parts in the market. It also
tells about rapidly in changing buying patterns as well as sale trends. So having a management information
system helps in shaping a redefining your corporate strategy as per the going on trends.