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‘ba ving nit, li eng cy marketing hain hio 8 cic doanh ngigp to vith cia minh
‘én tng in
Hoing Lan
> Glin Be Ui
WHY DOES ADVERTISING IN MAGAZINES ALWAYS BRING HIGH EFFICIENCY?
Advertsing in magazine i one ofthe popular forms of advertising today with wide cove
‘ge without tention 1 ages, genders o clases, Thi is reason why every year there ae
bills of dollars are “spending” on the ads in magazines and in rotum advertising mag
ie i says received warmly by almost readers
‘Marketing - Brand - Why advertising in magazines always bring high efficiency?
For magazines ficincy i atating tothe atention of the eaders at anytime, any place
‘where there is no limit of space and ime compared with advertising on the Intemet or
‘elevision. Most important, readers donned to care abouthe Internet, cable TV or not,
‘because the magazines published periodically on their hands without influence by some
above adverising forms, Therefore, advertising magazine iil sted as energetic" han
‘other media ones,
‘What is special feature of advertising in magazine ?
Attracting And Eye-catching Form
‘Magazines ae always popula interested by thee Forms and designs. Quality, colors,
mags ar always inspire ofthe readers though the magazine is printed in black and white
‘or color printing. Du to publish periodically, magazine shouldbe carefully designed and
‘more elaborate, the siz of magazine isthe strong advantage beside its popularity: Most
!magazins are now using the standard paper size Ad, that helps readers fel convenient
‘when placing magazines in thee bag, backpack. move easily everywhere without bulk,
crumpled trouble
Unique And Interesting Content
Information sources in the magazine are always unique, divese and interesting. These
headlines are designed beautify, glossy with compelling content that are not restive
sx! boring ss regular back color printed in nowspape, Magazines opics ae extensive
‘hich inelaes all the aess, aspect of life, Especially ifyou are doing busines in food,
fashion clehing, acessories, future real estate, home & electronics, wave and services
avertsing in magazine i oe of the perfect ide,
(Creativity and flesbiity
‘Ads in magazines always have the cweatvty and Mlexibility. And there isa difeence
‘between the intensive magazine or a special field. Such as magazines for science will
‘have many diferent res of magazines, the housewife will hve thir own homemaker
‘magazines, sport magazines fasion magazines and business magazines, there are many
«types of magazines ike busines, brand produc, sevice. onthe oe hand, advertisers
ae flexible in choosing the location size or position of ads, depending onthe demand of
averising that is appropriate for ouside or inside ofthe magazine's cove, so eonsun-
rs wil know your new procs and services onthe markt, the technology and the
Ines financial forecast,
Incase your as are nt attracting customers, you will study and change inthe next issue
ofthe magazin.
Contact customers in long time
‘When reading a magazine, readers often reed it many tims and kep longer than other
fons of advertising in newspapers. You can read a magazine in everywhere such aon
ten, bus, vel, t home... With the ting care of the form and conten, the magazine
always get the trust of readers. That season wiry magazine has such a huge readers.
‘As ausinessman, you want your prot, brand, ame are well Anown to consumers
‘quickly which has the position on the economic marke then advertising in magazine isa
tool, best media vehicle that you can't ignore. Your business will be connected closely
‘withthe development of professional qualifiatons ofthe magarne averse,
"These are the reasons why advertising in magazines always brings efficiency and most
stssnable al, itis the perfect marketing tol for businesses to create their positon in
‘the economie Feld.
Hoang Lan
Ve DeseretUNIMEDIA MAGAZINE
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