Grade 11-12 Economics Lesson Plan Eugene Booth

Unit 2: Do consumers or producers drive the economy?

Overview & Purpose Standards

In this lesson, students will learn about how the
Kardashian media empire is generating lower
ratings. They use data from an article to classify
this information according to supply & demand
concepts and terminology. Well end by deepening
their understanding of supply & demand by
learning about Noam Chomskys ideas about
artificially generated demand with a mini-lecture
and discussion. In addition to deepening their
understanding of supply and demand with a real-
world example thats expressed in terms of
popularity instead of actual money, the notion of
equilibrium, introduced in the previous lesson, will
be applied in the classification.
CCSS.ELA-LITERACY.RH.11-12.1
Cite specific textual evidence to
support analysis of primary and
secondary sources, connecting
insights gained from specific
details to an understanding of the
text as a whole.
CEE.8.12.1
Demand for a product changes
when there is a change in
consumers incomes, preferences,
the prices of related products, or in
the number of consumers in a
market.

Objective Materials
SWBAT apply the concepts of supply, Article: Is The Kardashian Economy Sinking?
demand and equilibrium to a current Article: Artificial Demand
events story. Slide show

Sequence
Bellringer 5:00
Are we led? Unpack bellringer 5:00
Distro article excerpts, explain directions, students get into groups 1:00
Students work in groups to respond to four questions for their excerpt. 10:00
Share out 15:00
Read Artificial Demand (write prediction about what the term means) 10:00
Wrapup: Connections between Chomsky filters to Kardashian Economy. 5:00
Connections to Unit 2 inquiry question.

Vocab
Artificial demand Substitution effect Trend