Shortlist (Outdoor)

Cat. No Entry Title Client Product Entrant Company Entrant Country Idea Creation Production Media
No

A01 (Food)
A01/001 00034 SOUR-FACED UNITED FAMILY SUPER ZUPER HAKUHODO INDONESIA INDONESIA HAKUHODO INDONESIA HAKUHODO
MAN FOOD CANDY Jakarta Jakarta INDONESIA Jakarta
A01/002 00035 SOUR-FACED UNITED FAMILY SUPER ZUPER HAKUHODO INDONESIA INDONESIA HAKUHODO INDONESIA HAKUHODO
WOMAN FOOD CANDY Jakarta Jakarta INDONESIA Jakarta
A01/005 00015 LOTUS ROOT SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
A01/007 00021 ONION SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
A01/008 00024 MUSHROOM SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
A01/009 00027 OKRA SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo

A04 (Cosmetics, Toiletries, Healthcare & Pharmacy)

A04/002 00033 LIQUID NAVY PT. KIMIA FARMA TBK VIDISEP HAKUHODO INDONESIA INDONESIA HAKUHODO INDONESIA HAKUHODO
SEALS PROVIDONE IODINE Jakarta Jakarta INDONESIA Jakarta

A05 (Home Appliances, Furnishings, Electronics & Technology)

A05/002 00047 RURAL XIAOMI MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA PUBLICIS SHANGHAI
TECHNOLOGY
A05/003 00048 URBAN JUNGLE XIAOMI MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA PUBLICIS SHANGHAI
TECHNOLOGY
A05/010 00223 BABIES JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
Kong Hong Kong Hong Kong WORLDWIDE Hong
A05/011 00224 DOGS JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
Kong Hong Kong Hong Kong WORLDWIDE Hong
A05/012 00225 WIFE & JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
DAUGHTER Kong Hong Kong Hong Kong WORLDWIDE Hong

A10 (Travel, Transport & Leisure)

A10/001 00101 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 1 LTD.
A10/002 00103 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 2 LTD.
A10/003 00105 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 3 LTD.

A18 (Charities & Non-profit)

A18/006 00129 DOG WORLD FOR ALL WORLD FOR ALL McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai
( ANIMAL CARE &

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B01 (Food)
B01/003 00010 FLOUNDER FISH SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
B01/005 00016 LOTUS ROOT SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
B01/007 00022 ONION SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo
B01/008 00025 MUSHROOM SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN JAPAN OGILVY & MATHER
Tokyo JAPAN Tokyo

B02 (Drinks)
B02/003 00061 FACEKINI 3 NGAU SAAM GUN BAIJIU OGILVY & MATHER HONG HONG KONG OGILVY & MATHER
KONG HONG KONG

B05 (Home Appliances, Furnishings, Electronics & Technology)

B05/001 00005 ATOMIC ASD AMMELOO CHEFS AMBER CHINA Shanghai CHINA AMBER CHINA Shanghai
BOMB_PIG EDITION KNIFE
B05/002 00006 DYNAMITE_COW ASD AMMELOO CHEFS AMBER CHINA Shanghai CHINA AMBER CHINA Shanghai
EDITION KNIFE

B09 (Retail, e-Commerce, Restaurants & Fast Food Chains)

B09/001 00184 HURRICANE CLOSE TO NATURE BOUQUET FLOWER BBDO BANGKOK THAILAND BBDO BANGKOK VISIONARY GROUP
JESSICA FLOWERS Bangkok
B09/002 00185 HURRICANE CLOSE TO NATURE BOUQUET FLOWER BBDO BANGKOK THAILAND BBDO BANGKOK VISIONARY GROUP
JUSTIN FLOWERS Bangkok

B10 (Travel, Transport & Leisure)

B10/001 00102 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 1 LTD.
B10/002 00104 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 2 LTD.
B10/003 00106 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 3 LTD.

