Our Legacy

The Indore Marathon started in 2008 as an initiative by

IIM Indore & its students to bring together people from
different walks of life for a social cause.

The Indore Marathon is held on Gandhi Jayanti, 2nd

October, and is truly a celebration of his spirit of giving.

Over the years, the Indore Marathon, now known as

Udaan, is run by the people from all over the Madhya
Pradesh and has touched millions of lives by targeting
issues like empowering people with special needs,
peace & harmony, gender equality, etc.
THE JOURNEY SO FAR

2010 2012 2014 2016

Run for Run for
Run for Run for
Gender the the
Educated
homeless differentl
Indore Equality
y abled

2013
2011 Run
2015
Run for a against Run to
Healthy rape and empower
India discriminat the old
ion
 Our theme this
1
year
7
After a lot of consideration
 Udaan17
This year, lets run for ROAD SAFETY.
The theme for 2017 has been carefully chosen keeping in mind the alarmingly high road accidents in
India.

Udaan is geared up to be better & bigger.

To make people aware of an issue, to make them realize that the threat is real- is the first step to solving
it!

Come join us in our endeavor to make Indores roads safe for your family!
 Who will Run?

Children of different age Students of various schools Corporates with their

groups take part in the and colleges attend the friend circles come for the
event event marathon

Indoris come in large

Paramilitary forces take
numbers to participate in
part in the event
the marathon
Whats in it for
You?
A glimpse of how this can become the differentiating
opportunity for your career
Be a part of the Transformation
 Our Team

Onchumvi Pallav Akshay Mathan

Creative & Design Financial Advisor IT Media & PR

Akash Deep
Coordinator

Prashant Krishanu Amrita

Operations Participation Sponsorship
The Verticals
 Sponsorsh
ip
What are we looking for?
5-6 ingenious members
Hardworking
Good team player
Willing to go the extra mile

Expected Skill set:

Excellent communication skills
Negotiation skills
Proactive & Quick response time

Benefits:
Exposure to the industry and top management from multiple MNCs
Honing your communication & negotiation skills
Experiential learning in the domains of marketing & branding
Excellent CV point- very desirable for marketing & sales profiles
 Participati
on
What are we looking for?
20-25 members

Expected Skill set:

Hard working
Street smart
Disciplined
Innovative
Willing to go the extra mile

Benefits:
Will meet new and important people(S.P.s , Generals, Civic authorities, College
authorities)
Gain hands-on experience of managing 5000+ crowd
 Operatio
ns
What are we looking for?
25-30 participants

Expected Skill set:

Good interpersonal skills
Comfortable with travel and dedicating time apart from usual required
Comfortable in working at odd hours
Jugaadu
Honest

Benefits:
Managing procurement, inventory, logistics from various vendors before the start of the
event
Coordinating with college & other public authorities for the required permissions prior to the
event
Liaising with other verticals to gather requirements based on the recommendations before
 Media &
PR
What are we looking for?
7-9 students

Expected Skill set:

Knowledge about how to create buzz in social media
Ability to come up with promotional campaigns for sponsors
Good content writing skills
Proactive, Dedication, Cooperative.
Outgoing and owning responsibility

Benefits:
Exposure to different aspect of branding and marketing in social media
Strategizing campaign several brands
Interaction with marketing/branding heads of various brands
Exposure to digital marketing and different aspects of Print, audio and visual media
 IT

What are we looking for?

2-3 students

Expected Skill set:

Experience in managing website
Good communication skills
Vendor management

Benefits:
Learn to manage a website for huge scale event.
Multitasking during the event, from handing online plus offline registrations to
maintaining the IT infrastructure required during the event.
Interaction with top management of several companies especially Branding and
Marketing Vertical
 Financial
Advisor
What are we looking for?
2-4 students (Depending on the quality of applications)

Expected Skill set & Work :

Willingness to work and learn, proactive at all times
Comfortable with numbers, Funds management, Budget development
Receiving funds from sponsors
Projecting financial problems & Reducing Expenses if necessary
Identifying loopholes, fund leakages and providing solutions for them

Benefits:
Valuable CV point Finance POR
Understanding finances of a Marathon which is getting bigger and better
Interesting work for Finance enthusiasts
One of the members selected will become the Financial Advisor for Udaan 2018
 Creative & Design

What are we looking for?

5-6 ingenious members
Digital work

Expected Skill set:

Command over design software such as Photoshop/Illustrator/CorelDraw/Gimp etc.
Knowhow of any video editing software (not mandatory)
Overall creative aptitude, eye for ideas and design

Benefits:
Exposure to visual aspect of branding and marketing for Udaan
Chance to co-create content with established brands and companies
Opportunity to learn from experts and fine-tune your existing skillset
Thanks!
Any questions ?