B18 (Charities & Non-profit)

B18/007 00131 DOG WORLD FOR ALL WORLD FOR ALL McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai
( ANIMAL CARE &

C03 (Ambient Use of Digital Technology)

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C03/002 00041 PASSWORDS ROYAL LIFE SAVING DROWNING 303 MULLENLOWE Perth AUSTRALIA 303 MULLENLOWE Perth 303 MULLENLOWE 303 MULLENLOWE
WITH A PURPOSE WA PREVENTION Perth Perth
C03/008 00112 MADE POSSIBLE UNIVERSITY OF UNIVERSITY OF McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AIRBAG McCANN
BY MELBOURNE MELBOURNE MELBOURNE PRODUCTIONS MELBOURNE

C04 (Ambient Experiential & Immersive Digital)

C04/003 00173 THE TAILOR MADE CHADSTONE CHADSTONE BWM DENTSU Melbourne AUSTRALIA BWM DENTSU BWM DENTSU
STORE SHOPPING CENTRE SHOPPING CENTRE Melbourne Melbourne

D01 (Use of Adapted Billboards / Posters)

D01/003 00110 MADE POSSIBLE UNIVERSITY OF UNIVERSITY OF McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AIRBAG McCANN
BY MELBOURNE MELBOURNE MELBOURNE PRODUCTIONS MELBOURNE
D01/004 00044 AIR-INK HEINEKEN ASIA TIGER BEER HEINEKEN ASIA PACIFIC SINGAPORE MARCEL SYDNEY GOODOIL FILMS CURIOUS FEW /
PACIFIC PTE. LTD. Singapore Sydney / HECKLER FLORA&FAUNAVIS

D02 (Use of Ambient Outdoor)

D02/001 00039 THE UNUSUAL AP (THAILAND) PROPERTY CJ WORX Bangkok THAILAND CJ WORX Bangkok MEOUR Bangkok CJ WORX
FOOTBALL FIELD DEVELOPMENT Bangkok / SPORE
D02/003 00115 HEAT TECH UNIQLO HEAT TECH CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE CHEIL
WINDOW Seoul WORLDWIDE
D02/007 00053 THE CONSCIOUS KIWIRAIL KIWIRAIL CLEMENGER BBDO | NEW ZEALAND CLEMENGER BBDO | CLEMENGER BBDO | CLEMENGER
CROSSING TOUCHCAST Wellington TOUCHCAST Wellington TOUCHCAST Wellington BBDO |
D02/011 00247 YURU SPORTS WORLD YURU SPORTS / SPORTS DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo DENTSU TEC Tokyo / DENTSU INC.
~SPORTS FOR SPORTS CREATION SPORTS IT SOLUTION, Tokyo
D02/012 00199 DB EXPORT BEER DB BREWERIES DB EXPORT COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO PHD Auckland
BOTTLE SAND Auckland

D03 (Use of Digital Outdoor)

D03/008 10026 AAMI SUNCORP AAMI INSURANCE OGILVY AUSTRALIA AUSTRALIA OGILVY AUSTRALIA OGILVY AUSTRALIA
SMARTPLATES Melbourne Melbourne Melbourne

E01 (Non-standard Indoor Advertising)

E01/001 00116 HEAT TECH UNIQLO HEAT TECH CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE CHEIL
WINDOW Seoul WORLDWIDE
E01/002 00266 MEET GRAHAM TRANSPORT TRANSPORT CLEMENGER BBDO AUSTRALIA CLEMENGER BBDO AIRBAG
ACCIDENT ACCIDENT MELBOURNE MELBOURNE PRODUCTIONS

E02 (Small Scale Special Solutions)

E02/005 00058 SAVLON HEALTHY SAVLON, ITC SAVLON HEALTHY OGILVY & MATHER MUMBAI INDIA OGILVY & MATHER GOOD MORNING
HANDS CHALK HANDS CHALK MUMBAI Mumbai
E02/014 00262 SWEET CHANGE PAYTM PAYTM WALLET McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai COLLECTIVE ART McCANN INDIA
Mumbai Mumbai

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E02/015 00222 SAFETY BAGS TESCO FRUIT & VEGGIE CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE
PLASTIC BAGS Kong Hong Kong Hong Kong

E03 (Special Build)

E03/003 00040 THE UNUSUAL AP (THAILAND) PROPERTY CJ WORX Bangkok THAILAND CJ WORX Bangkok MEOUR Bangkok CJ WORX
FOOTBALL FIELD DEVELOPMENT Bangkok / SPORE
E03/004 00054 THE CONSCIOUS KIWIRAIL KIWIRAIL CLEMENGER BBDO | NEW ZEALAND CLEMENGER BBDO | CLEMENGER BBDO | CLEMENGER
CROSSING TOUCHCAST Wellington TOUCHCAST Wellington TOUCHCAST Wellington BBDO |
E03/008 00200 DB EXPORT BEER DB BREWERIES DB EXPORT COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO PHD Auckland
BOTTLE SAND Auckland
E03/009 00281 DEAD WHALE GREENPEACE DEAD WHALE DENTSU JAYME SYFU THE PHILIPPINES DENTSU JAYME SYFU GREENROOM INC. DENTSU X Makati
PHILIPPINES Makati City Makati City Manila

E04 (Live Advertising & Events)

E04/002 00081 GREEN LIGHT ADIDAS JAPAN PUREBOOST TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO TBWA\HAKUHODO
RUN Tokyo Tokyo /
E04/003 00174 REMOTE DR OETKER RISTORANTE BWM DENTSU Melbourne AUSTRALIA BWM DENTSU BWM DENTSU DENTSU
RISTORANTE FROZEN PIZZA Melbourne Melbourne MITCHELL
E04/004 00029 CAN NOT WAIT CHINA ORGAN CHINA ORGAN HAVAS SHANGHAI CHINA HAVAS SHANGHAI HAVAS SHANGHAI / SHINEWORKS
TRANSPLANTATION TRANSPLANTATION SHINEWORKS Shanghai Shanghai

E05 (Interactive Outdoor Experiences)

E05/007 00127 WATCHING PANASONIC PANASONIC CCTV TAPROOT DENTSU Mumbai INDIA TAPROOT DENTSU TAPROOT DENTSU
POSTERS SECURITY SYSTEM CAMERAS Mumbai Mumbai

E06 (Transit)
E06/003 00042 AIR-INK HEINEKEN ASIA TIGER BEER HEINEKEN ASIA PACIFIC SINGAPORE MARCEL SYDNEY GOODOIL FILMS CURIOUS FEW /
PACIFIC PTE. LTD. Singapore Sydney / HECKLER FLORA&FAUNAVIS

F01 (Integrated Campaign Led by Outdoor)

F01/003 00043 AIR-INK HEINEKEN ASIA TIGER BEER HEINEKEN ASIA PACIFIC SINGAPORE MARCEL SYDNEY GOODOIL FILMS CURIOUS FEW /
PACIFIC PTE. LTD. Singapore Sydney / HECKLER FLORA&FAUNAVIS
F01/004 00113 MADE POSSIBLE UNIVERSITY OF UNIVERSITY OF McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AIRBAG McCANN
BY MELBOURNE MELBOURNE MELBOURNE PRODUCTIONS MELBOURNE
F01/009 00267 MEET GRAHAM TRANSPORT TRANSPORT CLEMENGER BBDO AUSTRALIA CLEMENGER BBDO AIRBAG
ACCIDENT ACCIDENT MELBOURNE MELBOURNE PRODUCTIONS

Total Entries: 57

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PR Additional

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303 MULLENLOWE
Perth

BRAYA New York / GRAVIKY LABS

EDELMAN Bangalore

CJ WORX Bangkok /
SPORE Bangkok
CHEIL WORLDWIDE
Seoul
CLEMENGER BBDO
| TOUCHCAST
DENTSU INC. Tokyo

FINCH Auckland /
UNION DIGITAL

OGILVY PUBLIC
RELATIONS

CHEIL WORLDWIDE
Seoul
CLEMENGER BBDO TRANSPORT
MELBOURNE ACCIDENT

PR PUNDIT Mumbai

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CJ WORX Bangkok /
SPORE Bangkok
CLEMENGER BBDO
| TOUCHCAST
FINCH Auckland /
UNION DIGITAL
DENTSU X Makati

HAYSTAC
Melbourne

BRAYA New York / GRAVIKY LABS

EDELMAN Bangalore

BRAYA New York / GRAVIKY LABS

EDELMAN Bangalore

CLEMENGER BBDO TRANSPORT

MELBOURNE ACCIDENT

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